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16 Ways to Promote Your “Boring” Brand or Product on Social Media

Hootsuite

But things have changed: some of today’s hottest brands are centered around traditionally “boring” industries. Which just goes to show, it’s not a product or service that makes something “boring,” it’s branding and marketing. 16 ways to make a “boring” brand exciting. It’s exciting to see a brand get real and raw.

Promotion 145
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How to Make Your Brand Stand Out When Amazon's Your Marketing Competitor

Hubspot Marketing

Despite all the awesomeness, I hesitated because the brand was unfamiliar. All this made me wonder: Why do we always go for Amazon deals, leaving smaller brands behind? To find out, I did some research and talked to brand experts. Customers can get almost anything they want in one place. Better ads, trust, safety?

Branding 103
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How to Make ‘Buy Online, Pick Up in Store’ (BOPUS) Work for Your Digital Brand

Neil Patel

Here’s how the process works: Customers place the order: Shoppers purchase goods online through the retailer’s mobile app or website. How Can BOPUS Benefit Your Brand? When consumers subscribe to your online channels, you have more opportunities to send promotional content or advertise deals through the mobile app.

Shoppers 132
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Global Branding: What it is And How to do Global Brand Management

Rock Content

Without borders for branding, your company could reach people from many different countries and cultures. Then you need to learn more about global branding! To arrive in a new country and make your brand relevant is not exactly an easy task. But nothing that good international branding management can’t solve.

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TikTok Shop: What It Is, How to Launch One & How to Market One

Hubspot Marketing

I was scrolling through the “For You” page on TikTok when something caught my eye — a TikTok from the clothing brand Foxblood showcasing a black, flowy mesh cloak. While I didn’t make the purchase, TikTok put this brand (and this cloak) on my radar. 2023, but it holds great potential for brands.

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How This Founder Built a $5 Million Product Business With No Experience in Product Development

Buffer Marketing

Within months of launching our first product, fake and inferior versions popped up all over the place. Thankfully, I had invested in getting a utility patent, trademarks, and copyrights to protect my brand. I also pay monthly to protect my brand using RedPoints. It becomes a race to the bottom.

Product 110
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13 Examples of Experiential Marketing Campaigns That'll Give You Serious Event Envy

Hubspot Marketing

When it comes to work events, trade shows, or promotional campaigns, they can really be hit or miss. It's not solely the product that motivates people to come back to a brand, but rather the way they experience it. and more to interactions between the brand and the customer. (If This is where experiential marketing comes in.