Sprout Social

MAY 21, 2019

As of the first quarter of 2019, Pinterest reported 291 million monthly active users worldwide. On top of that, the channel has an awareness reach of 72% as of February 2019. As of 2019, 79.5% As of 2019, 79.5% 50% of millennials use Pinterest every month. One out of every two millennials use Pinterest every month.

Millennials 112

Millennials Shoppers Food User-Generated 112

Sprout Social

APRIL 22, 2019

If your brand is targeting Gen Z and Millennials, Instagram just might be the perfect spot for you. Instagram’s advertising is also completely managed through Facebook’s Ads Manager, and of course any revenue collected at year’s end stays under the umbrella of Facebook revenue. Instagram has 2 million monthly advertisers.

Millennials 111

Millennials Gen Z User-Generated Marketing 111

Hootsuite

OCTOBER 8, 2020

Snapchat’s revenue increased by 17% in the second quarter of 2020 compared to the second quarter of 2019. Across the world, Snapchat remains a popular social media platform for both Millennials and Gen Z. In the USA in 2019, Snapchat reached 75% of all 13 to 34-year-olds. Source: Statista. And 38% identify as male.

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Marketing 145

Sprout Social

OCTOBER 22, 2024

They were the largest and most influential generation in the history of modern consumerism, yet their social movements and corporate distrust confounded advertisers who had to completely rethink their playbooks. Sound familiar? Reaching young people and penetrating trend culture has become a consistent hurdle.

Gen Z 98

Gen Z Branding User-Generated Influencer Marketing 98

Hubspot Marketing

NOVEMBER 26, 2019

July 11, 2019. 26 TikTok Stats to Know in 2019. According to a leaked advertising pitch deck from October 2019, TikTok reports having 800 million monthly active users worldwide. As of early 2019, TikTok is the third-most downloaded app globally. Alexandra Daniels ?? alexdanielsxo). Userbase, Downloads, and Growth.

Gen Z 145

Gen Z Entertainment Millennials Advertising 145

Neil Patel

MARCH 17, 2021

Search interest in Gen Z has climbed so high that as of March 2021, searches for Generation Z surpassed searches for baby boomers and millennials. Just 52 percent of US Gen Zers are white, and almost one-quarter have at least one immigrant parent (compared to one in seven Millennials). They also watch less TV.

Gen Z 145

Gen Z Millennials User-Generated Fashion 145

Sprout Social

MAY 10, 2019

3. Millennials prefer YouTube over TV. The number of channels on YouTube with more than 1 million subscribers also doubled in 2018–advertising the ongoing popularity of these creators and their consistent output of content that keeps viewers coming back. What kind of an approach are you bringing to your YouTube or video strategy?

Marketing Strategy 112

Marketing Strategy B2C User-Generated Millennials 112

Martech

APRIL 5, 2022

Harvard Business Review ) 69% of brands with the most diversity and inclusion in their in ads saw an average stock gain of 44% in a seven-quarter period ending in 2019. Facebook Advertising ) 59% of people say they are more loyal to brands that stand for diversity and inclusion in online advertising. Heat Test Report ).

Gen Z 121

Gen Z Millennials Customer Acquisition Advertisers 121

Hootsuite

MARCH 2, 2020

Together, they’ll give you a sense of how Pinterest’s user stats compare with other platforms, which advertising tools drive the best ROI, and what’s trending in search. Pinterest closed out 2019 by overtaking Snapchat as the third-biggest social network in the United States. Pinterest’s revenue topped $1 billion in 2019.

Marketing 145

Marketing Marketers Advertising Advertisers 145

Hootsuite

DECEMBER 17, 2019

YouTube advertising statistics. ones with more than 250,000 subscribers) in the first week of 2019, they found that only 33% of the videos those channels uploaded were in English, and only 17% were completely in English. This number has increased 40% in the five years between 2014 and 2019. How are they using it?

Advertising 145

Advertising Advertisers Marketing Millennials 145

Hootsuite

DECEMBER 10, 2019

That’s why we interviewed more than 3,000 marketers toward the end of 2019. 2019 was a big year for messaging. Posted by Headspace on Tuesday, November 26, 2019. The Facebook Group includes no product placement posts or advertising. Millennials are feeling particularly bleak. TikTok shakes up the status quo.

Gen Z 145

Gen Z Millennials User-Generated Performance Marketing 145

Hootsuite

FEBRUARY 4, 2020

90% of users on Instagram follow a business account (last updated by Instagram in 2019). More than 500 million accounts use Instagram Stories each day (last updated by Instagram in 2019). baddiewinkle) on Sep 23, 2019 at 6:14pm PDT. The top three countries in terms of potential Instagram advertising reach are the U.S.,

Social Media Marketing 145

Social Media Marketing Gen Z Millennials Fashion 145

Hootsuite

MARCH 2, 2020

And with the advertising floodgates wide open, brands are too. But it still manages to befuddle many a millennial and Baby Boomer. — sarah fowerbaugh (@sarfow11) August 12, 2019. Check out the TikTok Top 100 of 2019 here. By comparison, Snapchat reported 218 million global DAUs for Q4 2019. million.

Branding 145

Branding User-Generated Promotion Advertisers 145

Sprout Social

SEPTEMBER 29, 2020

increase in usage since 2019. If your brand caters to Gen Z or younger millennials, then Snapchat can have a considerable impact on your business. When someone uses a geofilter or Lens on Snapchat, you’re getting instant exposure, free advertising and social proof to their followers. Invest in paid advertising.

Gen Z 141

Gen Z Millennials User-Generated eCommerce 141

Neil Patel

MARCH 19, 2021

percent share as of 2019. In fact, they were the largest generation in history until millennials surpassed them. The baby boomers have had a huge impact on social and economic policy and were the target audience for many marketing and advertising campaigns for decades. Why not focus on millennials and Gen-X instead?

Millennials 145

Millennials Advertising Advertisers Entertainment 145

Hubspot Marketing

JUNE 22, 2022

Outside of China, 77% of Gen Z, 75% of millennials, and 44% of Baby Boomers visit YouTube daily. TikTok was the most downloaded app in 2019 and 2020, racking up over three billion downloads so far. In fact, the app has become synonymous with fun, "snackable" content that attracts Gen-Z and millennial audiences. It also boasts 1.2

Gen Z 140

Gen Z Millennials Price Social Media Marketing 140

Neil Patel

MARCH 22, 2021

He founded the app back in 2019 under the name “David’s Disposables” but later rebranded it to the catchier “Dispo.”. Dispo is geared towards millennials and Gen Z, so we’re talking users aged 6 to 40. Millennials love a little nostalgia, and many still remember the days when disposable cameras were the cool thing. The upshot?

Gen Z 131

Gen Z Millennials User-Generated Inbound Marketing 131

Hootsuite

DECEMBER 10, 2019

That’s more than one in every four people, and one in two US millennials (according to proprietary user data from Pinterest). From 2018 to Q3 2019, the platform’s international base of monthly active users grew 38%, from 171 million to 235 million. As of late 2019, Shop the Look ads are still being rolled out across the platform.

Millennials 145

Millennials Fashion Promotion SEO 145

Hubspot Marketing

DECEMBER 5, 2019

Aside from introducing a number of advertising offerings , Reddit's also launched features such as video streaming and video hosting , which have enabled the platform to evolve from the text-based format it's been known for. In a 2019 study of 60,000 Reddit posts, those between 60 and 80 characters get 8,600 upvotes. Reddit Blog ).

Gen Z 145

Gen Z Millennials User-Generated Advertising 145

Neil Patel

MARCH 25, 2021

With the right TikTok marketing techniques , you can leverage this social network and open your brand up to an exciting market of Gen Z’ers and millennials. Remember, your target market on TikTok is mostly Gen Z’ers, millennials, and Generation Alpha. iamfabianbern) November 14, 2019. Use Paid Advertising on TikTok.

Product 141

Product eCommerce Millennials User-Generated 141

Hootsuite

MAY 28, 2020

Because Twitter does not publish general monthly active user data (MAU), this figure is based on the platform’s advertising audience reach. But according to Brandwatch’s analysis, Taylor Swift was the most influential tweeter in 2019. Millennials came of age with Twitter. Source: Hootsuite. Source: Hootsuite. 7% vs 8% ).

Social Media Marketing 145

Social Media Marketing Education User-Generated Millennials 145

Bannerflow

DECEMBER 16, 2019

As a business, it’s time to consider what trends will be present for the year ahead and attempt to adopt these into your online advertising strategy. RevJet discovered that 73% of consumers dislike companies that put out repetitive messaging and 42% feel that the advertisements they see on digital media are irrelevant to their needs.

Gen Z 81

Gen Z Advertising Advertisers Millennials 81

Hubspot Marketing

FEBRUARY 3, 2020

million seems like a lot of money for just a slot, think about how much advertisers are spending on the additional costs of producing these commercials, often known for having A-list talent, crazy special effects, or even award-winning directors. 4 Small Business Alternatives to Super Bowl Advertising. Check out this template.

Gen Z 145

Gen Z Advertising Advertisers Energy 145

Hubspot Marketing

APRIL 13, 2020

In 2019, as mobile-first mindsets grew in millennial and Gen Z audiences, Tencent transformed the QQ website into a standalone app. millennials like me were children, we raced home from school to message our friends on AIM. In 2019, Apple distinguished Kuaishou as a global app that was defining mobile video storytelling trends.

Gen Z 145

Gen Z Millennials User-Generated eCommerce 145

Hubspot Marketing

JULY 26, 2023

Skims initially launched in 2019, offering shapewear and intimates. The brand experienced mega-growth through smart positioning in front of its ideal customers, 70% of whom are millennials and Gen Z. Image Source The endorsements have also found their way into Skims advertising.

Gen Z 98

Gen Z Millennials Law Fashion 98

Hootsuite

NOVEMBER 4, 2019

Facebook advertising stats. They found that in 2019, the biggest change in use was for those born in 1945 or earlier. In 2019, that number rose to 37%. Millennial use increased from 82% to 84%, while Boomer use increased from 59% to 60%. — Facebook (@facebook) March 8, 2019. Table of contents. Just 24.6%

User-Generated 112

User-Generated Marketing Marketers Advertising 112

Spiralytics

DECEMBER 5, 2022

For many years, brands and marketers have used marketing tactics to pull their target audiences by the heartstrings by creating sappy and sentimental pieces of advertisement and product re-introductions. One of the best examples is the millennial meme and slogan, “Only ‘90s kids will understand.” Millennials and Gen Z.

Gen Z 105

Gen Z Millennials Fashion Marketing 105

Marketing Insider Group

NOVEMBER 9, 2020

billion in 2019. Paid advertising is somewhat of a dinosaur. There are, of course, many channels to use for traditional advertising, but its value, especially to B2B companies, is diminishing. There are, of course, many channels to use for traditional advertising, but its value, especially to B2B companies, is diminishing.

CMO 140

CMO Marketing Marketers SEO 140

Hootsuite

NOVEMBER 13, 2019

Bonus: Get all the insight and tools you need to inform your social strategy in 2019 with our free social trends toolkit. This is number is way bigger than the ones reported by baby boomers, Gen Xers, and even millennials. 71% said they’d like to see more diversity in advertising. Everything you need to know about Generation Z.

Gen Z 111

Gen Z Millennials User-Generated Marketing 111

Hootsuite

JULY 24, 2019

As of April 2019, Facebook’s potential advertising reach globally is 1.887 billion people. Here, we focus on highlighting some of the best Facebook advertising examples so you can model the success of these winning campaigns. Posted by Tattoodo on Sunday, February 17, 2019. Posted by Nuud Care on Saturday, June 8, 2019.

Whitepaper 112

Whitepaper User-Generated Gen Z Price 112

Hubspot Marketing

NOVEMBER 5, 2019

Meanwhile, Pinterest continues to position itself as a tool for advertisers by improving its ad software. It's estimated that 2 million businesses were advertising on the platform in 2018. With Facebook Ads , you can create advertisements with a certain goal in mind, such as conversions or in-store foot traffic.

Shoppers 144

Shoppers Product Gen Z Promotion 144

Sprout Social

AUGUST 29, 2019

For the first time earlier this year, Twitter shared insight into its daily active users number, which at the time checked in at 126 million, and has since increased to 139 million monetizable daily active users in Q2 2019. This differs significantly from similar stats shared by other networks. 38% of U.S. adults aged 18-29 use Twitter.

Gen Z 111

Gen Z Millennials Analytics Advertising 111

Hubspot Marketing

DECEMBER 7, 2022

For instance, take a look at this video, which is part of a Spotify advertisement campaign from 2019, “Let the Song Play.”. The brand voice matches its target audience perfectly: youthful millennials and Gen-Zers who care about makeup as an opportunity for authentic expression. Clare Paint.

Branding 143

Branding Millennials Fashion Communications 143

Hubspot Marketing

SEPTEMBER 24, 2019

This means print, broadcast, direct mail, phone, and outdoor advertising like billboards. Digital marketing is any marketing a company conducts online, such as paid social media ads, email marketing, and PPC advertising. A post shared by McDonald's (@mcdonalds) on Sep 18, 2019 at 9:00am PDT. What is Traditional Marketing?

Traditional Marketing 111

Traditional Marketing Digital Marketing Direct Mail Marketing 111

Hubspot Marketing

FEBRUARY 27, 2023

Millennials ranked Instagram as their favorite social media app in 2022. In terms of brand safety, 86% of marketers feel comfortable advertising on Instagram. Engagement for static photos has decreased by 44% since 2019, around the time Reels made its debut. Source ) 17. Source ) 18. Source ) 19. Source ) 20. Source ) 21.

Gen Z 145

Gen Z User-Generated Millennials Marketing Plan 145

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. Starting in June of 2019, roughly 94% of internet searches began to occur on Google. Maybe you can use some of these in your next budget meeting. Sparktoro).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketing 134

Martech

AUGUST 25, 2021

“There’s one advertiser and that’s us,” HubSpot CMO Kipp Bodnar told me. He had dabbled with a product feedback forum; he had created a platform for millennials to share their success stories. ”) HubSpot’s aim in building community is quite transparent. A long time coming, now maturing.

Transform 144

Transform Retail Millennials Marketing 144