Remove 2018 Remove Promotion Remove User-Generated
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20+ Top Social Media Sites and Platforms to Grow Your Brand in 2024

Buffer Marketing

Of course, it isn’t only about the total number of users on the host of social media apps out there. Mastodon The top 23 social media apps and platforms for 2024 This list is ranked by the latest data on monthly active users (MAUs)*. This means roughly  37 percent  of the world’s population are Facebook users.

Branding 125
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What Is Generative AI and How Does It Work?

Backlinko

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 116
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Digital adapters: How Gen X uses social media and why it matters to marketers

Sprout Social

Generation X (Gen X), born between 1965 and 1980, was one of the first generations to grow up with traditional media and go digital later in life. As with any generation, to successfully engage with them and develop an impactful social media strategy, you need to know them first.

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The Top Social Media Platforms to Use in 2024 for Your Brand

Vertical Response

Facebook – The Go-To Platform for Businesses Unrivaled in popularity, Facebook boasts 3 billion monthly active users worldwide, securing its position as the world’s most popular social media platform. With over 2 billion monthly active users, it’s particularly popular among younger adults, especially those under 35. With over 2.5

Gen Z 101
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The Litmus Team’s Top Email Tips for 2025

Litmus

Email touchpoints: Promotional offers, new product alerts, transactional messages for orders, and social proof. Email touchpoints: Tutorials and user guides. is so 2018. Litmus Personalize users have seen a 52% increase in conversions with dynamic content personalization. Enter dynamic content. Not sure where to start?

B2C 91
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WhatsApp advertising is officially happening

illumin

How can WhatsApp advertising potentially impact its users? Announced at Cannes Lions 2025 , the native ads will appear exclusively in the Status section of the Updates tab of WhatsApp, a format similar to Instagram Stories , where users share photos, videos, and disappearing messages.

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Inside the Facebook Algorithm in 2025: All the Updates You Need to Know

Buffer Marketing

Facebook has evolved from personal profiles to a space where people can follow creators and brands, join communities and groups, and promote events. These algorithms work together to decide what content users see when they open the app. The Facebook algorithm is the lifeblood of one of the original social networks.