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Tiktok Is Changing the Way Brands Develop and Release Products

Rock Content

Google, Instagram and blogs were once the most popular places to discover trends and help leverage brands. Now, TikTok has become the driving force behind trends and the go-to place for companies that need to keep track of what’s new in their industry. PROTEIN AND CHEESE ONLY IN THE QUESADILLA!

Product 86
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The Best Video Marketing Channels to Grow Your Brand in 2022

Hubspot Marketing

Here, we'll list the best video marketing channels for your long-form, short-form, and live videos — based on ROI, engagement, and lead generation. While many marketers find success on YouTube for different reasons, its large user base ( 2.6 billion active users , to be exact) and advanced ad targeting certainly help.

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The Top Channels Consumers Use to Learn About Products [New Data]

Hubspot Marketing

Imagine you’re scrolling through Instagram and see an ad for a product you might be interested in. While your first thought might be that ad targeting is getting too advanced, you still want to find out more about the product and the company that makes it. How Do Consumers Want to Learn About Products in 2022?

Gen Z 102
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9 social media marketer predictions for 2022

Sprout Social

Here are their predictions on what’s in store for the future of social media marketing in 2022. As the role continues to evolve, there’s even a chance that the next generation of CMOs may come from social media teams. Will 2022 be the year we say goodbye to job listings that ask SMMs to do it all and then some?

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Complete Guide to Instagram eCommerce in 2022

Hootsuite

2022 is shaping up to be a big year for this rapidly growing industry. Here’s everything you need to know about making the most of Instagram eCommerce in 2022. Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. Other folks on Instagram can tag products too.

eCommerce 117
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29 Pinterest Demographics for Social Media Marketers [2022]

Hootsuite

If you want your next Pinterest marketing campaign to be a success, you’re in the right place. Sure, Pinterest may not boast the same user hours as Facebook or share TikTok’s hype. In 2021, Pinterest’s audience dropped from 478 million monthly active users to 444 million. 433 million users are nothing to sniff at either.

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Search Engine Rewind: What We Learned In 2022 and Where SEO Is Going in 2023

Neil Patel

With that in mind, here’s a look back at some big trends that made 2022 a wild year in search and the things that will make huge waves in 2023. What Search Engine Trends Shaped 2022? Every year sees new trends and priorities for SEOs, and 2022 was no exception. Google pushed several key algorithm updates throughout 2022.

SEO 113