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7 ways to boost customers’ emotional connection and loyalty with your brand

Martech

That emotional connection to a brand is extremely important to customer loyalty. True loyalty is about more than transactional convenience or pricing considerations. Gallup found that about 70% of decisions, including brand preference, are based on emotional factors, and only 30% are based on rational factors.

Customer 138
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7 Influencer Marketing Tools For Brands and Creators

Buffer Marketing

Say you have a product ready to launch and need to find influencers to generate buzz.   Standout feature for brands: Heepsy provides advanced search filters that allow users to narrow down influencer options based on various criteria such as location, follower count, engagement rates, niche, and more.

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Loomly Pricing: Features, Costs & ROI Guide

SocialPilot

Loomly is known for its intuitive, user-friendly interface, helping businesses of all sizes effortlessly create, schedule, and analyze content. But when it comes to Loomly pricing, theres more beneath the surface. This transparency is refreshing, but as you dive deeper into its pricing plans, questions arise.

Price 81
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Paid Media vs. Organic Media: Which is Better for Your Brand?

Marketing Insider Group

Both methods have unique advantages and challenges, but how do you know which is better for your brand? A combination of paid and organic strategies balances quick wins with sustainable brand growth. Paid media refers to any marketing efforts where a brand pays for visibility. What is Paid Media?

Branding 127
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Brightlocal Pricing Plans: Is Its Pricing and Plans Worth The Value?

SocialPilot

However, users often take note of its steep learning curve, hidden costs, and limited flexibility. This is a deep dive into BrightLocal pricing plans for small businesses, agencies, and enterprises. Do BrightLocal pricing options fit into your budget? Lets find out.

Price 85
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Zoho Social Pricing: Is it worth the cost?

SocialPilot

When evaluating social media management tools like Zoho Social, pricing is often a deciding factor. Zoho Social offers a range of pricing plans designed to suit different user levels, but how well does it deliver on its promises? Each brand includes only one profile from each platform. But is it all worth the price?

Price 85
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How to build and nurture brand loyalty: 7 tactics for 2025

Hootsuite

Key takeaways Brand loyalty is the emotional connection that drives repeat purchases from a specific brand, even when alternatives exist. Loyalty boosts customer lifetime value, reduces acquisition costs, and generates powerful word-of-mouth promotion. Brand loyalty. Let’s start with a simple brand loyalty definition.

Branding 123