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MarTech Salary and Career Survey: More promotions and more layoffs

Martech

That’s according to the just-released 2024 Martech Salary and Career Survey. Dig deeper: How to overcome marketing budget cuts and hiring freezes Be that as it may, for the employed it remains a good time to be a martech professional. Download your copy of the 2024 MarTech Salary and Career Survey here. Get MarTech!

Promotion 120
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We wanted to explore consumer misconceptions of social media professionals: Instead, it sparked a dialogue about the need for greater diversity

Sprout Social

That’s the question we set out to answer when we surveyed 1,623 consumers from the US and the UK. Candidly, we hoped consumer perception was far from reality. Candidly, we hoped consumer perception was far from reality. We aspired to write an article that would prove consumer stereotypes wrong.

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Career Objective Tips To Get Your Resume Noticed [+ Examples]

Hubspot Marketing

Whether you call it a personal branding statement, experience overview, or resume objective, a career objective statement creates an important first impression. A well-crafted statement lets hiring managers learn about your skills and career highlights in a straightforward way. What is a career objective? Know your value.

Finance 140
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Do CMOs really understand how their teams use martech?

Martech

The marketers and marketing technologists who responded to MarTech’s 2024 Salary & Career Survey talked about proving ROI by demonstrating a positive impact on the business from martech, as well as higher levels of job dissatisfaction and turnover than in previous years. And now we have data that suggests they don’t.

CMO 94
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The best achievement of my career

Businesses Grow

I’ve had the most amazing career. But the very best achievement I’m most proud of is how I brought 30 people together for an entirely new way to talk about marketing. How writing Marketing Rebellion changed the direction of my life. For example, I’ve … Published ten books that people love.

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3 overlooked SEO conversion metrics to consider

Search Engine Land

Bringing job seekers to your job listing pages, resulting in lower costs of hiring new employees. CPM revenue If you’ve worked on news sites, are a blogger, or produce video content, then you know how important CPM and CPC revenue is. And we can go five layers deeper, but you get the point.

SEO 94
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How Long Should a Resume Be? Everything You Need to Know

Hubspot Marketing

As you update your CV, you may wonder how long your resume should be and what it should include. The length of your resume depends on how long you’ve been working, the types of work you’ve done, and the jobs you’re applying for. Here, we will guide you on how long your resume should be based on different criteria.