Jeff Bullas

FEBRUARY 7, 2023

Below are some of the benefits of enabling comments on your blog: Blog comments can help build a robust online community Behind every successful blog is a group of loyal followers. Moderating comments can be time-consuming While connecting with your audience provides many benefits, moderating the comments can be tedious and time-consuming.

SEO 252

SEO Place Content Marketing Product 252

Vertical Response

APRIL 19, 2024

Beyond the macro-level benefits, such as economic performance and overall productivity growth, lies the micro-level impact on employees. For employees, incentives derived from improved productivity, such as pay hikes, bonuses, and benefits, act as pivotal motivators for career advancement.

Management 96

Management Product Health Transform 96

Hubspot Marketing

MAY 17, 2023

It makes sense because asking for a promotion can be nerve-wracking, but it's necessary for career growth. How to Ask for a Promotion at Work Before asking for a promotion, research the skills necessary for the role you wish to assume and try to have early conversations with your manager about your career trajectory.

Promotion 117

Promotion Management Communications 117

Jeff Bullas

MARCH 6, 2023

If you choose to ignore it… It will steal your business or your career. Here are some other reasons why you should care about AI: Increased Efficiency : One of the main benefits of AI is that it can automate tasks that are repetitive and time-consuming, allowing humans to focus on more critical tasks. Or you can lean in.

Transform 240

Transform Manufacturing User-Generated Customer loyalty 240

Buffer Marketing

MAY 19, 2023

We’ve been writing and publishing Buffer’s State of Remote Work report for six years now, and we’ve learned a lot about the trends, benefits, and struggles of remote workers along the way. The topic of remote career growth is still somewhat split.

Management 106

Management Promotion 106

Martech

OCTOBER 2, 2023

It is a framework, a way of working that can be applied and adapted to a career to allow for more agility and flexibility. Experimental marketers go beyond the surface-level improvements for customers to uncover the significant benefits for teams communicating through various channels.

Marketing 113

Marketing Marketers CRM Communications 113

Search Engine Land

SEPTEMBER 8, 2023

However, they often don’t communicate why joining your team would be a compelling career move. Is it the benefits? Microsoft Ads Pros Has all the same benefits as Google Ads, plus the ability to get even more specific with a handful of LinkedIn-based targeting options like company, industry, and job function.

Advertising 133

Advertising Advertisers Transform Analytics 133

Martech

FEBRUARY 27, 2024

This “emotional intelligence” isn’t just a career perk — it’s the key to a fulfilling life and impactful marketing. They both had similar desires: to live purposefully by aligning their lives and careers with causes they care about and connecting their emotions and clients to foster growth.

Marketing Strategy 108

Marketing Strategy Shipping Marketing Marketers 108

Jeff Bullas

FEBRUARY 20, 2023

The fringe benefits So…what are the non-financial benefits of having an online side hustle that pays well? And more… The top 5 benefits of having a side hustle that pays well I was a teacher who traded time for money. What were the benefits of this new approach? #1. One such opportunity is having an online side hustle.

Affiliate Marketing 199

Affiliate Marketing Customer Marketing Marketers 199

Hubspot Marketing

JUNE 21, 2023

You might benefit from a functional resume. Luckily, this article closely examines everything you need to know about functional resumes, including what they are, when to use them, and the benefits they offer. The Benefits of Functional Resumes It’s probably clear right now — functional resumes are pretty great.

Management 92

Management Education Customer Marketing 92

Hubspot Marketing

JANUARY 23, 2023

You can create job listings and career pages explaining your company values and giving in-depth information, but what you create might differ from what marketers look for during their job hunts. When searching for jobs, the most important qualities that job seekers look out for are high pay, work-life balance, and generous benefits.

Health 100

Health Marketing Marketers Advertising 100

Martech

JANUARY 17, 2024

And the messages about benefits have to trickle down to their teams. Most importantly, this “benefit narrative” is an ongoing communication that can get started long before the kickoff and helps keep teams aligned as the implementation gets underway. This is a tangible benefit to the business that all team members can understand.

Transform 103

Transform New Technology User-Generated Communications 103

Martech

FEBRUARY 7, 2024

.” IAB Privacy Sandbox assessment Dig deeper: Google is rolling out Topics-based tracking for Chrome Take the MarTech Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take our short survey so we can tell you the state of martech salaries and careers. How has it been for you? ” Google responds.

Advertising 115

Advertising Advertisers Product Branding 115

Businesses Grow

APRIL 24, 2024

This is the debate I have with my friend Jay Acunzo, who has stopped and started many newsletters, podcasts and video series over his career. In the new episode of The Marketing Companion, we explore the psychology and business benefits of starting and stopping your content projects. Click here to listen!

Email Marketing 67

Email Marketing Customer Marketing Marketers 67

Businesses Grow

DECEMBER 27, 2023

From that moment on, I vowed to make more decisions based on joy, rather than career opportunities or money. I want to emphasize that I had a fantastic corporate career. I always had an entrepreneurial bent, but I was very happy in the corporate environment, where I benefited from great leaders and friendships. That’s why.

Email Marketing 128

Email Marketing Customer Place Management 128

Search Engine Land

JULY 17, 2023

What are the benefits of tangential SEO? One of the main benefits of tangential SEO is attracting a wider audience compared to targeting traditional business keywords. Another benefit of tangential SEO is exponentially increasing the number of topics you can write about. Videos about how to make a career change.

SEO 96

SEO Real Estate User-Generated eBook 96

Sprout Social

JUNE 14, 2023

According to a Q2 2023 Sprout pulse survey, 42% of marketers plan to stop working in social media within the next two years, and 20% want to change careers within the next 12 months. A lasting career in social media requires more than just enthusiasm for the job. Compensation was a significant motivator for many respondents.

Shipping 93

Shipping Marketing Marketers Management 93

Martech

JANUARY 10, 2024

Not exactly the most common career path for a marketer. But I do believe I was meant to be a marketer, and I got my opportunity to do that within GE, during my long career there. A: The specific transition was learning how to speak to customer benefits and customer value. A: Retrospectively. We built their first public websites.

eCommerce 104

eCommerce CMO Law Traditional Marketing 104

Martech

SEPTEMBER 25, 2023

Kath Pay has spent, essentially, her entire career in email marketing — and she still loves it. One thing that’s unusual about your career in comparison with some of our other contributors, is that we don’t see you start on one path and then change to something else. For our efficiency or for the customer’s benefit?

Email Marketing 110

Email Marketing Direct Marketing Digital Marketing Branding 110

Buffer Marketing

MAY 9, 2024

This approach provides numerous benefits, including increased website traffic, targeted leads, and higher credibility. You might have noticed that Google is increasingly ranking LinkedIn pages in its search results – just look at the results for the “how to build a career” search term.

SEO 98

SEO User-Generated Thought Leadership Social Media Marketing 98

Martech

MAY 7, 2024

Early in my career, I was surprised when a co-worker told me they didn’t realize I wanted them to complete a task that I thought I had asked them to complete. I hope you will try this strategy on your own, reap the benefits, and then “pay it forward” to others. In hindsight, I now know that my language was vague.

Management 93

Management CMO Product Marketing 93

Search Engine Land

OCTOBER 9, 2023

However, don’t forget that an employer might also benefit from the knowledge and experience you gained outside of the role you are applying for. This can be particularly useful if you are more junior in your career and lack directly relevant experience in similar roles. Similarly, keep an eye on the industry these jobs are for.

Search Marketers 117

Search Marketers Pharmaceutical Marketing Marketers 117

Martech

JANUARY 11, 2024

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. This is one big reason why more B2B marketers are using email, according to Marin.

Customer Journey 128

Customer Journey Email Marketing Marketing Marketers 128

Sprout Social

DECEMBER 5, 2023

What is it about social media careers that makes them dominated by white women? I think there’s a perception that a career in social media is unserious and a job for an intern or a recent college graduate.” Centering diversity in your approach to social media will have tangible benefits for businesses and their audiences.

Millennials 119

Millennials Education Social Media Marketing Management 119

Rock Content

FEBRUARY 21, 2024

The benefits of embracing EGC far outweigh the concerns. The Good Stuff: Benefits of Employee-Generated Content Credibility Boost: Your employees are the insiders, the trusted voices. Case studies: In-depth explorations of employee roles and career journeys. It takes time, effort, and resources. But fear not!

Transform 83

Transform User-Generated Branding Education 83

Scoop.it!

APRIL 28, 2022

In this blogpost, we outline the key benefits of working in digital marketing! What are the career options in digital marketing? It is also a great way to pick up a range of transferable skills, and is therefore a perfect place to start a career. As a result, digital marketers are in demand. Keeps you inquisitive.

Digital Marketing 75

Digital Marketing Marketing Marketers Finance 75

Search Engine Land

OCTOBER 11, 2023

Why knowing your team on a deeper level matters In some ways, I’m writing to advocate for those who (like me) wished their managers took the time to understand them as individuals rather than maintaining superficial relationships that neglect their preferences, strengths and career aspirations. SUBSCRIBE See terms.

Management 110

Management Marketing Marketers SEO 110

Search Engine Land

DECEMBER 7, 2022

This article details how aspiring search marketers can advance their careers through accelerated job performance and proactive outreach. . The best path to advance your SEM career involves: Delivering stellar execution and task management. You can bring new, creative ideas to your team at any career stage.

Health 91

Health Management Promotion Search Marketers 91

Set Up

AUGUST 3, 2023

Set up CEO, Joe Koufman , virtually sat down with John Ross , the Vice President of Marketing at PosiGen to discuss his career journey, the benefits of continuous learning, and groundbreaking brands. ” Ross firmly believes in the power of continuous learning in order to grow in your career.

CMO 98

CMO Gen Z Entertainment Thought Leadership 98

Martech

FEBRUARY 8, 2024

SEO isn’t dead — far from it — but like performance marketing, it’s much harder to do and delivers much less benefit than it used to. Take the MarTech Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take our short survey so we can tell you the state of martech salaries and careers.

Marketing 118

Marketing Marketers Manufacturing Performance Marketing 118

OnPassive Marketing

OCTOBER 26, 2022

What Are The Benefits Of Social Media Marketing? The benefits of social media marketing include the ability to reach a large audience with your message, build relationships with potential and existing customers, and generate leads and sales. Social media marketing is an excellent option if you’re looking for a rewarding career.

Social Media Marketing 85

Social Media Marketing User-Generated Marketing Marketers 85

Buffer Marketing

MAY 31, 2023

YouTuber Matt Koval puts the average creator career span at five to seven years (and that’s for the really persistent ones). In this article, we’ll cover some things that ensure creators can build a lifelong career out of content and practical advice for ensuring longevity. Give yourself vacation time.

Health 93

Health Communications Product Management 93

Sprout Social

DECEMBER 6, 2023

We’ll explore need-to-know benefits, draw inspiration from real-world examples, and provide tips to shape your strategy. Benefits of B2B influencer marketing 3 B2B influencer marketing examples you can learn from How to add B2B influencer marketing to your social strategy What is B2B influencer marketing?

Influencer Marketing 115

Influencer Marketing Branding B2C Marketing 115

Buffer Marketing

JUNE 16, 2022

With everything that we like and share making up pieces of our digital identity, it’s only natural that our careers are also impacted by our online presence. In this article, we’ll be talking about different ways social media can impact our professional lives and how you can use that to your advantage to grow your career.

Real Estate 131

Real Estate Health Management Branding 131

Martech

DECEMBER 11, 2023

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. Please take this short survey so we can have your input on the state of martech salaries and careers. While AI-powered marketing tools offer significant benefits, it’s important to be aware of potential downsides and risks.

Customer Journey 108

Customer Journey CRM Marketing Marketers 108

Martech

OCTOBER 6, 2023

Dig deeper: How to align B2B sales and marketing teams 3 key areas for marketing operations support Here are three ways MOps teams can help bridge the knowledge gap, delivering valuable insights that benefit the entire organization.

Analytics 136

Analytics Transform Marketing Automation Platform Health 136

Set Up

SEPTEMBER 28, 2023

“ You really have to take ownership of your career path. ” ” Amy is a big believer in being the driver of your career. “No You have to work out what your career goals are, make a plan for how you get there, and then figure out who can help you get there.” No one is going to do that for you.

CMO 59

CMO Thought Leadership Performance Marketing Target Market 59