Hootsuite

JANUARY 13, 2022

New kids on the block, like TikTok, are making a huge impact on social media right now, but one video-sharing platform still rules all: Youtube. If you want to harness the platform’s potential, learning how to promote your channel is a must. How to promote your YouTube channel: 30 tactics that work. If not, keep looking.

Promotion 144

Promotion User-Generated SEO Analytics 144

Hootsuite

JULY 21, 2022

Check out Hootsuite’s Social Trends report for the complete picture, or watch this short video on the state of social ROI: How to measure marketing ROI: 4 marketing ROI formulas. How you choose to calculate marketing ROI depends on your campaign’s objectives. These could be: Raising brand awareness.

Promotion 113

Promotion Finance Analytics User-Generated 113

SocialPilot

FEBRUARY 21, 2024

What is Instagram Influencer Marketing? Instagram influencer marketing is a form of social media marketing that involves a partnership between your brand and influencers (social media content creators) on Instagram. The competition to capture the online market is stiff.

Influencer Marketing 90

Influencer Marketing Fashion Marketing Marketers 90

Hootsuite

NOVEMBER 24, 2022

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. For Pantee, sustainability isn’t a buzzword or trend to jump on; the brand was founded with this purpose at its core. What is Pantee?

Branding 89

Branding Fashion Retail Customer Acquisition 89

Jeff Bullas

JANUARY 30, 2023

Trends can be seen in many different areas, such as fashion, technology, and societal attitudes. Fads are mostly seen in pop culture, fashion, and consumer products. That’s called “social proof”. So my blog monetization included speaking gigs, consulting contracts, workshops, influencer marketing campaigns and more.

Fashion 230

Fashion Affiliate Marketing PR Industry Insights 230

Businesses Grow

JANUARY 17, 2024

Shein has been around longer, but since the pandemic, it has become the number one fashion retailer in the world. The fascinating marketing case study here is the non-intutive way they did it. But the advertising and promotions offer even deeper discounts on already low prices. It’s the second-most downloaded retail app.

eCommerce 113

eCommerce Fashion Shoppers Retail 113

Hootsuite

FEBRUARY 13, 2023

Well, it often makes for perfect content for your brand. Unless it really doesn’t align with your social media strategy, sharing the occasional TBT post is a straightforward way to have a little fun. And if you’re expanding your reach, you’re introducing potential new followers to your brand.

Branding 145

Branding Automobile Fashion Copywriting 145

Hubspot Marketing

AUGUST 14, 2023

Among those users are brands using the platform to connect with their audience and boost brand awareness. After just a month, some brands have gained hundreds of thousands — even a million — followers. So, what are the top brands on threads, and how did they grow their platform so quickly?

Branding 77

Branding Entertainment Fashion Retail 77

Hootsuite

NOVEMBER 14, 2022

And brands… As you know, social media changes constantly. What’s working to drive sales from social media right now? Creators and brands, this article is chock full of strategies for both of you. Bust out your marketing plan and let’s go. 6 ways to make money on social media as a creator.

Branding 112

Branding Affiliate Marketing eCommerce Social Media Marketing 112

OnPassive Marketing

AUGUST 10, 2022

Does Pinterest Promote Your Products? If you are looking for ways to promote your products on Pinterest for free of cost, then you have come to the right place! In this article, we will discuss how to promote your products on Pinterest without spending any money. How To Promote Your Products On Pinterest For Free Of Cost.

Promotion 62

Promotion Product Manufacturing Fashion 62

Hootsuite

APRIL 1, 2021

Fun suggestion: Your brand should have a presence there. It’s the most popular social platform among U.S. adults, and nearly 75% of Americans use the social video site, compared to the 69% who use Facebook. The name and email address won’t be publicly linked to your brand, so don’t worry about keeping those on-message.

Branding 145

Branding Promotion Analytics Fashion 145

InTouch Marketing

JANUARY 31, 2024

Key components of digital marketing include Search Engine Optimization (SEO), content marketing, social media marketing and email marketing. Let’s dive into the objectives of each of these and how they can work together to create a powerful marketing strategy.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Adobe Experience Cloud Blog

JANUARY 13, 2012

by Maria Pergolino Regardless of what marketers say about social media, the rubber hits the road at budget time when they have to put their money where their mouth is. Where is social media in your B2B marketing budget? Marketers overlook the cost of social media.

Social Media Marketing 115

Social Media Marketing Direct Mail Fashion Marketing 115

Hubspot Marketing

OCTOBER 27, 2023

Social Commerce Stats for 2023 General Social Commerce Stats Social Commerce Stats by Demographic Social Commerce Purchasing Stats Social Commerce Stats by Platform Social Commerce Stats for Business General Social Commerce Stats 27% of consumers prefer to discover new products through social media over any other channel.

Gen Z 115

Gen Z Millennials eCommerce Social Media Marketing 115

Neil Patel

MAY 11, 2021

For marketers, handling a social media marketing calendar for two or more accounts can be a hassle. Each account likely has a distinct brand voice, content guidelines, or design. It can also be challenging to monitor social media metrics and create effective brand strategies for multiple entities.

Fashion 140

Fashion CRM Social Media Marketing Management 140

Econsultancy

DECEMBER 6, 2021

As remote work and business continues, it is evident B2B brands are investing in Instagram and other (perhaps typically neglected) social platforms to connect with their employees and potential customers in new and creative ways. Marketing spend across other channels jumped in this year in comparison to 2020’s recordings.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

Hootsuite

JULY 21, 2021

In the last few years, it’s become more common for brands to partner with influencers, especially on Instagram. Influencers can help you to reach a wider audience than if you were only marketing your business on your own. This type of partnership will broaden their brand. Get clear on your brand values.

Fashion 135

Fashion PR Social Media Marketing Promotion 135

Buffer Marketing

APRIL 10, 2024

Get started for free → How to make money on Instagram Jump to a section: Partner with brands on sponsored content Livestream and earn Badges from fans Offer paid subscriptions Sell your own products and services Take up affiliate marketing Sell digital products Develop and teach a course Join Instagram’s Creator Marketplace 1.

Affiliate Marketing 100

Affiliate Marketing Non-Profit Finance Promotion 100

Hootsuite

MAY 19, 2022

Even if the number of total users shrunk for the first time in early 2022, getting Facebook likes still promotes your content to some 2.11 Read on for tips to help you understand the role likes play in your Facebook marketing and why it’s important that your likes are authentic. The potential audience Facebook offers is massive.

Social Media Marketing 141

Social Media Marketing User-Generated Promotion Analytics 141

Hubspot Marketing

APRIL 25, 2022

In 2019, we saw brands like Guess experimenting with TikTok by creating their own unique viral video challenges. We predicted more industries and brands would start getting creative with their marketing tactics and dabble with TikTok over time. However, in 2022, brands are still struggling to find their place on TikTok.

Gen Z 111

Gen Z Influencer Marketing Social Media Marketing Finance 111

Hootsuite

MAY 10, 2023

Bonus: Get the influencer campaign template for brands to easily plan your next campaign and choose the best social media influencer to work with. Like other influencers, micro influencers promote products, services, or brands to their audience for a fee or trade in-kind. What are micro influencers?

Fashion 105

Fashion Influencer Marketing Promotion Health 105

Sprout Social

JANUARY 24, 2024

How to choose the right metrics for influencer marketing Choosing the right metrics for influencer marketing begins with setting specific, measurable and time-bound goals aligned with your broader social media marketing strategy. Reach refers to the number of people who saw your content. unique users in the UK.

Influencer Marketing 96

Influencer Marketing User-Generated Key Performance Indicator Analytics 96

Hootsuite

APRIL 21, 2022

And while the social network is known for encouraging interactions between family and friends, people (especially Generation Z) are increasingly using Facebook to interact with brands and make purchases. In fact, 76% of internet users aged 16 to 64 use social media platforms for brand research. Build a community.

Branding 100

Branding Gen Z Retail User-Generated 100

Buffer Marketing

JANUARY 9, 2024

  On all the fun, silly “national” days: most of these are not government-official holidays — many of them are leftover from clever marketing campaigns of years gone by — and the national generally refers to the U.S.   Like awards season, the Super Bowl will dominate socials in the U.S.

Fashion 117

Fashion Health Food Branding 117

Hootsuite

AUGUST 30, 2023

You heard that right — there’s another social media app in town. Lemon8, TikTok’s sister app, launched globally in early 2023, giving social media marketers yet another platform to learn about. This means: Again, ensure your username/handle matches your brand and other social accounts.

Gen Z 88

Gen Z Fashion Food User-Generated 88

Sachs Marketing Group

SEPTEMBER 26, 2023

Leveraging Instagram’s multiple features can help you build a strong brand presence and foster community engagement. Fortunately, there are a few things you can to do create content for Instagram more effectively and enhance your overall social media marketing. Struggling with a lackluster Instagram profile?

User-Generated 91

User-Generated Transform Marketing Marketers 91

Hubspot Marketing

MAY 2, 2023

Currently, Lemon8 is heavily user-generated content focused, with no major brands maintaining a notable presence on the app. Though it’s only a matter of time before more brands begin hopping on board. On trend: how marketers can use social media trends to get in front of new customers.

Real Estate 123

Real Estate User-Generated Fashion Food 123

Hubspot Marketing

OCTOBER 25, 2022

For example, fashion is a popular category on TikTok. So much so, the hashtag #fashion has over 188 billion views on the platform. If you want to post fashion-related content, you might get lost in this competitive vertical. You can do this by using the search bar and typing keywords relating to your brand.

Gen Z 89

Gen Z Fashion User-Generated Promotion 89

Hootsuite

NOVEMBER 2, 2023

Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Start free 30-day trial 63 Valentine’s Day social media posts Get ready to spread the love and make your brand stand out with these Valentine’s Day social media ideas.

Fashion 89

Fashion Promotion Product User-Generated 89

Hootsuite

SEPTEMBER 13, 2023

And follow our guide below to easily apply them to your brand’s Facebook Page. Save time and easily promote your brand with a professional design. The 10 Facebook Page templates available each have a slightly different mix of tabs, each designed to suit the needs of a specific type of business or brand.

Non-Profit 109

Non-Profit Fashion Food Shoppers 109

Hootsuite

AUGUST 14, 2023

Generate five ideas for cost-effective print marketing strategies that will help promote a local landscaping business. ChatGPT prompts for content creation Don’t let content creation bottleneck your brand. Develop ten blog post ideas that promote an event planning business’s services and expertise.

Product 92

Product Real Estate User-Generated Fashion 92

Hubspot Marketing

SEPTEMBER 22, 2023

In the never-ending quest for more traffic, marketers turn to search engine optimization (SEO) , pay-per-click advertising (PPC) , blogging , and social media marketing. The problem is that SEO takes time to work, PPC is expensive, Google is oversaturated with blog content, and it’s tricky to prove ROI with social media.

Inbound Marketing 120

Inbound Marketing B2C Fashion SEO 120

Hootsuite

DECEMBER 4, 2019

To get started creating winning social videos, read our guide to creating the perfect social video. In addition to video posts, consider posting live video updates to your social channels. We're going LIVE with Benefit Cosmetics demonstrating the brand new BADgal BANG! Live videos. How to Use Benefit BADgal BANG!

Branding 145

Branding Finance User-Generated Food 145

Hubspot Marketing

MARCH 21, 2024

Author of Sticky Branding Jeremy Miller says, “Only 3% of your prospects are ready to buy now.” Instead of considering them lost opportunities, a better strategy is to build brand awareness with SEO content. AFT Construction is one brand that milks its SEO content to build brand awareness. Be active on social media.

Marketing 100

Marketing Marketers User-Generated Promotion 100

Buffer Marketing

JANUARY 23, 2023

How These small businesses are changing up their social media strategy Whether it be posting a new type of content or to a new channel, tweaking and adjusting your social media game plan can lead to positive results for your online brand. Here are how these four small businesses are doing exactly that.

Fashion 132

Fashion Education Branding Promotion 132

Hubspot Marketing

MAY 2, 2023

Currently, Lemon8 is heavily user-generated content focused, with no major brands maintaining a notable presence on the app. Though it’s only a matter of time before more brands begin hopping on board. On trend: how marketers can use social media trends to get in front of new customers.

Real Estate 116

Real Estate User-Generated Fashion Food 116

AWeber

JULY 5, 2023

The idea of using social media for small businesses isn't new. According to the State of Small Business Digital Marketing Report , 72% of small businesses invest in social media marketing, and they find social media platforms most valuable when it comes to business promotion and building relationships with customers.

User-Generated 91

User-Generated Fashion Transform Promotion 91