Adobe Experience Cloud Blog

OCTOBER 20, 2017

But digital technology is evolving at a rapid pace, and taking everything else with it. An effective digital marketing strategy for 2017 looks almost nothing like a strategy from 2015. So how do you create a scalable digital marketing strategy? Actually mining the data/big data you have is critical for forecasting. Chris Weaver.

Digital Marketing 134

Digital Marketing Marketing Strategy Marketing Marketers 134

Bannerflow

FEBRUARY 17, 2021

By their very definition, financial technology organisations are built on innovation, with the aim of both enhancing and disrupting the financial services industry. In fact, the uptake of fintech services grew to 64% in 2019 in comparison to 16% in 2015, according to an EY report in 2019.

Transform 104

Transform Finance New Technology Industry Insights 104

Marketing Insider Group

OCTOBER 19, 2015

In 2016, video will take its rightful place as the petri dish of great content marketing. Personalization will transcend B2B content marketing and new technologies will help make 1:1 content creation the norm, leading to more impactful results and a clearer ROI on content marketing. If you have video, you have photos.

Content Marketing 168

Content Marketing Telemarketing Marketing Marketers 168

Neil Patel

JANUARY 7, 2023

Semantic search is a relatively new technology that has been gaining traction in the past few years. It uses data from a variety of sources to provide users with information about people, places, and things. In 2015, Google added 3.5 billion new entities to the Knowledge Graph. That’s a lot of data!

SEO 95

SEO User-Generated New Technology Price 95

Content Marketing Institute

JULY 18, 2018

The following week, the team learned the new vice president of digital worked with the CIO to institute a new “One Site 2015” initiative. Gone was the original magazine design and in its place the new magazine section looked much like the corporate website. Technology is not change – it is what facilitates change.

Content Marketing 81

Content Marketing CMO Thought Leadership Marketing 81

Neil Patel

JANUARY 15, 2019

One of the big reasons we are seeing digital marketing change so much is because of the adoption of new technologies. And it won’t just be people speaking into their microphone on their cell phone or laptop, 30% of web browsing won’t even take place on a device with a screen. On July 17, 2015, Google released Panda 4.2.

Digital Marketing 112

Digital Marketing Marketing Marketers User-Generated 112

Search Engine Land

DECEMBER 28, 2023

This revelation not only angered advertisers but also directly contradicted Dischler’s statement during a keynote speech at SMX Advanced in 2015. Other Meta news Meta experienced a significant year with the introduction of Threads, launched in July, with 100 million people subscribing in the first 102 hours.

User-Generated 116

User-Generated Retail Non-Profit Advertising 116

Duct Tape Marketing

JUNE 20, 2023

Key Takeaway: Digital transformation requires organizations to rewire their processes and operations, leveraging new technologies to achieve value. You'll be able to discover all the latest must know trends and tactics that you can actually put into place to scale your business in a sustainable way.

Transform 87

Transform Finance Energy Customer 87

Hubspot Marketing

FEBRUARY 23, 2017

Friendster launched in 2002, was rebranded as a social gaming website in 2011, and shuttered completely in 2015. Friendster was also used to learn about local events, pop culture news, and to connect with brands also sharing information on the platform. 5 Dead Social Networks You Might Not Remember. 1) Friendster.

User-Generated 145

User-Generated Social Media Marketing Advertising Advertisers 145

Marketing Insider Group

JULY 1, 2020

It becomes easier to achieve your marketing goals with future content because you already have a foundation in place – a vast content library of written, visual, and experiential content, all designed to resonate with your target buyers. How can investing in new technology empower your content marketing strategy even more?

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Jeff Bullas

DECEMBER 7, 2022

This growth is being driven by Africa’s young population who have a vociferous appetite for adopting new technology, new payment infrastructure being built at an astonishing pace as well as disruptive innovations such as bitcoin making inroads. This has placed significant stress on Africa’s already strained health systems.

Health 202

Health Non-Profit Food Energy 202

Duct Tape Marketing

JULY 19, 2017

Dave Robertson: Yeah, so the fundamental idea is that we often talk about innovation in terms of using new technologies, right? That was of course nothing new in terms of we’ve been taking pictures for a century, but it was a very new way of doing it. GoPro is getting disrupted.

Food 63

Food Product Management Customer 63

Econsultancy

DECEMBER 13, 2021

IAB UK’s CEO, John Maw, said of the findings, “We saw three years of change take place in just three months. As has been the case since the latter half of 2015, roadside locations accumulated the largest amount of revenue across all digital OOH environments in the second quarter, at above £80 million. A further 37.5%

Advertising 52

Advertising Advertisers Retail Shoppers 52