Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. Though SEO may sound complicated, it’s easier than you think; especially if you understand that writing for people, and not search engines , is a best practice. That’s what SEO copywriting is all about. What Is SEO? Understanding Copywriting.

Copywriting 144

Copywriting SEO User-Generated Branding 144

Backlinko

NOVEMBER 22, 2024

Ever wondered which enterprise SEO tools drive the success of the largest companies? After more than 20 hours of in-depth research, input from Backlinko’s head of SEO, Leigh McKenzie, and thorough analysis of numerous review sites and forums, we’ve narrowed it down to the top six tools. What’s the Best Enterprise SEO Tool?

SEO 90

SEO Price User-Generated Analytics 90

Jeff Bullas

DECEMBER 27, 2022

One of the main reasons SaaS blogs fail to gain bigger audiences is their lack of correct SEO optimization and buyer targeting. When you take the time to optimize your content for SEO , you help guarantee that it will reach a wider, more targeted audience. Research, research, research.

SEO 275

SEO Copywriting Law Communications 275

Martech

APRIL 1, 2025

Its the foundation of brand credibility, lead generation and customer engagement. Establish a strong brand foundation Your brand is the essence of your business, conveying your values, mission and unique value proposition. A strong brand foundation informs every aspect of your website, from design elements to content tone.

Transform 129

Transform SEO Copywriting User-Generated 129

Hootsuite

MARCH 23, 2023

It seems like AI copywriting tools are everywhere, from content generators to ecommerce chatbots. But like most tools, AI copywriters are only as powerful as the person using them. Besides knowing how to use it, you need to know when to use AI copywriting and when it’s best to use your team’s real human brains.

Copywriting 144

Copywriting User-Generated Price eCommerce 144

Hubspot Marketing

APRIL 25, 2022

If you're stuck in a writing rut or unsure how to use conversion copywriting to increase sales, you're in luck. But first — what is conversion copywriting, anyway? What is conversion copywriting? Simply put, conversion copywriting is copy with the ultimate goal of converting readers into buyers.

Copywriting 144

Copywriting SEO Shoppers B2C 144

SocialPilot

FEBRUARY 12, 2025

That’s where engaging and encouraging social media copywriting comes into play. By mastering this art, you can transform your brand into a genuine hero for your customers, addressing their needs and building lasting relationships. Here’s how we will turn you into a social media copywriting pro. Let’s dive in!

Copywriting 47

Copywriting Transform User-Generated Gen Z 47

Neil Patel

MAY 14, 2021

Copywriting is hard. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. Well, now it’s possible, thanks to AI copywriting tools powered by machine learning. What Is AI Copywriting and How Does It Work? How are companies using AI copywriting? First, AI copywriting saves you time.

Copywriting 143

Copywriting Price Transform SEO 143

Hubspot Marketing

JUNE 6, 2022

A 2022 State of Content Marketing report by SEMrush revealed that 40% of brands surveyed say they outsource copywriting. If you fall in the 60% and want to improve your copywriting skills, we’re here to help. The number one tip for website copywriting is to know who will be reading it. Copywriting is no different.

Copywriting 138

Copywriting Inbound Marketing SEO Product 138

Search Engine Land

SEPTEMBER 12, 2024

Most brands skew too far in one direction or the other. In this article, Semrush’s Managing Editor, Alex Lindley , shares how his three S approach – structure, skimmability and search intent – can fuel SEO growth, plus helpful examples and takeaways. For example, you have an article titled ‘Top SEO Tools for 2024.’

SEO 87

SEO Copywriting Digital Marketing Management 87

Econsultancy

OCTOBER 7, 2022

Since GPT-2 first made waves – and headlines – in 2019 as an AI tool that produced such convincing writing, it might be “ too dangerous to release to the public”, AI copywriting tools have become vastly more available and accessible. Source.

Copywriting 139

Copywriting Branding SEO 139

Search Engine Journal

AUGUST 26, 2021

Looking to hire an SEO writer for your brand? The difference between an SEO copywriter and content writer can affect your campaign's success. The post SEO Content Writing vs. SEO Copywriting: What’s the Difference? appeared first on Search Engine Journal.

Copywriting 98

Copywriting SEO Branding Content Marketing 98

Marketing Insider Group

JANUARY 29, 2024

Today, we’re sharing our top tips on ChatGPT copywriting prompts to get those precise, useful responses. Creating SEO-Optimized Product Descriptions Writing product descriptions that both captivate readers and satisfy search engines is an art. It’s not just about what you ask, but how you ask it. Get ready to dive in.

Copywriting 122

Copywriting User-Generated SEO Market Trends 122

Orbit Media Studios

DECEMBER 17, 2024

By Andy Crestodina I recently led a full-day workshop at the MarketingProfs B2B Forum called AI for B2B Content and Lead Generation during which I shared dozens of AI methods and prompts for content marketing, SEO and lead generation, Marketing Profs, as usual, wanted to max out the awesomeness levels, so they asked me to create a workbook.

Thought Leadership 117

Thought Leadership Copywriting SEO Marketing 117

Orbit Media Studios

JANUARY 8, 2025

Just dont get too clever or overly branded in your <h1> header and youll be fine. You need to make a case by showing evidence that your brand is a trusted option. In other words, how much of your page is unique to your brand? They separate your brand from the competition. The second part is hard. Twenty percent?

Copywriting 111

Copywriting Transform SEO Place 111

Martech

DECEMBER 6, 2024

However, they lack important context about your brand, customers, and industry that comes from experience. You must educate your AI co-pilot about your company’s brand voice, target customers and industry. Instead, focus on public-facing content that showcases your brand voice and industry expertise. Brand guidelines.

Transform 130

Transform Analytics User-Generated Education 130

Martech

MAY 16, 2025

That’s good news for copywriters and brands that understand good content is still king and still based on sound SEO principles “AI is a tool. But unless you have your brand voice or some opinion on it or make it distinct, you’re not going to gain much value from a search perspective.”

Real Estate 81

Real Estate Finance Copywriting Health 81

Orbit Media Studios

MARCH 4, 2025

This is a very common story, with three important lessons for SEOs and content marketers: There are no pages that rank for only one phrase Because any page that ranks for one phrase also ranks for dozens or hundreds of closely related phrases, which is why Search volume is an overrated metric Because it underreports demand.

SEO 81

SEO Thought Leadership User-Generated Copywriting 81

Scoop.it!

JUNE 2, 2022

What could go wrong if you were not an effective copywriter? It’s not to say that only copywriters are responsible for those business results. It’s not to say that only copywriters are responsible for those business results. Marketers, SEO writers, advertisers, executives, managers — all take part too.

Copywriting 98

Copywriting Whitepaper eCommerce Analytics 98

Digital Marketer

NOVEMBER 26, 2022

Copywriters are a rare breed of freelancer. If you think about it, sometimes the actual role of a copywriter can get a little fuzzy at times. With clients expecting you to act as a copywriter one day, a content writer the next day, and a full-blown marketing strategist the day after that! Hey Posse, it’s Alex!

Copywriting 87

Copywriting SEO Promotion Education 87

Rock Content

APRIL 25, 2023

That is why copywriting is a pretty significant part of a business’s digital marketing. In fact, it would be safe to say that copywriting touches pretty much every single aspect of marketing in some way or another. B2C copywriting is an art. What Is B2C Copywriting? Now let’s talk about how to make yours better.

Copywriting 98

Copywriting B2C Transform Product 98

Hubspot Marketing

MAY 13, 2025

Ill take you through mistakes to avoid while advertising on Reddit so you can show up authentically and make the most of your brand presence on Reddit. In our 2025 research , 28.78% of marketers reported creating content that reflects brand values as a top strategy in 2024, and that number is holding strong in 2025.

Copywriting 73

Copywriting Marketing Marketers User-Generated 73

Sprout Social

JANUARY 22, 2025

B2B brands cant afford to put off their LinkedIn content marketing strategy. Having a LinkedIn presence is an expectation for B2B brands. Reaching a targeted audience LinkedIn lets brands get seriously granular and niche down when it comes to audience targeting. Why do content marketing on LinkedIn? You totally can!

Marketing Strategy 130

Marketing Strategy Content Marketing Thought Leadership Marketing 130

Hubspot Marketing

DECEMBER 24, 2024

I also know for a fact that cornerstone content formed part of the SEO content strategy that still drives millions of visits to the HubSpot blog today. Please keep reading to learn from me and some incredible leaders in the SEO industry. That's why SEOs put so much effort into earning page-one ranks for our employers and/or clients.

SEO 110

SEO Education Product Place 110

Digital Marketer

MAY 23, 2022

It’s about locating bottlenecks in your funnel, testing your copywriting, and understanding conversion optimization. A sales funnel is the experience your audience has with your brand. Now I’ll show you how to optimize your funnels by mixing a little bit of copywriting know-how with data and analytics. What is a Sales Funnel?

Copywriting 91

Copywriting Transform Customer Journey Customer 91

Search Engine Land

FEBRUARY 7, 2024

Image optimization If you work for a brand that prioritizes minimal text on their pages (like luxury brands), or if you’re required to have no text on key pages, then images become crucial. This makes image optimization a must in your SEO strategy. Dig deeper: Why ecommerce brands must showcase authentic E-E-A-T 5.

Product 125

Product SEO Copywriting eCommerce 125

Hubspot Marketing

MAY 8, 2023

Page load times, keywords, content quality, and videos are all things that can affect SEO. Fortunately, AI SEO tools are available to streamline SEO optimization and boost your website's rankings. How Marketers Use AI What is AI SEO? One way to leverage AI is in SEO.

SEO 144

SEO User-Generated Copywriting Health 144

Backlinko

DECEMBER 27, 2024

For example, you could create a custom GPT to edit written content to reflect your brand voice. Further reading: ChatGPT for SEO: Ultimate Guide, Tips & Prompts Claude Like ChatGPT, Claude is an AI chatbot that generates text responses to prompts. Claude can assist with tasks like AI copywriting and content generation, too.

Transform 111

Transform User-Generated Manufacturing eCommerce 111

Hubspot Marketing

MAY 3, 2023

As marketers, we understand the importance of SEO in driving traffic and generating leads. That’s why many marketers use automation to streamline their SEO processes and focus on other growth strategies. In this guide, you’ll explore what SEO tasks can be automated to save at least three hours daily. What is SEO automation?

SEO 128

SEO Price Copywriting User-Generated 128

Search Engine Land

APRIL 12, 2023

From profile optimization and SEO to content posting and engagement, this guide covers everything you need to turn your LinkedIn profile into a brand-building, lead-generating machine. If you focus all your efforts on SEO without fully optimizing your profile for conversions, you aren’t making the most of the traffic coming in.

SEO 117

SEO Copywriting User-Generated Real Estate 117

Marketing Insider Group

DECEMBER 5, 2022

Have you considered neuro copywriting? At Marketing Insider Group, we use neuro copywriting to achieve an average 138% increase in traffic for our clients. Neuro copywriting refers to the process of crafting a marketing message that appeals to human psychology. Increase Traffic With Neuro Copywriting. Key Takeaways .

Copywriting 143

Copywriting SEO Content Marketing Communications 143

Unbounce

JANUARY 6, 2025

TABLE OF CONTENTS SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. Stage 1: Top-of-funnel (TOFU) In the top-of-funnel (TOFU) stage, potential customers first become aware of your brand. Lets do it. Get started with a free 14-day trial today.

Price 111

Price User-Generated Copywriting Analytics 111

Search Engine Land

JULY 22, 2024

Brand: 27.8% Conversely, smaller brands that “only” run Google Ads paid search and have small SEO traffic (which mostly originates from branded queries) can probably ignore segmenting audiences altogether. You cannot use a one-size-fits-all approach to copywriting, creative production and tone of voice. Generic: 6.1%

Price 96

Price eCommerce Customer Journey Copywriting 96

Rock Content

SEPTEMBER 5, 2023

With social media becoming an increasingly important part of people’s lives and purchasing decisions, consumers expect more than great services and products from the brands they trust. They also want ongoing relationships with those brands and to feel like they’re part of what those brands are putting out there.

User-Generated 97

User-Generated SEO Shoppers Copywriting 97

Neil Patel

AUGUST 30, 2021

It’s simple enough: with SEO for e-commerce. What Is SEO for E-Commerce? SEO for e-commerce is a strategy that helps web retailers rank higher in search engine results. In other words, SEO for e-commerce concentrates on optimizing your site, which makes it easier to get leads and conversions. Backlink Data.

SEO 145

SEO Retail User-Generated Price 145

Neil Patel

MAY 6, 2021

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc. The answer is number two.

Copywriting 142

Copywriting Shipping Price Transform 142

Hubspot Marketing

OCTOBER 23, 2023

As a marketing copywriter, I can tell you writing is critical to any successful marketing campaign, from emails to social media posts to blogs. I tested several AI copywriting platforms to find which tools write the best marketing copy. What is AI Copywriting? Choosing the AI Tool for You What is AI copywriting?

Copywriting 141

Copywriting User-Generated Influencer Marketing Marketing 141