Neil Patel

JULY 8, 2021

Just because you sell products to consumers doesn’t mean you’re solely a B2C business. If you do some of your own manufacturing, you’ll need to source your own materials, too. That’s some transformation! Now you know how much you can afford to charge. Use BrickSeek to Buy Materials for Cheap.

Retail 144

Retail Transform Price Manufacturing 144

Set Up

FEBRUARY 6, 2024

While many other B2B industries have moved in that direction, telecom has been slower to adopt as much of the technology is hardware created in manufacturing environments and marketing is still mostly seen as a cost-center vs. revenue producer.

Transform 64

Transform Fashion User-Generated Manufacturing 64

The CMO Survey

FEBRUARY 21, 2020

Across industry sectors, we see that corporate adoption rates are highest in transportation, technology, and education and lowest in manufacturing, mining, and energy. Popular AI Applications in Marketing. While the presence of AI grows overall within the marketing function, certain applications have been more widely adopted than others.

CMO 130

CMO B2C Marketing Marketers 130

Martech

AUGUST 24, 2022

B2B buyers want B2C experiences. technology, manufacturing and finance companies with annual revenues ranging from $2 million to $1 billion. Salespeople not knowing their products (27%). Getting sent too much information (24%). Read next: The B2B sales process is more effective now than pre-COVID.

Manufacturing 109

Manufacturing Finance B2C Management 109

Sprout Social

FEBRUARY 8, 2023

When lists of brands to watch and the majority of viral posts feature B2C brands, it’s easy to feel like your brand has nothing to say—but that couldn’t be further from the truth. Manufacturing marketers: don’t pass up this opportunity. There’s endless B2B marketing potential for manufacturers on social.

Manufacturing 83

Manufacturing Transform Entertainment Law 83

Pam Didner

JANUARY 5, 2020

Hear from Outreach co-founder Manny Medina & team on the evolution of becoming a $1B Unicorn by transforming the age-old profession of sales. B2B Online is the only event where the top minds in manufacturing and distribution meet and learn. Adobe Summit Influencer. Mar 29 to April 2, 2020 | Las Vegas, NV | Website. B2B Online.

Transform 105

Transform Marketing Marketers Digital Marketing 105

Welcome Software

NOVEMBER 21, 2022

For enterprise commerce companies with digital transformation initiatives, this meant significant increases in customer acquisition. These businesses can be retailers, manufacturers or distributors and work in B2B or B2C. Did you know that almost 35% of customers switched brands last year due to changing needs or expectations?

Transform 40

Transform Manufacturing Customer Acquisition Shoppers 40

Welcome Software

NOVEMBER 21, 2022

For enterprise commerce companies with digital transformation initiatives, this meant significant increases in customer acquisition. These businesses can be retailers, manufacturers or distributors and work in B2B or B2C. Did you know that almost 35% of customers switched brands last year due to changing needs or expectations?

Transform 40

Transform Manufacturing Customer Acquisition Shoppers 40

Pam Didner

JANUARY 1, 2021

Hear from Outreach co-founder Manny Medina & team on the evolution of becoming a $1B Unicorn by transforming the age-old profession of sales. B2B Online is the only event where the top minds in manufacturing and distribution meet and learn. Adobe Summit Influencer. April 27-28, 2021 | Free Virtual Event | Website. B2B Online.

Transform 52

Transform Marketing Marketers Digital Marketing 52

Martech

JULY 28, 2021

As more B2B marketing teams adopt B2C strategies to engage and convert business customers, electronics giant Panasonic has found success in focusing on engaging customers where they are. Virtual event, courtesy of Panasonic. And during the COVID-19, that includes virtual events.

Food 111

Food Thought Leadership Manufacturing Analytics 111

Hubspot Marketing

OCTOBER 12, 2022

Overall, Q3 might have been susceptible to seasonality in both B2B and B2C industries with frequent QoQ performance metrics dips. Manufacturing also saw an 8% YoY dip with a 4% QoQ drop, hinting that business-facing companies might be struggling more with seasonality and traffic growth in current times. Manufacturing. -4%.

Manufacturing 139

Manufacturing Health B2C Transform 139

Marketing Insider Group

FEBRUARY 16, 2021

Commercial furniture manufacturers, for instance, could write a blog post about the advantages of vinyl over cloth upholstery or how to clean stains on each type of material. On the B2C side, a handmade jewelry company might feature blog posts about what type of care specific gems or metals require. Here’s what I mean.

Manufacturing 114

Manufacturing B2C Transform Shipping 114

Hubspot Marketing

DECEMBER 13, 2023

Case Studies and Use Cases These types of content show results and illustrate the potential outcome or transformation your prospects may experience working with you. Since your site is an important part of your inbound funnel, optimizing it for conversion is essential.

Inbound Marketing 80

Inbound Marketing PR Manufacturing Marketing 80

Marketing Insider Group

APRIL 20, 2020

B2B companies will generate 88 percent more leads, while their B2C cousins will generate 67 percent more leads through publishing blog posts consistently. An email newsletter works equally well for B2C companies as well as B2B businesses. That’s a lot of leads to leave on the table if you’re not blogging.

Whitepaper 143

Whitepaper Pharmaceutical Manufacturing Transform 143

Content Marketing Institute

NOVEMBER 19, 2017

Innovators, renegades, and visionaries – If you are a leader in marketing or the overall business (or want to strengthen your relationship with those leaders), you’ll find that reinvention and transformation is the name of your next content marketing game. Content transformed Red Bull into a media company. Bonus must-read.

Content Marketing 107

Content Marketing PR Transform Manufacturing 107

Marketing Insider Group

NOVEMBER 5, 2019

However, this mindset is more commonly present in B2C companies. According to a McKinsey study , B2C companies are somewhere in the 65% to 85% range when rated for positive customer experiences. Did you know that only 34% of B2B manufacturing brands with site search tools allow site users to filter their site search queries?

Customer 47

Customer Transform B2C Customer Journey 47

Neil Patel

AUGUST 18, 2021

Brands are desperately looking for bloggers with relevant skillsets, and becoming a freelance blogger can transform your financial life. Skilled freelance bloggers are increasingly needed as B2B and B2C companies recognize content is the ultimate tool for attracting leads and nurturing a loyal audience.

eBook 145

eBook User-Generated B2C Promotion 145

Econsultancy

DECEMBER 13, 2021

By comparison, B2C companies spend a proportionally larger amount of their budgets on advertising (22%) and people (20%). Travel, hospitality, manufacturing and tech product companies, it has been revealed, experienced the largest budget cuts of all, while consumer products and goods came out the strongest, posting an average 8.3%

Advertising 52

Advertising Advertisers Retail Shoppers 52

Martech

APRIL 15, 2022

Strategies that were once traditionally B2C are now being adopted by B2B marketers. In B2C marketing, companies sell directly to the end customers. B2C marketing has a more transactional aspect with a higher volume but a generally lower price per sale. What are the key differences between B2B and B2C marketing?

B2C 121

B2C Marketing Automation Platform Gen Z Whitepaper 121

Marketing Insider Group

SEPTEMBER 14, 2023

You can publish high-quality content much more frequently if you transform it into multiple formats. For example, the head engineer might receive information about how your new widget can increase her manufacturing process’s efficiency by 30 percent. Create Content in Multiple Formats Here’s a secret.

Content Marketing 107

Content Marketing Thought Leadership Gen Z Marketing 107