2022 Global Marketing Transform 
Digital Marketer
DECEMBER 19, 2022
According to Insider Intelligence , US ecommerce sales are predicted to pass $1 trillion in 2022. The fact that the global market size of ecommerce continues to grow reflects these changes. That doesn’t mean that marketing’s role has diminished, though. Worldwide, they expect to see $5 trillion in ecommerce sales.
Hubspot Marketing
JULY 30, 2023
Over the course of 2022, social media apps evolved into e-commerce platforms that connect users with products they can buy without leaving the app. While some, like Instagram, are further along in this transformation, the rest are working hard to implement new features and tools that enable social shopping.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Backlinko
MARCH 13, 2024
Here’s a breakdown of what you’ll find on this page: Market Research Industry Statistics Market Research Methods Statistics AI in Market Research Statistics Market Research Statistics (Highlights) The global market research industry is forecasted to bring in $140 billion in revenue in 2024. Q1 2022 55.0%
Martech
MAY 31, 2024
If his prediction holds true, are marketing agencies headed for an extinction event in which some survive but many are wiped out, like the dinosaurs at the end of the Cretaceous period? When interviewing agency owners and senior leaders, a more complex picture emerges. I would put the probability of the “life gets tough” scenario at 30-40%.
Martech
APRIL 12, 2024
Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). Those who said they had a “unified customer database” fell from 38% in 2022 to 33% in 2023. Dig deeper: Does your company need a CDP?
Set Up
MARCH 19, 2024
Featured Leaders: Paige Farrow | Former Senior Director of Brand, Creative, & Social Strategy at NAPA Auto Parts Tiffany Grinstead | Vice President-Personal Lines Marketing at Nationwide Mary Beth Sharp | Vice President Marketing at Pratt Industries, Inc. Teri Otte | Vice President of Global Marketing at Neogen Corporation 1.
Martech
JULY 14, 2022
A survey by the IT Sales and Marketing Association (ITSMA) found 27% of the marketing budget dedicated to ABM in 2021, with 75% of those surveyed saying they planned to increase spending on ABM in 2022. Download Enterprise Account-Based Marketing Platforms: A Marketer’s Guide. What it is.
Expert insights. Personalized for you.
82 
Let's personalize your content