Search Engine Land

JULY 22, 2024

The previous election was during the pandemic, so shopping habits and promotions are not comparable The shorter shopping period means the last shipping day deadline is earlier, there’s less time to clear inventory for 2025 and fewe ad space and promotions available will increase costs. It’s an election year in the U.S.

SEO 98

SEO Shipping Retail PR 98

Martech

JANUARY 10, 2025

Saks Fifth Avenue and SharkNinja are among the brands testing Agentforce in a retail context. This is aimed at facilitating the creation of AI agents by retail brands to supply what Salesforce is calling “digital labor.” The news comes just prior to the National Retail Federation’s conference in New York.

Retail 129

Retail Shoppers Shipping Promotion 129

Animalz blog

AUGUST 12, 2024

But I can at least spot or see opportunities where no one’s really talking about something or writing about it in a particular way and bring that back into content marketing, brand marketing, or product marketing. We try to do what we call a “ship it” at our marketing standup every day. How do you view that?

Shipping 117

Shipping Logistics Thought Leadership Product 117

Martech

JANUARY 10, 2025

Your emails reflect on your brand, and customers don’t do business with brands they don’t trust. They could tarnish not only your brands name but also email marketing as a channel. FWD: Your exclusive FREE SHIPPING notification. It’s notoriously thin. Deception can erode trust. Did you forget something?

Copywriting 134

Copywriting Law Shipping Fashion 134

Customers.ai

NOVEMBER 26, 2024

Brands throw down, customers swipe up, and everyone’s cart is a battlefield of BOGO deals and last-minute splurges. Our data shows jumps in customer activity even the week before Black Friday, thanks to brands kicking off their promos earlier each year. ” email is sent, most brands go quiet and that’s a problem.

Shipping 86

Shipping Shoppers eCommerce Customer loyalty 86

Martech

JULY 17, 2024

Personalization has always been a buzzword in marketing, but not every brand does it the way consumers want. In terms of financial incentives, the report notes that free shipping remains the most compelling offer to drive opt-ins for marketing communications, with 70% of consumers citing it as a key motivator.

Transform 112

Transform Shipping Communications Advertisers 112

Martech

AUGUST 2, 2024

How well does your organization know how customers engage with your brand? But instead of mapping your way to grandma’s house and highlighting the various roadside attractions and stops along the way, you’re mapping the journey your customer takes with your product or brand. But we’re rarely sure.

Customer Journey 115

Customer Journey Customer Shipping Analytics 115

Power Digital Marketing

APRIL 7, 2025

In todays digital landscape, TikTok has transformed from a viral video platform into a powerful ecommerce driver, particularly for beauty and consumer packaged goods (CPG) brands. Connecting TikTok and Amazon Sales For CPG and beauty brands, leveraging TikToks influence to drive Amazon sales requires a well-crafted strategy.

Branding 52

Branding Shipping Transform Shoppers 52

Animalz blog

APRIL 24, 2025

Others boast new optimization practices branded as GEO, AEO, or LLMO. But gaining and maintaining AI visibility requires a new layer of analysis: one that understands how and why AI surfaces particular information, and how it uses trust and authority signals to amplify brands presence. What is BRAND, and what does it do?

PR 109

PR Shipping User-Generated SEO 109

Customers.ai

JANUARY 3, 2025

For ecommerce brands, this kind of research gives you true insights into how to improve your messaging, refine your marketing, and create a smoother, more personalized shopping experience that converts. This blending of online and offline experiences means brands need to create seamless connections across platforms.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Martech

OCTOBER 24, 2024

For consumers, and ultimately for brands, it’s good that SMS messages are regulated. At the same time, many consumers prefer SMS as a communication channel, so the right text could be valuable to them and your brand. You need to get your brand and campaigns approved. It’s bad when customers think you are intrusive.

Shipping 129

Shipping Communications Promotion Customer 129

Hubspot Marketing

NOVEMBER 13, 2024

Brands in ecommerce have the wonderful advantage of having access to a broader number of consumers than their local counterparts. Consumers, no matter their identity, are looking for an answer to this fundamental question: is this brand for people like me? Signals That Tell Ecommerce Customers a Brand Is for Them 1.

eCommerce 123

eCommerce Retail Food Price 123

Jeff Bullas

FEBRUARY 6, 2023

There are 353 million products available, it ships to 100 countries and has 1.2 shipping and delivery Oh… and don’t forget customer support! Trust : Amazon is a trusted brand and customers are more likely to buy products that are fulfilled by Amazon. Amazon is one of the world’s biggest online stores. million employees.

Shipping 212

Shipping Manufacturing Logistics Retail 212

Martech

AUGUST 8, 2024

The report also revealed that brands with advanced personalization capabilities are 48% more likely to exceed revenue goals, at a 9.9% The good news is that today, brands can replicate the in-store personal shopper experience online very effectively and reap all the benefits. average above target in 2023.

Shoppers 119

Shoppers Shipping Retail Communications 119

Animalz blog

APRIL 17, 2025

His to-do list is typical for a marketer at a rapidly growing AI startup (scaling from $1M to $10M ARR in just one year): launch events, grow brand awareness, produce data-driven content, manage the blog, interview experts, and handle distribution. Monthly brand traffic doubled within months, fueling inbound demos and product usage.

SEO 62

SEO Branding Transform Shipping 62

Martech

OCTOBER 23, 2024

With over 75% of consumers more likely to consider buying products from brands that personalize (and an equal number of consumers who admit to becoming frustrated when they’re not greeted with a personalized experience), personalization strategies have never been more prescient. At some point, the juice won’t be worth the squeeze.

Shipping 123

Shipping eCommerce Customer Journey Analytics 123

Marketing Insider Group

MAY 12, 2025

Users who abandoned carts: Tailor your messaging to address objections or incentivize a return visitlike offering free shipping, highlighting reviews, or showcasing the item again. Behind-the-scenes content: Give a peek into your process, team, or brand story to humanize your business and create a more authentic connection with your audience.

Advertising 104

Advertising Advertisers Real Estate Shipping 104

Martech

MARCH 12, 2025

This automation is activated immediately after a user submits a sign-up form or interacts meaningfully with your brand. Provide specific, tangible offers like discounts or free shipping. Here’s how to structure your welcome series effectively: Email 1: Immediate, engaging, value-focused intro message. Send instantly upon sign-up.

Non-Profit 110

Non-Profit User-Generated Shipping eCommerce 110

Customers.ai

DECEMBER 20, 2024

Thats what separates brands with loyal customers from the ones stuck chasing their next quick sale. But heres where most brands get it wrong — they lean too hard on one side. Reactive strategies are your chance to meet those expectations and show your brands human side. But how you manage those relationships?

eCommerce 85

eCommerce Shipping Customer loyalty Marketing 85

Hubspot Marketing

JULY 12, 2024

If your community devolves into an abusive environment, it will reflect poorly on your brand. But your community members are very much helping drive the ship.” Building a community for a brand, you are kind of the middle man between the brand and the community,” says Qetsiyah Jacobson, community manager at HeyOrca.

Management 109

Management Shipping Place Communications 109

Customers.ai

JANUARY 7, 2025

But before you start picturing your email list exploding, lets pause for a reality check getting those emails in the first place is where most brands fumble. For ecommerce brands, a 10-20% discount on the first purchase is a tried-and-true winner. A localized pop-up saying, Limited spots left for free shipping to [visitors location]!

Customer 92

Customer Shipping eCommerce Outbound Marketing 92

Sprout Social

NOVEMBER 19, 2024

As brands continue to rely on multiple social media accounts to reach audiences and grow, influencers have become a fundamental part of successful digital strategies. It’s not hard to see why— Influencer marketing can increase your brand’s reach, engagement and overall credibility. Check out their profiles, posts and engagement rates.

Gen Z 115

Gen Z Health Influencer Marketing Food 115

Sprout Social

MARCH 27, 2024

Plus, see the top five review management software to manage reviews for business intelligence and explore examples of how brands have used review management to their advantage. It helps you increase brand trust, leads to higher search engine rankings and ultimately, attracts more customers. What is review management?

Management 121

Management Branding Customer loyalty Shipping 121

illumin

AUGUST 27, 2024

Fast delivery drives purchases Same-day delivery continues its meteoric climb in popularity and speedy shipping will be incredibly important in late 2024. In a recent survey, almost 70% of customers said delivery time was an important factor when making online purchases and almost 25% said they look for next-day shipping options.

Retail 98

Retail Gen Z Shoppers Customer Acquisition 98

Martech

JANUARY 31, 2025

Texts are a popular way for customers to receive receipts, shipping updates, appointment confirmations and, increasingly, deals. Marketers can add logos and design elements that give the messages a distinct, branded look. These spell value for customers and for brands.

User-Generated 109

User-Generated Marketing Marketers Analytics 109

Hubspot Marketing

NOVEMBER 4, 2024

Looking at this, 84% of my fellow marketers predict social media shopping will overtake third-party websites like Amazon and brand websites as the preferred channel for buying, and I agree with them. It’s where billions hang out, learn, monitor news, be entertained , and even connect with brands. Why should you tag products?

Product 110

Product User-Generated eCommerce Shipping 110

Sprout Social

SEPTEMBER 17, 2024

In today’s ever-changing retail landscape, brands are divided into two groups. Yet, this presents a challenge—brands must create marketing strategies that are effective across different platforms and resonate with diverse consumer preferences. The importance of social media in UK retail has only grown. Don’t be shy.

Retail 123

Retail Shoppers User-Generated Customer Journey 123

Customers.ai

DECEMBER 3, 2024

Throw in an extra incentive, like free shipping or a limited-time discount, to sweeten the deal. Complete your purchase today and enjoy free shipping.” Free Shipping on Abandoned Cart Items For cart abandoners, the barrier to checkout might have been something as simple as shipping costs. Grab it now with 15% off!”

Shoppers 65

Shoppers Shipping Outbound Marketing Product 65

Customers.ai

DECEMBER 11, 2024

Thats a massive chunk of potential revenue slipping through the cracks and most brands dont even know who those visitors are. Before she clicks away, a pop-up appears: Complete your order in the next 10 minutes and get free shipping! Trigger actions like: An on-site pop-up offering a discount or free shipping to encourage checkout.

Shipping 77

Shipping Shoppers Law eCommerce 77

Hubspot Marketing

NOVEMBER 1, 2024

Dollar Shave Club, Blue Apron, and Glossier are all well-known brands built on the business model and considered masterclasses in marketing — let alone D2C marketing. Many D2C brands are digital or ecommerce -focused, so they thrived in this climate. Speaking of which … Lower Costs By cutting out the “middlemen,” D2C brands save money.

Manufacturing 125

Manufacturing B2C Non-Profit eCommerce 125

Backlinko

OCTOBER 22, 2024

Shein is one of the largest fast-fashion retailers worldwide, shipping to customers in over 150 markets. Known for its relatively low-priced apparel and wide variety, Shein became one of the most popular shopping destinations among Gen Z and millennial consumers across the world.

Gen Z 100

Gen Z Fashion Millennials Retail 100

Jeff Bullas

NOVEMBER 8, 2022

Big brands update their websites all the time, and they do a lot of testing to see what works the best. It is an absolute must that your potential customers trust your brand. Make your shipping times clear. If you are selling physical products on your website, it is important to make your shipping times clear. Conclusion.

Advertising 199

Advertising Advertisers Shipping Affiliate Marketing 199

Vertical Response

OCTOBER 6, 2024

The sheer volume of transactions highlights the immense potential for brands to capitalize on this shopping frenzy. This means that with a well-crafted email strategy, brands can tap into a highly engaged audience ready to take advantage of Black Friday deals. On Black Friday 2022, Shopify merchants raked in a staggering $9.3

Email Marketing 105

Email Marketing Marketing Strategy Shoppers Marketing 105

Jeff Bullas

NOVEMBER 13, 2022

In this article, we’ll demystify the Metaverse and let you know how you can use virtual reality to build a brand presence inside the Metaverse. Customers can shop from a huge catalogue of products and get them shipped from across the world in an AR store. But where in the heck do you get started? Keep reading to find out.

User-Generated 272

User-Generated Shipping Advertising Advertisers 272

Customers.ai

JANUARY 6, 2025

The ecommerce brands delivering that more are winning big. The brands that get this right see higher ROI, deeper engagement, and happier customers who keep coming back. Visualization Tools : Tools like Funnelytics let you map out customer journeys tied to specific ICPs, giving you a clear picture of how they interact with your brand.

Customer 90

Customer eCommerce CRM Shipping 90

Buffer Marketing

APRIL 29, 2025

Keep your account on-brand, and feature products that people can buy from your website. ” Then, follow up on each comment to arrange payment and shipping, and to answer any questions.  Jewelry brand waekura uses cream, beige, and brown tones in all its posts. much of Europe, and Asia-Pacific).

Gen Z 113

Gen Z Influencer Marketing Manufacturing User-Generated 113

Search Engine Land

JULY 17, 2024

Personalization has always been a buzzword in marketing, but not every brand does it the way consumers want. In terms of financial incentives, the report notes that free shipping remains the most compelling offer to drive opt-ins for marketing communications, with 70% of consumers citing it as a key motivator.

Transform 73

Transform Shipping Communications Advertising 73