Hootsuite

JULY 21, 2022

That’s a big jump from 68% in 2021. YOY can help you compare months, like how a traffic drop in July 2022 compares to your total traffic in July 2021. Let’s say our 2021 yearly total was 100,000 visits and our 2020 yearly total was 90,000 visits. In cell A2, enter “2021.”. It’s a simple calculation.

Promotion 113

Promotion Finance Analytics User-Generated 113

Litmus

NOVEMBER 18, 2020

Here are the email design trends we’re expecting in 2021 with examples (click to jump ahead): Tangible visual content. We see this trend flourishing as we move into 2021 and brands seek ways to showcase their products in the inbox. The trend to delight subscribers will continue into 2021. Nostalgia and futurism. Simplification.

Real Estate 122

Real Estate Promotion Food Retail 122

Marketing Insider Group

DECEMBER 29, 2020

Despite the turmoil, many businesses remain optimistic heading into 2021. We expect that number will only increase in 2021. We’ve compiled 11 crucial digital marketing trends for your businesses to follow as we step into 2021. Top B2B Digital Marketing Trends for 2021. Businesses are adapting quickly to remain relevant.

Market Trends 145

Market Trends Digital Marketing Marketing Marketers 145

Marketing Blogo

SEPTEMBER 1, 2022

Originally posted on November 4, 2021 @ 1:00 pmWhat is marketing strategy should be understood as the most vital promotion strategy employed by small, medium and large businesses. To really gain online presence and create a trusted brand, you need a well-planned marketing promotion strategy.

Promotion 75

Promotion Marketing Strategy Marketing Marketers 75

Neil Patel

FEBRUARY 16, 2021

With the constant addition of new features, like passage indexing and mobile-first indexing, the SERPs of 2021 look far different than they did just a year or two ago. Here’s what you need to know about SERPs in 2021. SERP Result Trends in 2021. What SERP result trends should you pay attention to for 2021 and beyond?

SEO 144

SEO Analytics Digital Marketing Food 144

Hootsuite

JUNE 16, 2021

During Instagram’s Creator Week in June 2021, Instagram chief Adam Mosseri suggested that posting 2 feed posts per week and 2 Stories per day is ideal for building a following on the app. — Hootsuite (@hootsuite) June 10, 2021. of tweets promote your business. ? Stories can be posted more frequently. Get Started.

User-Generated 145

User-Generated Social Media Marketing Place Management 145

DIY Marketers

JULY 11, 2023

Picture this: you receive a promotional text message from your favorite local store, offering an exclusive discount just for you. We surveyed consumers (who are most like your customers) and asked them about their relationship with promotional text messages — and they didn’t hold back!

Promotion 89

Promotion Customer Customer loyalty Law 89

Sprout Social

JUNE 23, 2021

And of course, promoting these materials and how-tos is central to the brand’s social media strategy. — Zendesk (@Zendesk) April 26, 2021. — Julien Paffumi (@jpaffumi) April 29, 2021. And because they provide customers with so much peace of mind, you shouldn’t be shy about promoting them.

Customer 126

Customer Shipping CRM Education 126

Marketing Insider Group

DECEMBER 21, 2020

Researchers and analysts with eMarketer attribute this to the shift towards content and online events which often need paid promotional channels to reach new audiences. What can you do to improve or pivot for 2021? Don’t expect in-person conferences to return until at least mid-2021. billion in 2021. this year as well.

Thought Leadership 140

Thought Leadership Transform Marketing Marketers 140

illumin

DECEMBER 2, 2021

But with so many brands competing for consumer dollars, their promotional efforts have to be on point. The post Most Viewed Video Ads: Black Friday and Cyber Monday 2021 appeared first on AcuityAds Inc. And despite supply chain issues and rising inflation, consumers have come to expect monster savings.

Promotion 98

Promotion Branding 98

Hubspot Marketing

OCTOBER 12, 2023

I've been writing about marketing since 2017, I've used many different platforms for publishing and promoting content. For instance, as a writer I can't promote controversial or extreme content on my Medium account. Altogether I've been using the platform for 6+ years to create and promote content. What is Medium?

Promotion 118

Promotion eCommerce SEO Affiliate Marketing 118

Rock Content

DECEMBER 15, 2020

Is your marketing department ready for 2021? How can you efficiently create your marketing budget for 2021? How can you efficiently create your marketing budget for 2021? Start planning your 2021 strategy! The post How to Plan Your Marketing Budget for 2021 appeared first on Blog. Access it now!

CMO 134

CMO Marketing Marketers Inbound Marketing 134

Sprout Social

JANUARY 26, 2021

So instead of trying to anticipate the next big thing for 2021, we’re going in the opposite direction and sharing what not to do on social media based on what we learned in 2020. From taking a stand on current events to embracing the rise of TikTok, here are six things to keep in mind when executing your 2021 social strategy.

Entertainment 143

Entertainment eCommerce Digital Marketing Branding 143

Bannerflow

DECEMBER 9, 2020

Online advertising trends for 2021 promise to be very interesting. So how should we continue in 2021? What 2021 online advertising trends will we be considering? In 2021, advertising will require a focus on efficiency and effectiveness. Those who honed in on their online advertising strategies thrived.

Advertising 98

Advertising Advertisers User-Generated Branding 98

Bannerflow

DECEMBER 7, 2020

However, there have been some hard-to-ignore, enduring upward shifts that may have changed online habits heading into 2021. In this article, we take you through the upcoming social media advertising trends for 2021 to ensure you can capitalise on the opportunities presented by the increasing popularity of social media.

Advertising 98

Advertising Advertisers Influencer Marketing Transform 98

Neil Patel

FEBRUARY 2, 2021

2021 SaaS Trends that Affect Brand Advocacy. Encouraging your own network to promote your content and product from their personal social accounts is a potential game-changer for SaaS brands. While most workers would be glad to promote your content, keep in mind that brands should treat advocacy like any other sort of campaign.

Branding 143

Branding Transform Promotion CRM 143

Hootsuite

OCTOBER 21, 2021

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. 100 top trending TikTok hashtags in 2021. Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2021. What are TikTok hashtags?

Food 145

Food User-Generated Fashion Promotion 145

Sprout Social

AUGUST 19, 2021

The Sprout Social Index 2021™, UK & Ireland report found 63% of consumers bought from social media in the past year. The best social commerce platforms to use in 2021. Instagram offers more opportunities for creative social commerce promotion due to the visual nature of the platform. Online shopping is going social.

Shoppers 133

Shoppers eCommerce Transform User-Generated 133

The CMO Survey

APRIL 24, 2024

of companies reporting this change, followed by “changing partners” (42.9%), “changing marketing promotions” (40.3%), and changing distribution (33.6%). in August of 2021. Of those companies taking actions, the most common are “changing products and/or services” with 52.1% Consistent with these levels, 25.6% two years ago.

New Technology 182

New Technology CMO B2C Marketing 182

Hootsuite

AUGUST 5, 2021

In other cases, like when a service is being promoted, the caption is more crucial. A takeover agreement may involve asks for the influencer to promote it a certain number of times from their account–in posts and/or Stories. A standard sponsored Instagram post typically includes a photo and caption. View this post on Instagram.

Price 145

Price Affiliate Marketing Food Influencer Marketing 145

Litmus

OCTOBER 11, 2021

When the email manager put in her notice, my boss asked if I’d like to be promoted into running email given I had some experience supporting it. Join us at Litmus Live via livestream on October 26th-27th, 2021. The post Litmus Live 2021 Speaker: Meet April Mullen—With Insights on Email’s Future appeared first on Litmus.

Affiliate Marketing 103

Affiliate Marketing Thought Leadership PR CRM 103

Sprout Social

JANUARY 4, 2021

In this article we’ll walkthrough: Content themes that have potential for 2021. In 2021, brands may be a bit more cautious with their content due to the pandemic and growing concerns around appearing out of touch or insensitive to consumers’ needs. Learn about promotions or discounts. Using social data to prepare your pitch.

Social Media Marketing 126

Social Media Marketing Key Performance Indicator Marketing Marketers 126

Litmus

SEPTEMBER 23, 2021

Join us at Litmus Live via livestream on October 26th-27th, 2021. The BBC email promoting the series, Vigil. The post Litmus Live 2021 Speaker: Meet Paul Airy, Email Accessibility Advocate appeared first on Litmus. Get your ticket. How do you expect email marketing to change in the next few years?

Email Marketing 83

Email Marketing Promotion Branding Marketing 83

Sprout Social

OCTOBER 6, 2021

Cross-promote your TikTok videos. Your followers on other channels might not know that you’ve created a TikTok profile, so it’s a good idea to cross-promote your videos onto other channels. Some platforms have a few restrictions to promote original content over repurposed TikTok videos. ” 11. Try TikTok ads.

User-Generated 133

User-Generated Influencer Marketing Promotion Branding 133

Duct Tape Marketing

APRIL 22, 2021

The Modern Guide to Public Relations in 2021 written by John Jantsch read more at Duct Tape Marketing. In this episode, Amy Rosenberg talks about the state of PR in 2021 from her point of view. 14:06] How do you walk the line of promoting your community involvement, but also maybe feeling a little self-serving in the process? [16:24]

PR 94

PR Management Promotion Marketing 94

Sprout Social

MAY 4, 2021

The best social commerce platforms to use in 2021. Instagram offers more opportunity for creative social commerce promotion due to the visual nature of the platform. Once you share a listing, schedule some promotional posts to build interest and drive traffic to your new social storefront. Schedule your content.

eCommerce 139

eCommerce Retail Transform Shipping 139

Sprout Social

NOVEMBER 17, 2021

Now that you know how to start a livestream on YouTube, let’s talk about the various features you can use to enhance, promote, analyze and monetize your livestream effectively. As a way to promote your YouTube Live event , consider showing a trailer. You can also promote your YouTube channel to attract more visitors to your livestream.

Logistics 132

Logistics Analytics Promotion Health 132

Litmus

APRIL 30, 2021

I love the relatable hero image and copy leading to the thought leadership article they’re promoting. Preview text: Everything we announced at Config 2021, including new spaces for creators to imagine and iterate, brainstorm, and build — together. They nailed it with this one. Lily Worth, Community & Product Evangelist.

Thought Leadership 92

Thought Leadership Product Promotion Email Marketing 92

Litmus

OCTOBER 13, 2021

I’m a journalist by training, and when I was covering the retail industry back in the early 2000s, I would sign up for retailers’ promotional emails to learn more about what they were promoting and launching. Join us at Litmus Live via livestream on October 26th-27th, 2021. The post Litmus Live 2021 Speaker: Meet Chad S.

Transform 74

Transform Retail Entertainment Email Marketing 74

Moz

AUGUST 9, 2021

Miriam shares her insights from some of the most relevant and exciting presentations at MozCon Virtual 2021 — learnings you can put to work for the local businesses you’re promoting.

Promotion 66

Promotion Marketing Marketers 66

Bannerflow

JUNE 17, 2021

The Spring winner of our 2021 best display advertising campaign competition fought off a great many worthy opponents. At the heart of Amedia Kreativ’s campaign for the new Ford Mustang Mach-E is rich media interactivity and local imagery of the car dealership, Solberg Bil, which is promoting the product.

Communications 98

Communications Advertising Advertisers Management 98

Bannerflow

MARCH 11, 2021

Ensuring employees have the skills needed for marketing in 2021 – and can tap into the power of tech – is a recipe for success. In this article, we highlight a list of marketing skills the people in your business need in order to navigate 2021 and beyond. This popularity is highlighted in our 2021 State of In-Housing report.

Transform 98

Transform Marketing Marketers Advertising 98

Hubspot Marketing

JANUARY 5, 2021

And what are some trends to look for in 2021? So, going into 2021, brands should pull back the curtain and engage with their audiences on a more personal level. In 2021, brands will likely focus on educational content in their short-form videos. More recently, short-form videos have taken over social media platforms.

Gen Z 144

Gen Z User-Generated Real Estate Education 144

Duct Tape Marketing

JUNE 22, 2021

How to Use Social Media Strategically in 2021 written by John Jantsch read more at Duct Tape Marketing. Social media hasn’t gone away, it hasn’t died out, it has a place, and it’s here to stay, so let’s talk about how to use it in 2021. What would be your top three marketing objectives for 2021? What’s the ROI? Can I sell?

User-Generated 95

User-Generated Promotion Market Segmentation Place 95

Litmus

JANUARY 19, 2021

So, what do you need in your toolkit to master email marketing in 2021? We teamed up with our friends at HubSpot to find out: How to improve your email marketing strategy in 2021. Email marketing trends to watch in 2021. Here are the top trends in email marketing for 2021. Image Source. Segment your email list.

Email Marketing 136

Email Marketing Price eCommerce User-Generated 136

Rock Content

FEBRUARY 1, 2021

While it’s always nice to have a large follower count, engagement is the social media marketing metric you should pay attention to in 2021 and beyond. How to Improve Your Brand’s Engagement in 2021. And the only sure-fire way to accomplish this is by publishing content that your audience will be excited to engage with.

Entertainment 73

Entertainment Social Media Marketing User-Generated Promotion 73

Sprout Social

JUNE 22, 2021

Rawlings Sporting Goods, a retailer known for manufacturing baseball equipment, regularly publishes short videos on YouTube to promote the launch of new products like baseball gloves or bats. — Sprout Social (@SproutSocial) June 8, 2021. — Pinterest Business (@pinterestbiz) May 20, 2021. 140 million US users.

Customer 119

Customer Gen Z User-Generated Health 119