Scoop.it!

SEPTEMBER 30, 2022

WordPress is a popular content management system (CMS) among bloggers. With that out of the way, bloggers can focus on making content and growing their blogs. However, finding a good topic can challenge both seasoned and novice bloggers. It is well-known as it allows you to start your blog without the complicated coding work.

Transform 84

Transform User-Generated SEO Communications 84

Hubspot Marketing

DECEMBER 14, 2023

Outside of blogging, AI plays a sizable role in marketing, from product management to SEO. Get started with HubSpot’s Free AI Content Writer Aligning Web Content with Search Intent Every blogger needs to understand SEO if they want to create content that drives page views and engagement. Identify potential use cases for AI.

Transform 111

Transform User-Generated Marketing Marketers 111

Search Engine Land

FEBRUARY 6, 2024

Link building has been considered one of the most important SEO strategies for a long time. But SEO has evolved. Key insights: Digital PR for SEO is not link building but an alternative to link building. Integrated SEO and PR. This is why digital PR and SEO have become so integrated around reputation.

PR 116

PR SEO Customer Journey Thought Leadership 116

Scoop.it!

AUGUST 9, 2022

If you’re a blogger, you’re probably continuously looking to grow your blog. The key to getting more quality traffic to your blog is optimizing it for SEO. A well-done search engine optimization (SEO) will help your blog posts appear on the first page of Google for targeted keywords. Why Optimize Your Blog Post for SEO?

SEO 114

SEO User-Generated Analytics Digital Marketing 114

Neil Patel

MAY 28, 2021

Having multiple-location SEO enables businesses to attract website traffic from various states or countries across the globe. How to do multiple-location SEO? Here are some of the tips you need to know. Here are some of the tips you need to know. What Is Multiple-Location SEO? The solution is multiple-location SEO.

SEO 145

SEO Shipping Food Retail 145

Neil Patel

MARCH 29, 2021

Prolific Guest Bloggers. Know of any prolific guest bloggers in your industry? Just as few of the top influential marketing guest bloggers include Neil Patel, Jeff Bullas, Mark Traphagen, Tony Right, Jenny Halasz, Brian Harnish, Kevin Indig, Adam Riemer, Robyn Johnson, Benji Acciola, Kevin Rowe, Anna Crow, and Kirk Williams.

Promotion 145

Promotion Analytics Place Advertising 145

Search Engine Land

DECEMBER 15, 2022

Question Hub collects these unanswered user questions and surfaces them to bloggers, writers, and content creators like you.”. Content ideas give the content creator, publisher, SEO, webmaster, etc., some tips and advice on what new topics they can write about on their site. Why we care.

SEO 89

SEO 89

Hubspot Marketing

OCTOBER 20, 2022

Image Source. For example, I love the blog name "Hot for Food." The blog is a companion to creator Lauren Toyota's YouTube channel of the same name. It's a great example of a name that goes well with its cooking niche. The name is also broad enough that Toyota can grow her brand outward. Look at what prominent blogs in your industry are doing.

Branding 145

Branding Food User-Generated SEO 145

Search Engine Land

MARCH 10, 2023

” Video: Detlef Johnson on SEO for developers 2020: The long-time developer and SEO was working to bring the disciplines together. Google to bloggers: Disclose & nofollow links when reviewing gifted products 2016: Google issued new best practices to bloggers who received free products.

Search Marketers 93

Search Marketers SEO Marketing Marketers 93

Neil Patel

AUGUST 27, 2021

In 2017, Substack took the market by storm by allowing creatives, journalists, and bloggers to make money from their own email newsletters. It lends itself towards all sorts of creators, including: bloggers comic book creators investing and business writers podcasters. 3 Tips Using Substack for Marketing. What Is Substack?

Food 137

Food User-Generated SEO Place 137

Search Engine Land

JUNE 20, 2023

AI is sure to have fundamental ripple effects in SEO , but I’m predicting that the importance of establishing authority won’t be diminished. If you’ve been in the SEO field as long as I have, I’m sure you also get 10 or more LinkedIn messages daily from “link building agencies” promising you a set number of links.

Affiliate Marketing 97

Affiliate Marketing User-Generated SEO Search Marketers 97

Neil Patel

AUGUST 19, 2021

By investing in SEO and getting your CPA business on the first page of search results, you can grow your brand awareness without a huge paid ad budget. 6 Marketing Tips for CPAs. Create an SEO-Friendly Website With a Strong CTA. An SEO-optimized website does three things: Search Engines Send Organic, Qualified Traffic.

SEO 145

SEO Marketing Marketers Whitepaper 145

Spiralytics

MAY 24, 2023

For example, an established beauty blogger would have a high level of experience when reviewing a new foundation that they have tested for months. For example, an established beauty blogger would have a high level of experience when reviewing a new foundation that they have tested for months. What Is E-E-A-T?

SEO 52

SEO B2C Fashion Conversational Marketing 52

Hubspot Marketing

DECEMBER 12, 2023

Here’s the seven must-know AI tips you need to start off 2024 strong, with resources, examples, and advice from experts. So now you can transform a generic prompt — " Write a blog post about five common marketing mistakes in the IT industry " — into an AI-ready masterpiece: " Act as a seasoned marketing blogger. Become a prompt master.

Transform 98

Transform User-Generated Marketing Marketers 98

Search Engine Land

JULY 14, 2023

SEO conversions and tracking go well beyond a direct sale or lead in your pipeline. Here are some examples of metrics you may not be using but could be a good way to show your true value as an SEO to your organization. That is another metric overlooked by SEOs. They can be: Newsletter and SMS subscribers that turn into sales.

SEO 94

SEO Entertainment Management Analytics 94

Vertical Response

MARCH 29, 2024

This guide offers actionable insights on leveraging SEO, content marketing, and a user-centric approach to drive sustainable traffic from search engines to your website. Organic Traffic and Search Engine Optimization (SEO) A deeper exploration of the digital ecosystem reveals that organic traffic isn’t a product of mere coincidence.

Transform 68

Transform User-Generated SEO Analytics 68

Buffer Marketing

MAY 4, 2022

You’ve probably never envisioned yourself as a blogger. After all, you’re a small business owner, and probably not a trained writer. But you don’t have to be the perfect wordsmith to write compelling and engaging posts. Why start a blog for your small business?

Logistics 93

Logistics User-Generated Thought Leadership Education 93

Search Engine Land

DECEMBER 11, 2023

“Plant Parenthood Challenge”: Launch a social media challenge where customers can share their indoor plant success stories and tips for a chance to win exclusive prizes and discounts. The language model is based on content from Search Engine Land layered on top of ChatGPT. I am trained with Search Engine Land content. Understood?

Promotion 108

Promotion B2C Retail Direct Mail 108

Rock Content

MARCH 21, 2023

So, check your niche for profitability by Googling related key terms to see if other bloggers are advertising to rank for those keywords. So, check your niche for profitability by Googling related key terms to see if other bloggers are advertising to rank for those keywords. That’s a sure sign that a niche is a winner.

SEO 52

SEO Market Research Promotion Digital Marketing 52

Neil Patel

NOVEMBER 7, 2022

The average blogger sees up to $1,000 every month. While quality of content is the most important factor in your blogger success story, let’s get you bringing in some money. Finding the right one can bring in a steady stream of income. I want you to aim higher. Let’s talk about how you can make money blogging. Have a Plan in Place.

Non-Profit 80

Non-Profit Affiliate Marketing Fashion Education 80

Sachs Marketing Group

NOVEMBER 17, 2023

You can improve local SEO rankings by optimizing your Google Business Profile, ensuring consistent NAP (Name, Address, Phone number) across online directories, gathering customer reviews, creating location-specific content, and engaging with the local community on social media.

SEO 78

SEO Promotion Health Customer 78

Scoop.it!

JANUARY 19, 2023

Your main problem is SEO According to Backlink.io, the number #1 result on Google gets a click-through rate (CTR) of 27.6%. This emphasizes the importance of search engine optimization (SEO) for ranking higher in search results and attracting more visitors. But how do you know what the problem is? Why is organic traffic important?

Real Estate 91

Real Estate SEO Analytics Promotion 91

Neil Patel

JANUARY 27, 2023

I ask this because, depending on the time of year, you can beef up your strategy using seasonal SEO. Seasonal SEO is an important part of any marketing strategy, but it’s often overlooked. Let’s talk about seasonal SEO’s impact and how to leverage it to improve marketing performance. It’s time to change that!

SEO 91

SEO B2C Shoppers User-Generated 91

OnPassive Marketing

OCTOBER 4, 2022

Content Marketing Increases Search Engine Optimization- As mentioned earlier, the increased demand for content marketing is due in part to the fact that it helps to improve search engine optimization (SEO). SEO is essential because it can increase your rankings on search engines, increasing your website traffic.

Content Marketing 58

Content Marketing Customer loyalty Customer Acquisition Marketing 58

Search Engine Land

FEBRUARY 6, 2023

Plus, bloggers continually report that longer content formats such as guides and ebooks are most effective. Plus, bloggers continually report that longer content formats such as guides and ebooks are most effective. more likely to say their results are strong vs. bloggers who write shorter posts of 1,500 words or less.

eBook 98

eBook SEO Branding Education 98

Buffer Marketing

JULY 12, 2023

So, I just wrote the kind of content I’d like to read, everything from career development tips to what Beyoncé wore last weekend. I started learning about Search Engine Optimization (SEO) and looking for other ways to get more visibility to my content. This process took work, but not nearly as much as you might think.

SEO 85

SEO User-Generated Analytics Entertainment 85

Neil Patel

FEBRUARY 15, 2023

There were others writing about SEO and digital marketing when I got started, but did I let that stop me? This kind of blog can range from freelancer tips to how to start a business online. To monetize your content, you can offer writing courses or provide SEO tools to help others with their brands. What did you come up with?

Finance 85

Finance Affiliate Marketing Food User-Generated 85

Hubspot Marketing

JUNE 26, 2023

For a quick video overview on more HubSpot Blog lead generation tips like this, check out our video guide. It's hard to believe that if the HubSpot Blog were a person, it would currently be in high school. Here are the steps my team at HubSpot takes to generate leads from our blog. Audit existing blog metrics. Group common posts together.

eBook 145

eBook SEO Real Estate Promotion 145

Sachs Marketing Group

JUNE 22, 2023

The absence of local search engine optimization (SEO) means you are missing out on a huge chunk of the audience that searches for local products or services. The absence of local search engine optimization (SEO) means you are missing out on a huge chunk of the audience that searches for local products or services. What is Local SEO?

SEO 52

SEO Non-Profit User-Generated Promotion 52

Search Engine Land

JANUARY 30, 2023

55% of bloggers say they’ve published a listicle in the last 12 months (only how-to articles rank higher). Writing listicles and publishing them as part of your content strategy is also useful for meeting brand content and SEO goals. Half of the top 10 SEO expert columns on Search Engine Land in 2022 were listicles.

Shoppers 92

Shoppers SEO Education Branding 92

Neil Patel

SEPTEMBER 1, 2020

Today, the SEO service providers’ industry, valued over $65 billion , is like a cube of sugar. It’s why you’ll find countless SEO companies scrambling for a piece of that sugary cake. With all this confusion, I sense you came here pondering: How do I filter vetted SEO companies? The 5 Top SEO Companies in The World.

SEO 137

SEO eCommerce Thought Leadership User-Generated 137

Search Engine Land

JANUARY 2, 2023

We have consistently avoided paid sponsorships, including paying bloggers to promote our products, because these kind of promotions are not transparent or in the best interests of users. Robots.txt tip from Bing: Include all relevant directives if you have a Bingbot section. A day later, we found out what happened, according to Google.

Search Marketers 94

Search Marketers Advertising Advertisers Marketing 94

Search Engine Land

FEBRUARY 6, 2023

Noogler: SEO is spam, ads help you rank In 2012, a Googler made headlines when he said “SEO isn’t good for users or the Internet at large,” and “It’s a bug that you could rank highly in Google without buying ads, and Google is trying to fix the bug.” Google didn’t view SEO as spam.

Search Marketers 87

Search Marketers SEO User-Generated Marketing 87

Hubspot Marketing

DECEMBER 8, 2023

How AI Impacts the Customer Experience How You Can Leverage AI to Improve the Customer Experience 8 Tips for Getting Started How AI Impacts the Customer Experience Using data-driven insights, we’ll show you how AI can impact the customer experience through support, marketing, sales, and more. And that makes for a smoother customer experience.

Customer 105

Customer Gen Z User-Generated Analytics 105

TechWyse

FEBRUARY 1, 2022

Other than helping your customers retain information, there are a few other ways infographics can benefit your content strategy including improving decision making, increasing content exposure, enhancing shareability, building brand credibility, helping your SEO strategy, and many more! 5 Key On-Page Optimizations for Local Organic SEO .

SEO 52

SEO Marketing Strategy Market Trends Digital Marketing 52

Search Engine Land

APRIL 12, 2023

From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine. More than SEO: Full-throttle LinkedIn optimization Many LinkedIn optimization guides start and end with SEO, but I say that SEO is just the tip of the iceberg.

SEO 120

SEO Copywriting User-Generated Real Estate 120

Search Engine Land

JANUARY 11, 2023

Why does Google tip us off to search updates with minor ranking impacts but surprise us with the major ones? Yoast SEO 17.9 RIP Aaron Swartz, One Of The Earliest Google Bloggers. And, as we learned at SMX Next in 2022 from Hyung-Jin Kim, the VP of Google Search, Google’s Panda algorithm later evolved into the Coati algorithm.

Search Marketers 118

Search Marketers Health Law Marketing 118