Customers.ai

JANUARY 17, 2024

Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing. Things are moving fast and there are some truly impactful trends that will reshape the marketing landscape. So, grab your coffee, and let’s break down the marketing playbook for 2024. Well, the time has finally come.

User-Generated 102

User-Generated Marketing Marketers Analytics 102

illumin

JANUARY 9, 2024

The discipline of retail media now includes a wide range of creative and engaging content from fleet media (including vehicles decked out with digital out-of-home ads) and onsite videos. Marketers are also looking to bring higher levels of creativity to the medium, making entertaining and engaging content for audiences.

Retail 105

Retail Shoppers Entertainment Advertising 105

Duct Tape Marketing

JANUARY 18, 2024

2024 Marketing Trends for Fractional CMOs: A Guide written by John Jantsch read more at Duct Tape Marketing I’ve put together my thoughts on what 2024 holds for marketing strategists and fractional CMOs. Keyword stuffing will not work in 2024 nor has it for a long time.

Market Trends 79

Market Trends CMO Transform User-Generated 79

Digital Marketer

OCTOBER 9, 2023

As we gear up for 2024, the marketing and sales landscape is evolving at breakneck speed, with Artificial Intelligence (AI) at its core. We’ll also explore real-world case studies of how other digital marketers are leveraging these concepts for unparalleled success.

Customer Journey 99

Customer Journey CRM Marketing Marketers 99

Vertical Response

MARCH 22, 2024

This essential guide is designed to spark your entrepreneurial spirit with 20 creative and viable online business opportunities for 2024. From e-commerce platforms to digital marketing consultancies, the online business world is a spectrum of opportunities. oSeeking a profitable business idea online?

Transform 68

Transform Affiliate Marketing Shipping Education 68

Tiecas

NOVEMBER 10, 2023

As we approach 2024, I cannot overstate the importance of Search Engine Optimization (SEO) strategies for manufacturers and industrial companies. I will provide actionable insights to help you elevate your online presence and beat the competition by using proven SEO strategies based on my experience and industrial marketing expertise.

Manufacturing 52

Manufacturing SEO User-Generated Video Marketing 52

Customers.ai

JANUARY 26, 2024

Making Your B2B Marketing Toolset Work for You As we leap into 2024, it’s clear that the B2B marketing toolbox is brimming with more gadgets and gizmos than ever before. Let’s make 2024 the year we not only reach for the stars but land amongst them with a toolbox that’s out of this world!

CRM 111

CRM User-Generated Analytics Marketing 111

Customers.ai

DECEMBER 12, 2023

Referral & Influencer Marketing Tools According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024. Q: How can ecommerce businesses use video marketing tools effectively?

eCommerce 120

eCommerce PR User-Generated Marketing 120

Buffer Marketing

JANUARY 30, 2024

When it comes to finding your niche, you’ll likely fall into one of two categories, he says: Architect: Has a fully fleshed-out niche and video marketing strategy planned in advance. In January 2024, she started a series called Flow — and the first class in the series already has 1.5 million views. 

User-Generated 97

User-Generated SEO Entertainment Branding 97

Customers.ai

DECEMBER 12, 2023

Referral & Influencer Marketing Tools According to Insider Intelligence, brands will spend an estimated $7.14 billion on influencer-related marketing campaigns in 2024. Q: How can ecommerce businesses use video marketing tools effectively?

eCommerce 84

eCommerce PR User-Generated Marketing 84

Calvyn Lee Blog

DECEMBER 2, 2023

YouTube Introduces New AI Content Policies In a detailed blog post linked below, YouTube revealed they will roll out significant updates in 2024 to address the rapid acceleration of AI development changing the creative landscape. Read on to ensure you understand the future of AI on the platform.

Promotion 130

Promotion Advertising Advertisers Branding 130

Martech

FEBRUARY 6, 2024

. “Outlook for Advertising, Marketing and Data 2024: A Market in Transformation” ( registration required ) takes its time digging through the despondencies of 2023 but also anticipates macro-trends for 2024. Those trends have some common features and it’s worth looking at where they came from.

Transform 112

Transform Whitepaper Direct Mail Marketing 112

Spiralytics

MAY 30, 2024

million social media users as of January 2024, making up 73.4% Time spent per month: 32 hours and 40 minutes [2] YouTube is the world’s largest video-sharing platform—offering a vast range of content including music videos, tutorials, vlogs, and educational videos. In early 2024, Instagram had 21.35

Entertainment 52

Entertainment Fashion User-Generated Social Media Marketing 52

Chief Martec

JANUARY 1, 2024

Welcome to 2024! The Martech for 2024 report we published last month ( video presentation ) covered several of the major trends underway, such as aggregation and composability in stacks — especially in the data layer with cloud data warehouses, lakehouses, and lakes. I expect this will be a transformative year in martech.

Transform 106

Transform User-Generated Customer Journey Advertising 106

Hubspot Marketing

FEBRUARY 6, 2024

2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Short-form videos will remain key to many marketing campaigns this year. 4 Best Short-Form Videos, According to The Hustle's YouTube Team 1. Why, you may ask?

Gen Z 110

Gen Z Entertainment Education Social Media Marketing 110

Rock Content

FEBRUARY 15, 2024

AI can supercharge your content marketing efforts to make the results more engaging, informative, and beneficial. AI in 2024: Transformative Tools Reshaping Content Creation In the early days of AI, it was hit-and-miss to get usable results. Today, 73 percent of marketers use AI in some way. Not just any video will do, either.

Transform 87

Transform User-Generated Education Health 87

Search Engine Land

FEBRUARY 21, 2024

Omnichannel marketing In the current marketing ecosystem, omnichannel marketing is not a choice but a necessity. Video marketing Short videos on apps like TikTok and Reels are super popular and grab attention quickly.

Customer Journey 113

Customer Journey SEO Customer Transform 113

SocialPilot

MAY 30, 2024

In 2024, social media is all about adapting and innovating. In 2024, social media is all about breaking the rules and setting new standards. To prepare you to shake up the social media universe in 2024, here are 19 social media practices to follow to see success along the way. Maybe what you are doing is already outdated.

Branding 67

Branding Social Media Marketing User-Generated Analytics 67

Search Engine Land

MARCH 22, 2024

Incorporating video marketing. What performed awesome in 1994 is just not going to hit the same way in 2024. This article covers strategies for creating localized business content that converts, such as: Providing transparent pricing details. Offering DIY tips and tutorials. Spotlighting area events and recommendations.

Real Estate 111

Real Estate User-Generated Price SEO 111

Sprout Social

APRIL 25, 2024

According to the 2024 Social Media Productivity Report , nearly half (48%) of social media marketers feel they sometimes or rarely have enough time to get their work done. You’ll walk away with recommendations tailored to your business goals and marketing maturity, so you can implement strategic upgrades quickly.

Social Media Marketing 104

Social Media Marketing Key Performance Indicator Influencer Marketing Management 104

Hubspot Marketing

MARCH 21, 2024

Construction companies swooped in and launched targeted marketing campaigns. Fast forward to 2024, people are at work. Create and promote more video content. Video marketing has become increasingly popular in recent years. Takeaway Video marketing is a powerful tool for promoting your construction company.

Marketing 112

Marketing Marketers User-Generated Promotion 112

Spiralytics

APRIL 23, 2023

Global influencer marketing was valued at $16.4 Spending on influencer marketing is anticipated to increase by 15.9% and 23.4%, respectively, in 2023 and 2024. By 2024, influencer marketing spending will likely generate $7.14 Meanwhile, 70% of ‘non-videomarketers’ plan to start online video marketing in 2023.

Market Trends 52

Market Trends Digital Marketing Gen Z Customer loyalty 52

Digital Marketer

JULY 1, 2022

What Does a Content Marketing Career Path Look Like? Are you looking to pursue a content marketing career path? Content marketing is blowing up, set to be worth $600 billion in 2024 (Technavio research). You’re in a good place. This can also include content strategy, analyzing analytics, and digital campaigns.

Content Marketing 78

Content Marketing Marketing Marketers Analytics 78

Neil Patel

FEBRUARY 3, 2023

billion mobile AR users globally in 2024. Many are anticipating 2023 to be the year marketers get serious about AR and the opportunities that come with it. To name a few, I believe SEO, video marketing, and branding are here to stay. In 2023, we’ll see significant developments in SEO and digital marketing.

User-Generated 144

User-Generated SEO Transform Entertainment 144

Martech

FEBRUARY 24, 2022

According to Statista.com , there are already 1 billion active AR users worldwide, and the number will almost double by 2024. As marketers continue to break through the noise facing consumers 24/7, understanding and embracing new immersive technologies can be an effective way to engage and delight audiences.

Marketing 131

Marketing Marketers Communications CMO 131

SocialPilot

APRIL 10, 2024

No wonder Youtube is the hotspot for video marketing. The video-centric platform is a perfect fit for marketers who want to showcase their products, demonstrate how they work, or tell a brand’s story. Hence, always upload your Youtube video 2-3 hours before your target audience’s optimal viewing time.

Gen Z 104

Gen Z Social Media Marketing Analytics Video Marketing 104

Rock Content

JANUARY 18, 2021

Without face-to-face activations and with limited possibilities for physical interactions, all businesses had to look at their Digital Marketing plans with a new perspective. Video Marketing. Following the trend of visual content, video marketing is expanding even more. Interactive Videos.

Market Trends 118

Market Trends Content Marketing Gen Z User-Generated 118

Unbounce

DECEMBER 20, 2023

But with a whole range of AI tools that they’ve developed—from auto transcripts and captions to auto-generated event descriptions and an AI-powered educational content search tool—Wisita is helping audiences streamline their video marketing even further in 2023. Here’s to 2024!

Branding 52

Branding User-Generated Transform Email Marketing 52

Search Engine Land

DECEMBER 26, 2022

Cookies will remain active on Chrome until 2024. Google developers also predict that it will start phasing out third-party cookies in the second half of 2024 – not 2023 like originally planned. TikTok shopping debacle, longer videos, and unhappy creators. Microsoft is making a giant comeback.

Advertising 102

Advertising Advertisers Shoppers Analytics 102

Unbounce

DECEMBER 20, 2023

But with a whole range of AI tools that they’ve developed—from auto transcripts and captions to auto-generated event descriptions and an AI-powered educational content search tool—Wisita is helping audiences streamline their video marketing even further in 2023. Here’s to 2024!

Branding 52

Branding Transform User-Generated Analytics 52

Neil Patel

JANUARY 18, 2023

Marketers pointed to video as the number one format in their content strategy. Over 80 percent of marketers point to video as a significant source of increased traffic and sales. Video marketing can take several forms, and it’s not just limited to ads. Haven’t Implemented Google Enhanced Conversions Yet?

SEO 113

SEO Gen Z User-Generated Advertising 113

Buffer Marketing

MARCH 19, 2024

  “If videos are audience-focused, branded appropriately, and optimized effectively, and creators are consistent with their video marketing strategy , a new channel can appear at the top of the YouTube search results.” Hashtags: Hashtags added to the video description.

SEO 118

SEO Analytics User-Generated Price 118

Sprout Social

DECEMBER 20, 2023

And if YouTube is your focus, BuzzSumo’s video marketing feature helps analyze and optimize your videos, surface popular video content by topic, ID gaps on competitor channels and more. BuzzSumo also has a robust influencer marketing tool.

Branding 106

Branding Price Influencer Marketing Transform 106

SocialPilot

DECEMBER 7, 2023

Read: How to develop best video marketing strategy? The post How to Develop a Social Media Strategy For Businesses in 2024? Therefore, plan and then allocate your budget and resources for each of the activities you are going to carry out for your business. Know of any other tip for effectively creating a Social Media strategy?

Logistics 56

Logistics B2C User-Generated Management 56

Marketing Insider Group

FEBRUARY 5, 2024

(Forbes) 73% of marketers find social media to be effective for their business. Wallaroo) Social media advertising spending is expected to surpass $300 billion in 2024. Statista) 97% of marketers using Account-Based Marketing (ABM) report it delivers higher ROI than other marketing activities.

Digital Marketing 81

Digital Marketing Marketing Strategy Shoppers User-Generated 81

SocialPilot

JANUARY 10, 2024

19 social media scheduling tools that do the hard work for you Discover the top social media schedulers of 2024 that helps you schedule all your posts at the right time. 19 social media scheduling tools that do the hard work for you Discover the top social media schedulers of 2024 that helps you schedule all your posts at the right time.

Analytics 94

Analytics Social Media Marketing Place Video Marketing 94

SocialPilot

APRIL 8, 2024

In this guide, you will discover the various TikTok video lengths and learn how to optimize and publish your videos to resonate with the audience for the highest reach. Let’s equip you with the latest TikTok video size. The post The Ultimate TikTok Video Size Guide for 2024 appeared first on SocialPilot.

User-Generated 96

User-Generated Video Marketing Analytics Social Media Marketing 96