Marketing Insider Group

DECEMBER 3, 2024

Valuable content that informs, entertains, or solves a problem is more likely to be shared, helping expand your reach. Most social media platforms provide you with insights or analytics that show peak activity times. “Valuable content” is anything that informs, entertains, or solves a problem for your audience.

Entertainment 109

Entertainment User-Generated Analytics Promotion 109

Marketing Insider Group

JANUARY 14, 2025

For instance, LinkedIn is ideal for reaching professionals and B2B audiences, while TikTok appeals to younger generations with short, entertaining videos. You can then use your favorite analytics tools to gather data and insights. Each platform attracts different demographics and serves unique purposes.

Thought Leadership 119

Thought Leadership Entertainment Analytics Social Media Marketing 119

Hubspot Marketing

OCTOBER 18, 2024

Entertainment/Speaker Fees Marketers spend 15% of an event budget on average on speakers and entertainment. Be sure to budget an honorarium and possibly accommodations for your keynote speakers and consider whether you’ll book a band or other entertainment to set the mood. The same goes for technology. Leverage relationships.

Event Marketing 129

Event Marketing Food Direct Mail Entertainment 129

Martech

AUGUST 5, 2024

Companies have been paying for characters to use their products since radio was the entertainment source. Let’s also think about analytics folks for a minute. I got a new pair of sunglasses at a good price, and Costco got my money. Product placement Product placement isn’t a new marketing strategy.

Product 129

Product User-Generated Price Entertainment 129

Marketing Insider Group

JANUARY 21, 2025

Creating actionable, informative, or entertaining content with a clear structure will keep readers engaged and coming back for more. Learning About Your Readers You can learn about your audience using social media analytics tools. This connection makes your blog posts more appealing and shareable.

Entertainment 112

Entertainment Analytics Place Management 112

Buffer Marketing

NOVEMBER 14, 2024

Understand your analytics 10. Use   Buffer’s analytics  to determine the best times to post, the best types of posts, and the best post frequency. Understand your analytics Regularly checking your  Instagram analytics  is key to understanding what’s working for you and what’s not.

Social Media Marketing 119

Social Media Marketing Education Analytics Entertainment 119

Search Engine Land

JULY 23, 2024

Detailed analytics metrics Organic traffic: Measure the number of visitors coming from search engines using Google Analytics. Video content : Producing videos to educate, entertain or inform your audience. Detailed analytics metrics Page views: The number of times your content pages are viewed. making a purchase).

Digital Marketing 93

Digital Marketing Whitepaper Affiliate Marketing User-Generated 93

AWeber

MAY 22, 2025

Best Time to Send Emails on Saturday Recommended time: 10:00 AM 12:00 PM Weekends arent always the best for email campaigns, but for some businesseslike entertainment, fitness, or ecommerceweekend sends work. For personal or creative content: Mid-morning or evenings work, but monitor your audiences patterns with analytics.

B2C 104

B2C Analytics Entertainment eCommerce 104

Hootsuite

MARCH 21, 2025

Besides qualifying you for Instagram Shopping features, Business accounts also have access to detailed analytics and can use Hootsuites scheduling dashboard for posts, too. In order to build relationships that drive Instagram sales, you need to focus on providing solid entertainment value for your audience. Want more details?

eCommerce 96

eCommerce User-Generated Shoppers Entertainment 96

Buffer Marketing

OCTOBER 9, 2023

Through your analytics. YouTube offers different content types, each with robust analytics. In this article, we’ll walk through the key metrics made available in YouTube Shorts analytics and how to interpret them to optimize your content for better performance and growth. And how do you find these results?

Analytics 126

Analytics Entertainment SEO Promotion 126

Sprout Social

JANUARY 22, 2025

Sharing these sorts of insights serves to both educate and entertain your audience while also building your credibility. This is where your LinkedIn analytics and tools like Sprout Social can really help. Check out Sprout Socials analytics highlighting how you can analyze your LinkedIn audience based on industry and job title.

Marketing Strategy 129

Marketing Strategy Content Marketing Thought Leadership Marketing 129

SocialPilot

DECEMBER 18, 2024

Instagram Reels Reels are short videos created for the sole purpose of entertainment (think TikTok videos). Users navigate to the Reels page when they want to scroll through some entertaining TikTok-style videos. potential new followers) with entertaining clips and catchy music. Reels: Reels have their own tab on the app.

Entertainment 98

Entertainment Real Estate Promotion Management 98

Hootsuite

OCTOBER 30, 2024

Core elements of social media management include audience research, platform choice, SMART goals, and a balanced content calendar of educational, entertaining, and promotional posts. Most social media platforms provide built-in analytics that can offer in-depth audience insights like: Demographics.

Management 123

Management Entertainment User-Generated Analytics 123

Marketing Insider Group

JANUARY 8, 2025

Use tools like surveys, analytics, and social media insights to identify your target audience’s values and tailor your campaigns accordingly. High-quality content that informs, entertains, or solves a problem is more likely to capture attention and build trust.

Advertising 112

Advertising Advertisers Promotion Entertainment 112

Martech

SEPTEMBER 19, 2024

With the integration of advanced analytics, AI and most importantly, the importance of personalized consumer experiences, brands are increasingly leveraging these strategies at every touchpoint from initial awareness to final purchase, making retail media indispensable,” said Jeffrey Bustos, IAB’s VP, measurement addressability data, in a keynote.

Retail 120

Retail Shopper Market Shoppers Advertising 120

Buffer Marketing

SEPTEMBER 23, 2024

Instagram is more focused on entertainment — so Reels, Stories, and feed posts are more likely to get engagement during typical breaks in the day. Some social media platforms, like Instagram and YouTube, will include high-engagement times in their native analytics. They’re all used very differently. 

Analytics 115

Analytics User-Generated Social Media Marketing Education 115

Hootsuite

DECEMBER 3, 2024

Key takeaways Social media measurement involves tracking social metrics using analytics tools to assess the success of your social strategy and how it aligns with broader business goals. Social media measurement involves using social metrics and analytics tools to track the success of your brand on social channels.

Analytics 110

Analytics CRM Price Key Performance Indicator 110

Martech

FEBRUARY 6, 2025

Marketing strategies must be verified and proven with metrics and analytics. Top-of-funnel content, being less overtly sales-driven, nurtures audiences with education, thought leadership and even mild entertainment. However, not all metrics and KPIs carry the same weight. likes, shares, comments, views, etc.).

Thought Leadership 93

Thought Leadership Customer Journey Customer loyalty Marketing 93

Sprout Social

OCTOBER 7, 2024

If YouTube marketing is a part of your overall social media strategy, you’ve likely dabbled in making YouTube Shorts to connect with your audience and share quick, entertaining content. Regularly uploading videos builds a routine for your audience, increasing YouTube engagement and getting them excited for more.

Entertainment 123

Entertainment Place Analytics Management 123

Hootsuite

OCTOBER 18, 2024

Social media analytics tools can also provide a ton of valuable information about who your followers are, where they live, and how they interact with your brand on social media. Check out our guide to using social media analytics and the tools you need to track them. Do you have a good mix of entertaining, or educational content?

Social Media Marketing 112

Social Media Marketing Marketing Strategy Marketing Marketers 112

Buffer Marketing

SEPTEMBER 11, 2024

They’re not there for entertainment — they’ve logged on to level up their careers.  You can easily find yours by going to your LinkedIn profile > Show all analytics > Followers > Location.)    Whenever you create something on LinkedIn, it’s helpful to keep that in mind. my time).

Entertainment 128

Entertainment Education Communications Branding 128

Buffer Marketing

JANUARY 20, 2025

Buffer helps you grow your following and boost engagement with planning, scheduling, and analytics tools. “People tend to look for their closest friends in Stories, use Explore to discover new content and creators, and be entertained in reels,” Mosseri explains. ⚡ Need Instagram help?

User-Generated 129

User-Generated Social Media Marketing Analytics Fashion 129

Backlinko

MARCH 27, 2025

Pageviews are a web analytics metric that counts each time a visitor loads or reloads a page on your website. In the context of analytics tracking tools, unique pageviews were a Universal Analytics metric. Google Analytics 4 (GA4) doesnt track unique pageviews. You might have 500 people visit your page in a month.

Customer Acquisition 84

Customer Acquisition Analytics Entertainment Product 84

Jeff Bullas

MARCH 1, 2023

Even the biggest news and entertainment sites can be bogged down by excessive traffic after breaking a big announcement, and your site is no different. The exit traffic from MySpace, on the other hand, was primarily focused on celebrities/entertainment (23%) and video games (28%), with little interest in news.

Entertainment 211

Entertainment Social Media Marketing User-Generated Advertising 211

Search Engine Land

AUGUST 12, 2024

Leverage data and analytics Use data to track key performance indicators (KPIs) across all stages of the funnel and adjust strategies accordingly. Their marketing strategy includes an entertainment factor. Leveraging data and analytics for balanced campaigns Aligning metrics is important to achieving a balanced approach in paid search.

Key Performance Indicator 85

Key Performance Indicator Advertising Advertisers Analytics 85

Buffer Marketing

OCTOBER 29, 2024

Visually plan your content calendar and make your profile a “must-follow” with Buffer’s suite of Instagram scheduling and analytics tools. 💡 Refer to our Instagram analytics guide for more information on viewing these metrics. Third-party tools like Buffer's analytics will also do it for you.

User-Generated 129

User-Generated Analytics Finance Education 129

Martech

JANUARY 14, 2025

If Meta and Google are your only media buys, then those two platforms analytics can provide a pretty decent view of the impact of that spend to your business. AI is transforming the creative process, with consumers split on its impact some embracing it, others spotting flaws, said Julie Clark, SVP, media and entertainment at TransUnion.

Advertising 129

Advertising Advertisers Transform Shoppers 129

Sprout Social

DECEMBER 20, 2024

They felt less like ads and more like entertaining content that happened to feature a brand. One of the easiest ways to track influencer performance using TikToks native analytics is through using Invite Links. Sprout Influencer Marketing s influencer performance analytics can help you manage more creators with ease.

Branding 126

Branding Influencer Marketing User-Generated Key Performance Indicator 126

Martech

APRIL 3, 2025

These agents help businesses optimize personalization and growth by providing deep analytics from existing data. Presidio launched a Sports, Media, and Entertainment practice featuring the Captivate suite of AI-powered metadata solutions. Trustpilot introduced new tools to enhance customer feedback analysis.

User-Generated 75

User-Generated Entertainment CRM Retail 75

Buffer Marketing

AUGUST 28, 2024

If your niche is more casual, you can create entertaining content that uses trending sounds and participate in popular theme formats to gain new followers. It’s entertaining and relatable for the viewers watching. Measure your social media impact by taking a 360-degree view of your analytics.

Entertainment 98

Entertainment Education User-Generated SEO 98

Hootsuite

NOVEMBER 21, 2024

Types of long form content: YouTube videos Blog posts Case studies and webinars Podcasts Long threads on Twitter TikTok videos with multiple parts Pros of long form content There’s more room for more information (and entertainment). And remember what she said about effective analytics monitoring ? You can get deep.

Social Media Marketing 124

Social Media Marketing Communications Entertainment Analytics 124

Buffer Marketing

JANUARY 9, 2025

TikTok thrives on entertaining, short-form, and creative content. If you can show your products in action and combine it with entertaining storytelling, go ahead and start creating your TikTok ad. Your Promote campaign performance analytics aren’t as in-depth as the ones in your TikTok ads manager account, though.

Advertising 106

Advertising Advertisers User-Generated Gen Z 106

Buffer Marketing

JULY 22, 2024

💡 Schedule your Facebook posts and save time with Buffer : Plan, schedule, and analyze your posts to Facebook Pages and Groups with Buffer's Facebook scheduling and analytics tools. Another significant benefit of Facebook's current analytics is the ability to add the Meta Pixel to your website.

Advertising 113

Advertising Advertisers User-Generated Management 113

Buffer Marketing

NOVEMBER 4, 2024

As a brand, you can create an Instagram business profile, which provides rich analytics of your profile and posts and the ability to  schedule Instagram posts  using third-party tools. The platform once known as Twitter invites an audience that loves to post news, entertainment, sports, politics, and more.

Branding 123

Branding Social Media Marketing User-Generated Advertising 123

Hootsuite

APRIL 22, 2025

The 80/20 rule : 80% of your content should inform, entertain, and educate, and the remaining 20% can be promotional. Or, use Hootsuites powerful analytics to tell you when the best times to post are based on your personalized data. Of course, thats a massive generalization. Like everything else in your strategy, experiment!

Gen Z 101

Gen Z User-Generated Marketing Marketers 101

Buffer Marketing

FEBRUARY 6, 2025

It has additional commercial features like the TikTok business center , advanced analytics, etc. And personal/creator accounts also don’t get access to the Business Center — which includes the ad manager, collaboration features, and downloadable analytics. This means you can only use the audios cleared for commercial use.

SEO 109

SEO Real Estate User-Generated Promotion 109

Martech

APRIL 9, 2025

Let a YouTuber explain, let a TikToker entertain and let a podcaster deep-dive. When brands apply the same analytical discipline they use in product launches, pricing strategy or media planning to celebrity partnerships, better decisions follow. Therefore, brands should build an influencer portfolio with a platform-native strategy.

Fashion 96

Fashion Influencer Marketing PR Entertainment 96