Set Up

APRIL 8, 2025

AI is no longer a future trendits the present and the foundation of marketing innovation in financial services. According to Forbes , spending on AI in financial services is projected to rise from $35 billion in 2023 to $97 billion by 2027.

Transform 59

Transform Finance Marketing Marketers 59

Set Up

APRIL 7, 2025

AI is no longer a future trendits the present and the foundation of marketing innovation in financial services. According to Forbes , spending on AI in financial services is projected to rise from $35 billion in 2023 to $97 billion by 2027.

Transform 59

Transform Finance Marketing Marketers 59

Hubspot Marketing

JANUARY 7, 2024

Digital Marketing Digital marketing refers to marketing through digital channels like search engines, websites, email, and mobile apps. In the last 30 years, the rise of the internet, smartphones, and big data has completely changed the way companies market and promote their products and services.

Copywriting 126

Copywriting CMO PR Social Media Marketing 126

Hubspot Marketing

JANUARY 11, 2023

Ask yourself questions like: Is the job purely inbound marketing, or will it require outbound work? Who is the employer — an agency with a buzzing digital marketing team in place already, or a small company looking to leverage the power of social media to grow their sales? Will you be a specialist or a generalist?

Management 145

Management Marketing Marketers Inbound Marketing 145

Exposure Ninja

FEBRUARY 6, 2023

Happy new… marketing strategy? Whatever your new year’s resolutions are, calculating your marketing budget for 2023 should be on that list — somewhere! After all, there’s a lot of financial uncertainty ahead of the economic forecast for 2023. You might feel a little extra pressure.

Customer Journey 64

Customer Journey Digital Marketing Marketing Marketers 64

Bannerflow

MARCH 16, 2023

2023 is well and truly on, and it’s clear that the MarTech landscape is rapidly evolving. The rise of new technologies, changing consumer behaviours, and increasing competition drives marketers to be more innovative and creative than ever before.

User-Generated 59

User-Generated New Technology Communications Digital Marketing 59

The CMO Survey

MARCH 28, 2023

While more than half of marketers reported a 10.4 Survey respondents included 314 marketing leaders at for-profit U.S. Digital marketing spending also slowed, but less dramatically: falling from a 15 percent increase in marketing spending in September to an 8.2 percent of marketers, up from 7.4

CMO 130

CMO Finance B2C Marketing 130

Power Digital Marketing

DECEMBER 14, 2022

While it’s nothing new, affiliate marketing continues to trend upward as more and more brands lean into having third parties vouch for them. billion on affiliate marketing in the U.S. market, and if the historic data is anything to go by, 2023 will be even bigger. 2022 saw businesses spend $8.2

Affiliate Marketing 52

Affiliate Marketing Marketing Strategy Marketing Marketers 52

Rock Content

MARCH 28, 2023

As 2023 goes by, businesses across various industries are vying for the attention of an increasingly discerning and demanding consumer base. These insights come from the Global Marketing Playbook 2023, a new collab between HubSpot, Rock Content and Lokalise. So get your notepad open and hop in with me! See you there!

Branding 97

Branding Global Marketing Fashion Whitepaper 97

Bannerflow

APRIL 6, 2023

As we head into 2023, marketers face an increasing set of challenges and opportunities. To stay ahead of the curve, marketers must be proactive, data-driven, and focused on delivering long-term results. In conclusion, marketers face numerous challenges and opportunities as we head into 2023.

Transform 52

Transform Customer Acquisition Marketing Mix Marketing 52

Search Engine Land

JUNE 12, 2024

The first sentence in the report stated: “‘Most of our site’s traffic comes from Google, so most of our digital marketing efforts and spending should be on Google, too.’ ’ – An absolutely terrible way to invest in marketing.” Get the daily newsletter search marketers rely on.

SEO 98

SEO Marketing Strategy PR Price 98

Rock Content

AUGUST 2, 2023

To make that happen we developed an Acceleration Program in Digital Marketing for NGOs that works with education and employability for underrepresented people in Brazil. As we enter 2023 and the years to come, we are committed to reinforcing our ESG plans and continuously offering solutions to make marketing better for all.

Non-Profit 98

Non-Profit Education Law Digital Marketing 98

Martech

OCTOBER 1, 2022

Why marketers should care. We can’t have all the shiny new marketing things — omnichannel experiences , customer centricity, personalization — without consumer data. CDPA : Virginia’s Consumer Data Protection Act will likely go into effect in 2023. But with big data comes big responsibility.

Law 124

Law Marketing Marketers Education 124

TechWyse

MARCH 8, 2023

In this article, we will discuss nine effective ways to generate more leads in 2023 to ensure you meet your business objectives. Partnering with influencers to promote your products or services to their audience can help you tap into a new market and reach potential clients. TechWyse Internet Marketing is here to help!

Inbound Marketing 52

Inbound Marketing Gen Z User-Generated Influencer Marketing 52

Sprout Social

JANUARY 9, 2024

According to The 2023 State of Social Media Report , 96% of business leaders agree that AI and machine learning (ML) can help companies significantly improve decision-making. They’re eagerly adopting AI-enabled data for AI marketing to thrive and evolve in a data-driven and dynamic business environment. Enter AI analytics.

Analytics 136

Analytics Transform Key Performance Indicator CRM 136

Martech

OCTOBER 17, 2023

OK, now picture that warm vibe in the digital marketing scene. Yet, there’s a light cutting through this online haze: influencer marketing. for every dollar thrown into influencer marketing. If you’re wondering what 2023 holds — spoiler alert — expect more B2B names under the influencer spotlight.

Influencer Marketing 126

Influencer Marketing Branding User-Generated Marketing 126

Unbounce

OCTOBER 15, 2024

For example, a digital marketing agency might create informative blog posts or videos that answer common questions potential clients have. When outbound lead generation is a good fit: Use it to target exactly who you want to work with or in new markets. Use it to attract folks already looking for what you provide.

User-Generated 98

User-Generated Marketing Marketers CRM 98

Rock Content

SEPTEMBER 12, 2023

Market research helps you find the right customer for your brand in the first place. In 2023, AI has emerged as a must-know research tool for digital-age marketers. Here’s a closer look at what AI market research is all about and how you can make the most of it. What is Marketing Research? Let’s take a look.

Market Research 97

Market Research Marketing Marketers Traditional Marketing 97

Rock Content

APRIL 5, 2023

As a digital marketer, you understand how complicated it can be to follow all the best content marketing practices. Stage Stage is a WordPress website hosting and management service which helps marketing professionals increase organic traffic and search visibility. But Will It Really Happen?

Management 94

Management Global Marketing Content Marketing Marketing Strategy 94

Rock Content

MARCH 21, 2023

We’ve been studying Google in many different ways, and today in this post we can share with you three tips about how to perform well on Google in different countries while speaking the market’s language. These insights come from the Global Marketing Playbook 2023, a new collab between HubSpot, Rock Content and Lokalise.

Global Marketing 97

Global Marketing Marketing Strategy SEO User-Generated 97

Orbit Media Studios

JANUARY 3, 2023

See the 2023 conversion rate benchmarks. ” That’s your new marketing buzzword for the day. It’s a way to quickly make sure that each button begins with an action word and works in the voice of both the marketer and the visitor. But any digital marketer can make a better button.

User-Generated 122

User-Generated Analytics eCommerce Price 122

Pam Didner

JANUARY 1, 2021

Therefore, attending marketing conferences can put you directly in front of established marketing thought leaders, cutting edge data, tools and techniques. As we sit in early 2021 many B2B marketing events and conferences have yet to announce dates, and with good reason. Plan ahead for 2022 & 2023. Choose wisely.

Transform 52

Transform Marketing Marketers Digital Marketing 52

Duct Tape Marketing

MARCH 6, 2025

So I've seen the wave of digital marketing agencies, social marketing agencies, know, that just like kind now you're seeing AI agencies, people just kind of hopping on the latest train, and they eventually all get wiped out. New logos are getting harder. That's the theme of 2023, 2024. The numbers are irrelevant.

Non-Profit 57

Non-Profit Price Finance Product 57

Unbounce

SEPTEMBER 2, 2024

You like experimenting and learning about new marketing techniques. Related articles Landing page examples 40 best landing page examples of 2024 (for your swipe file) September 7, 2023. 14 minute read Landing page optimization 101 landing page optimization tips October 20, 2023. You’re looking to save money.

Price 90

Price Copywriting Real Estate SEO 90

Unbounce

JANUARY 23, 2025

Mitigate risks Theres always an element of risk in any new marketing campaign. Whether youre trying out new branding, introducing a new product, or otherwise trying something off the beaten path, youre going to face some risks. 23 minute read Landing pages How to create a landing page in 10 easy steps September 1, 2023.

Price 52

Price User-Generated Shipping eBook 52

Unbounce

JANUARY 23, 2025

Mitigate risks Theres always an element of risk in any new marketing campaign. Whether youre trying out new branding, introducing a new product, or otherwise trying something off the beaten path, youre going to face some risks. 23 minute read Landing pages How to create a landing page in 10 easy steps September 1, 2023.

Price 52

Price User-Generated Shipping eBook 52

Unbounce

MARCH 12, 2024

Wide reach and market expansion Digital breaks down borders, opening up a world where your next customer could be from anywhere. You can tap into markets you never dreamed of, reaching those who need what you’ve got, no matter where they are. Ecommerce Conversion optimization Landing pages Digital marketing

Product 59

Product eCommerce eBook Shipping 59

Exposure Ninja

JULY 4, 2023

By understanding these misconceptions, you can make informed decisions about which AI tools to use and how to incorporate them into your marketing strategies. AI is a useful tool for us marketers — not an enemy. Is your digital marketing underperforming ?

eBook 52

eBook User-Generated Marketing Marketers 52

Digital Marketer

MAY 19, 2023

Recession, War, & Economy Fears The US inflation rate is tap dancing at 4.93% (in May 2023), a subtle decline from last month’s 4.98% and a healthy decline from last year’s 8.26%. Worse, especially for marketers and businesses reliant on expendable income, is the Consumer Price Index (CPI). Are you prepared for the new market?

User-Generated 75

User-Generated Marketing Marketers Transform 75

Use Insider

FEBRUARY 16, 2022

According to Insider Intelligence , forecasters expect multichannel sales to make up close to 46% of all eCommerce sales by 2023. The common thread between these successful case studies isn’t a brand new marketing strategy or even an in-house multichannel marketing team. But what do these cases tell us?

Customer 52

Customer CRM eCommerce Customer loyalty 52

Unbounce

MAY 16, 2024

Trying out new marketing tactics, ideas, and initiatives is always exciting, but unless you’re actively analyzing the results you generate… You won’t know what’s working and what’s not. 10 minute read Landing pages How to create a landing page in 10 easy steps September 1, 2023. Updated on May 16, 2024.

eCommerce 52

eCommerce User-Generated Shipping Customer 52

Unbounce

JUNE 8, 2024

New customers: How many new customers come trickling in from this new marketing channel? With email campaigns in your marketing toolkit, you can watch new subscribers roll in, minute by minute. 17 minute read Landing pages How to create a landing page in 10 easy steps September 1, 2023.

Marketing 98

Marketing Marketers Promotion Thought Leadership 98

Search Engine Land

OCTOBER 2, 2024

While it would have been easy to dive into auditing this market for rankings, we recognized that the devil is in the details. In 2023, Android had a 95.17% market share, while iOS only had 3.98%. Since our client’s solution only works with iOS, India is not the right market to focus on.

SEO 91

SEO Health User-Generated Key Performance Indicator 91