Remove 2015 Remove Management Remove Millennials
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How to plan a successful product launch with Instagram Drops

Sprout Social

In November 2015, Kylie Jenner launched her iconic lip kit to so much fanfare, her website crashed. Research from Sprout’s How to Reach Digital Natives report found that both Gen Z and Millennials want to see brands make more use of Instagram. Will Instagram Drops work for my brand?

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5 reasons why marketers should consider TikTok for B2B

Martech

Interestingly, despite having 368 million monthly active users globally and under new management, the report did not mention Twitter. are under 30, accounting for the Gen Z audience and younger millennials. 16% are older millennials between 30-39 years old, 13.9% About 60% of TikTok users in the U.S. are 50 and up.

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The 9 Internet Trend Charts From Mary Meeker That You Need To See

Marketing Insider Group

Meeker’s report is sprawling and overwhelming as always, but from our outlook, the 2015 Internet Trends Report is all about the 3 M’s: Mobile, Messaging, and Millennials. Millennials Dominate The New Workforce. More millennials are in the workforce than any other generation. Think again. So what did we learn?

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45 Essential Social Media Marketing Statistics for 2019

Hubspot Marketing

of Millennials, 77.5% While 71% of teens claimed to use the platform in 2015, the number has now dropped to 51%. ( Many businesses hire external social media consulting agencies to manage their voice and reputation online. Social media is the most relevant advertising channel for 50% of Gen Z and 42% of millennials.

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Retailers and the rising trend of sustainability: what marketers need to know

Sprout Social

Leading the movement are members of Generation Z and Millennials, with nine in 10 Generation Z consumers believing companies have a responsibility to address environmental and social issues. Red: Fast Fashion | Blue: Sustainable Fashion (2015-2020). Success starts with transparency.

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23 YouTube Statistics That Matter to Marketers in 2020

Hootsuite

What’s most interesting to advertisers here is that for millennials who are watching TV screens, YouTube beats traditional TV—both basic cable and broadcast networks. million YouTube ads (including 550 billion views) uploaded between 2015 and 2019. Men speak 2x as much as women in YouTube ads, and receive 56% of overall screen time.

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10 Simple Ways to Find Trending Instagram Audio in 2025 (+ Get More Views)

Buffer Marketing

Even though the song was originally released in 2015, it exploded years later on Instagram Reels thanks to a now-iconic combo: that beat paired with Bill Hader’s perfectly timed dance moves.  You have no idea how happy it made my millennial heart to discover that Alice DJ’s Better Off Alone is trending.