Hootsuite

JANUARY 31, 2025

— @muumuse.com on Bluesky (@MuuMuse) November 8, 2024 While Carpenters first studio album was released in 2015, the Grammys ruled that 2024s Short n Sweet was her breakthrough album, making her eligible to compete for Best New Artist. Start enhancing your social strategy with the insights that matter today.

User-Generated 107

User-Generated Social Media Marketing Management Branding 107

Adobe Experience Cloud Blog

OCTOBER 2, 2015

Here are my suggestions of where to dig your shovel for the remainder of 2015 and for all of 2016: October 2015. DMA and Global Marketing Conference – Oct 4 th - 7 th – Boston, MA. November 2015. SalesStack 2015 – November 10 th – San Francisco, CA. MobCon 2015 – November 17 th - 18 th – Minneapolis, MN.

Thought Leadership 134

Thought Leadership Marketing Marketers CRM 134

Rock Content

OCTOBER 12, 2015

2015 State of Marketing | Salesforce. In this second annual report, Salesforce surveyed over 5,000 marketers around the world to get a scope for top priorities across all digital channels. 2015 Social Media Marketing Industry Report. Social Media Marketing Trends: Survey Summary Report | Ascend2.

Social Media Marketing 111

Social Media Marketing Marketing Marketers B2C 111

Adobe Experience Cloud Blog

AUGUST 14, 2017

Unlike the company’s venture into related video content, which launched in 2015, Watch seems to initially compete directly with YouTube, with the potential to creep into Netflix’s original series market share. ” Lisa Marcyes , Senior Social Media Marketing Manager. Facebook Watch & Content.

Thought Leadership 134

Thought Leadership Social Media Marketing Entertainment Marketing 134

Adobe Experience Cloud Blog

APRIL 8, 2015

And if you haven’t been, get ready to have your marketing mind blown, because this year will be better than ever. For those of you attending our Marketing Nation Summit 2015, I’ve put together a quick checklist to make sure you get the most out of the experience—think of it as your guidebook to all the events and activities at Summit.

Thought Leadership 129

Thought Leadership Food Marketing Marketers 129

Adobe Experience Cloud Blog

JANUARY 15, 2020

On average, these people spend 2 hours and 22 minutes on social media networks per day, 80% of the time is on mobile. 54% of consumers browse social media for product research purposes . 73% of marketers believe their social media marketing efforts are somewhat working for their business.

Digital Marketing 174

Digital Marketing Traditional Marketing Social Media Marketing Marketing 174

Adobe Experience Cloud Blog

DECEMBER 21, 2016

Here’s an example of a Website Card we ran on Twitter to promote our new Definitive Guide to Social Media Marketing. More than 317 million people use Twitter at least monthly and daily active users grew 7% over 2015, according to data from Twitter, so there’s a strong likelihood your customers and prospects are among them.

Thought Leadership 134

Thought Leadership User-Generated Marketing Automation Platform Social Media Marketing 134

Hootsuite

FEBRUARY 24, 2020

Especially if an image is used for social media marketing. Fair use rarely applies to social media marketing. A post shared by Doe Deere (@doedeere) on May 17, 2015 at 9:05am PDT. It’s very unlikely images used for social media marketing without copyright permission will meet fair use criteria.

Social Media Marketing 145

Social Media Marketing Law Non-Profit User-Generated 145

Search Engine Land

JANUARY 28, 2023

by Greg Gifford 2018: Customer loyalty: A key ingredient for successful local search results by Wesley Young 2016: 3 Reasons B2B Marketers Must Embrace Mobile… Now by Patricia Hursh 2016: No-Hype SEO: A Realistic Formula For Making SEO Work For Your Business, Part 2 by Daniel Faggella 2015: How Medical Practices & Practitioners Should Set Up Google (..)

Search Marketers 115

Search Marketers Marketing Marketers Retail 115

Adobe Experience Cloud Blog

AUGUST 29, 2016

Author: Nate Dame The connection between social media marketing and SEO can be confusing. Do social media signals impact search rankings? Should the social media team have a stake in SEO? Looking to elevate your social media marketing beyond increasing SEO?

SEO 113

SEO Thought Leadership Social Media Marketing User-Generated 113

Marketing Insider Group

JUNE 22, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 22, 2010 1 Subscribe 10 Reasons Why Mobile is Hot! Need to Drive Leads?

Telemarketing 93

Telemarketing Customer loyalty Inbound Marketing B2C 93

Buffer Marketing

NOVEMBER 29, 2022

Do a social swap and have an influencer take over your social account for a day 🔄 Instagram Stories Takeover alert. ✨ Tune in to our Instagram Stories right now to hear @bbooks3 , owner of @homemadesocial , share her top tips for avoiding burnout as a social media marketer.

Transform 141

Transform Energy Social Media Marketing User-Generated 141

Hubspot Marketing

OCTOBER 11, 2023

Instagram was the first social media app available on iOS, and it was the first mobile-only platform and the second visual-first platform. Social media marketers in 2023 say Instagram has the highest ROI and engagement of all other apps. One of the biggest new waves of social media is the rise of social shopping.

Gen Z 132

Gen Z User-Generated Transform Social Media Marketing 132

Rock Content

OCTOBER 27, 2015

In 2015 Google ran out animals starting with “P,” but it pushed through “Mobilegeddon,” which hurt sites with a poor mobile experience. According to a July 2015 report from Acsend2 , 33% of marketers said that a lack of quality content has been a significant challenge to SEO success. Want to dig deeper?

Market Research 111

Market Research Content Marketing Marketing Marketers 111

Sprout Social

MAY 7, 2025

Creative WhatsApp marketing strategies Brands also use WhatsApp as a creative marketing channel to launch and manage marketing campaigns that take advantage of the apps reach and its direct messaging functionality. Adidas is one of the pioneers of WhatsApp marketing, designing campaigns as far back as 2015.

Gen Z 74

Gen Z Marketing Marketers Logistics 74

Hootsuite

FEBRUARY 12, 2015

Business-to-business social media marketing is no longer just an innovative way to boost sales—it’s essential to your organization’s survival in the competitive B2B market. In fact, a recent survey found 92% of B2B marketers use social media as a content marketing tactic to drive sales.

Social Media Marketing 40

Social Media Marketing Management B2C Whitepaper 40

Hootsuite

NOVEMBER 9, 2015

. — Darren Rowse (@problogger) November 4, 2015. Social media is gasoline,” and with over 176,000 followers it’s obvious he knows what he’s talking about. — Jay Baer (@jaybaer) November 6, 2015. — Kim Garst (@kimgarst) October 22, 2015. — Lilach Bullock (@lilachbullock) November 5, 2015.

Transform 76

Transform Social Media Marketing Communications Digital Marketing 76

illumin

FEBRUARY 12, 2024

The Wall Street Journal reported that the NFL has seen its highest ratings since 2015 and data shows that in just one game, the Kansas City Chiefs saw a 63% increase in female viewers between the ages of 18-49. Apex Marketing Group estimates Swift brings a total value of $331.5 million to the Kansas City Chiefs brand and the NFL.

Advertising 105

Advertising Advertisers Social Media Marketing Branding 105

Hootsuite

APRIL 7, 2022

Just as TikTok was once merely “the dance challenge app”, Discord was launched in 2015 as a niche app for the gaming community. Since then, it’s grown into a major player among chat-focused social media platforms, with 150 million monthly active users as of September 2021. Though it was founded in France (bonjour!),

Gen Z 145

Gen Z Finance User-Generated Transform 145

Sprout Social

AUGUST 2, 2016

A photo posted by Petco (@petco) on Aug 3, 2015 at 9:02am PDT. Have better grasp of social media trends. These goals could detail your social media marketing efforts more efficiently. Determine Your Social Network. A video posted by DegreeWomen (@degreewomen) on Aug 20, 2015 at 3:33pm PDT.

Promotion 112

Promotion Food Social Media Marketing Analytics 112

Adobe Experience Cloud Blog

DECEMBER 8, 2016

Read on for 10 trends that propelled the biggest changes in digital marketing this year: 1. Increased Social Search Functionality. Social media marketing is one of the fastest growing marketing niches, and 2016 brought about much-improved search functionality.

Digital Marketing 134

Digital Marketing Thought Leadership Marketing Marketers 134

Sprout Social

NOVEMBER 8, 2016

Following Facebook best practices is essential to your overall social media marketing strategy. Don’t Hold Back on Your Facebook Marketing Efforts. Facebook can be completely ignored by social media marketers or deemed “too hard of a platform” to see results. Just how much?

User-Generated 112

User-Generated Social Media Marketing Communications Advertising 112

Sprout Social

APRIL 17, 2017

Tracking social media activity is one of the biggest struggles companies have faced since the early stages of social media marketing. One study showed 39% of businesses don’t measure their social media ROI due to a lack of analytics, resources or expertise. Why Hashtags? Hashtag Analytics Tools.

Analytics 111

Analytics Fashion Social Media Marketing Promotion 111

Hootsuite

SEPTEMBER 2, 2021

With the ever-growing number of social media platforms, it can be overwhelming to constantly wonder whether each of them is worth your time. To avoid spending too much of your time learning the ropes of every new platform, let your social media marketing strategy guide your decisions, and only join the networks that support your goals.

Entertainment 145

Entertainment Thought Leadership Social Media Marketing Education 145

Adobe Experience Cloud Blog

MARCH 30, 2016

Unfortunately, a lot of traditional organizations are stuck in hub-and-spoke mode, with email marketing, social media marketing and mobile marketing arms simply tacked onto their traditional core marketing department—which is often most adept at legacy mass marketing that’s becoming ever less relevant.

Customer 91

Customer Thought Leadership Direct Mail Whitepaper 91

Hootsuite

APRIL 27, 2022

So, what does Meta’s domination mean for social media marketing? Whether you’re an established brand or simply getting started with social , don’t ignore the power of Facebook Messenger as part of a holistic social media marketing strategy. billion times. Source: eMarketer. See it in action.

Digital Trends 114

Digital Trends Social Media Marketing Communications User-Generated 114

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015.

Management 134

Management CMO Marketing Marketers 134

Hootsuite

DECEMBER 7, 2022

social url:hootsuite Searches for tweets with the word “social” and a URL with the word “hootsuite” within it. hootsuite since:2015-12-21 until:2016-01-21 search for tweets with the word “hootsuite” between December 21, 2015 and January 21, 2016. Do it better with Hootsuite , the all-in-one social media tool.

Place 140

Place Social Media Marketing Management Product 140

Martech

APRIL 24, 2023

Musk co-founded OpenAI in 2015 but sold off his stake several years later. In response, Musk threatened to sue Microsoft, claiming the tech giant illegally used Twitter data to train its AI. Microsoft is a major investor in OpenAI, the company behind ChatGPT, and therefore responsible for deciding what data it was trained on. Get MarTech!

Advertising 111

Advertising Advertisers Digital Marketing Management 111

Sprout Social

AUGUST 23, 2016

Social Media for Business by the Numbers. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. One of the biggest advantages of social media marketing is it’s less reliant on a large budget. Marketers spent more than $8.3

Social Media Marketing 112

Social Media Marketing Millennials User-Generated Promotion 112

Sprout Social

NOVEMBER 14, 2016

In 2015, comScore released its annual Digital Future in Focus report stating 12 billion minutes were spent on Instagram. A 2015 American Express report conducted by Ebiquity found less than 10% of small businesses operate on Instagram. Having this information helps you make better marketing decisions with your social channels.

Management 111

Management Branding Fashion User-Generated 111

Adobe Experience Cloud Blog

DECEMBER 14, 2017

Do: Take a Second (and Third) Look at Mobile Marketing. As of 2015, most of Google users access the search engine via mobile phone. Therefore, it only makes sense to optimize mobile marketing efforts for lead generation purposes. Do: Stick to Social Media Marketing via Business-Friendly Networks.

Whitepaper 134

Whitepaper User-Generated B2C Thought Leadership 134

Hubspot Marketing

FEBRUARY 5, 2024

Cowrywise has built a thriving online community around its brand using a combination of email and social media marketing. Although founded in 2015, it quickly established itself as one of the UK's most admired and trusted challenger banks. Social Media Marketing 4.9 billion users by 2027.

Marketing 129

Marketing Marketers User-Generated Social Media Marketing 129

Marketing Insider Group

JUNE 24, 2010

Try These Traditional Tactics Now About Michael Brenner Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

Telemarketing 88

Telemarketing Customer loyalty Entertainment User-Generated 88

Sprout Social

AUGUST 22, 2016

The more active users are with your social content, the more likely they’ll continue to follow and trust your brand. Marketers know the importance of a well-engaged audience. There’s so much that goes into building an engaged audience on social media. Ask the Right Questions for Audience Engagement.

Social Media Marketing 78

Social Media Marketing Branding Customer Marketing 78

Hootsuite

OCTOBER 15, 2020

But social media marketers can practice it, too. Several social platforms have made recent accessibility updates. Social media accessibility isn’t technically required under Web Content and Accessibility Guideline’s 2.1 Inclusive social media marketing is just good social media marketing.

Social Media Marketing 145

Social Media Marketing User-Generated Health Copywriting 145

Sprout Social

JANUARY 4, 2017

There was no shortage of changes to the social media industry in 2016, which included several new features, consumer preferences and brand opportunities. Looking toward 2017, social media trends will continue to evolve and surprise us. The visual social network’s mobile ad revenue drew $1.53

Analytics 112

Analytics User-Generated Social Media Marketing PR 112