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What Is Digital Content? I Asked Experts What to Expect From It in 2025 — Here’s What They Said

Hubspot Marketing

Types of Digital Content Importance of Digital Content How to Create Great Digital Content Examples of Great Digital Content What will digital content look like in 2025? What will digital content look like in 2025? So, what will it look like in 2025? Marketers can prepare for this by experimenting and learning.

Tentpole 121
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9 CMOs share their biggest lessons of 2025 so far and how they’re shaping their strategies

The Drum

From tech to tariffs, 2025 has presented no shortage of challenges – and opportunities – for global marketing leaders. If 2024 was a year of recalibration, 2025 is the year of confronting complexity. If 2024 was a year of recalibration, 2025 is the year of confronting complexity.

CMO 89
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Best times to post on social media in the UK (2025)

Sprout Social

Today social media is a crucial business function that influences everything from customer experience and sales to product development and marketing. We’re here to help you navigate this landscape and optimise your social media presence for success in the UK and global markets. Tuesday : 48 p.m. Wednesday : 48 p.m.

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How a human-centric approach could fix reputational disasters in 2025

Martech

Dig deeper: Why public relations is thriving in todays global marketing mix Building trust through authentic connection Ultimately, companies need to understand that trust cant be built through technology alone. The post How a human-centric approach could fix reputational disasters in 2025 appeared first on MarTech. Processing.

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More than carnival & soccer: Creative Country of the Year Brazil won’t be reduced to clichés

The Drum

Brazil has been named Creative Country of the Year at Cannes Lions 2025 , reflecting its growing influence in global marketing. The Drum talks to Ricardo Silvestre of Black Influence and cultural intelligence firm Peji, as well as Luciana Pessoa of Lado Animation.

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From snowbirds to summer adventurers – travel ads are taking off in 2025

illumin

billion by 2025. The online travel market is of particular interest, with online travel sales expected to make up 75% of the market by 2029. The US is also the largest travel purchaser, expecting to generate $224 billion in annual revenue by 2025 23.4% of the global market.

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Every Team Should Know Its Earned Media Value — Here's Why

Hubspot Marketing

She recently pulled off a great PR campaign and shares her tips: "We ran a study using data from our platform on the average costs of childcare, pet care, and cleaning services in Croatia for 2025. I sent the data to media outlets I thought would find it interesting, and it led to tons of PR articles completely free, she said.

PR 111