Pam Didner

SEPTEMBER 16, 2020

Roles based on management scope: Individual Contributor. VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing.

CRM 103

CRM Event Marketing Marketing Marketers 103

Hubspot Marketing

MARCH 23, 2020

In the afternoon, you have a 1:1 via Zoom with your remote manager. Then, around 4 PM, you log into a company's webinar to learn more about Social Media Marketing in 2020. Additionally, attendees can use Zoom to network with other partners. Image Source. Run The World. HubSpot User Groups (HUGs).

Non-Profit 145

Non-Profit User-Generated Management Social Media Marketing 145

Adobe Experience Cloud Blog

NOVEMBER 21, 2013

DJ Waldow made another important point — you should give your customers a chance to determine their own communication preferences. Many marketers only give subscribers a choice to opt-out of email communications altogether. And as DJ Waldow put it, “Be awesome” and “Be different” in all of your email communications!

Outbound Marketing 133

Outbound Marketing Inbound Marketing Marketing Marketers 133

Marketing Insider Group

JULY 15, 2014

The Marketing Department of the future will look very different from today’s advertising, branding, demand generation, field marketing, product marketing, partner marketing, and communications teams. Channels: managing the ever-shifting landscape of options to reach their audience.

CMO 111

CMO Marketing Marketers Entertainment 111

Duct Tape Marketing

JANUARY 15, 2025

By fostering psychological safety, improving communication, and rethinking job exit strategies, businesses can enhance employee retention, protect workplace culture, and build long-term loyalty. This creates an environment of trust, where transitions can be managed with transparency and respect. This is John Jantsch. all right.

Management 47

Management Partner Marketing Communications PR 47

Customers.ai

NOVEMBER 20, 2023

To manage the influx of leads, implement filters based on factors like scroll depth, time on site, or engagement with specific pages. We have easy install options for Google Tag Manager, WordPress, and Shopify, or you can install the pixel manually. Install the Customers.ai Select + New Automation and get your pixel.

eCommerce 99

eCommerce Shoppers Promotion Partner Marketing 99

Content Marketing Institute

SEPTEMBER 26, 2018

In general, this means it’s supporting your marketing and business goals. Here’s a simple way to track your content marketing program and, more importantly, how to communicate this to your team and management. Cathy McPhillips , Content Marketing Institute . Tim Hayden , Brain + Trust Partners.

Content Marketing 108

Content Marketing Thought Leadership Marketing Marketers 108

Marketing Insider Group

JANUARY 30, 2024

Quick Takeaways Understanding your audience transforms your content strategy from generic messaging to targeted communication that resonates with their specific needs and desires. Say you’re a marketer who cares about resonating with their audience. This post is going to give you a rundown of this crucial first step.

Transform 122

Transform Customer Acquisition Education B2C 122

Duct Tape Marketing

DECEMBER 3, 2019

John Jantsch: Hello, and welcome to another episode of the Duct Tape Marketing podcast. He is the chief marketing officer at Nextiva , which is an industry leading cloud communications provider headquartered in Scottsdale, Arizona. This is John Jantsch and my guest today is Yaniv Masjedi. So Yaniv, thanks for joining me.

Communications 49

Communications Energy Partner Marketing CRM 49

Animalz blog

MAY 3, 2024

Enterprises typically have more customer acquisition channels, giving content teams more runway and budget to take on ambitious content marketing campaigns. Enterprise teams are larger and need more management, processes, and software to keep things running smoothly. Vendors enable one employee to manage a huge amount of work.

Content Marketing 52

Content Marketing Shipping Whitepaper Customer Acquisition 52

Adobe Experience Cloud Blog

JANUARY 25, 2010

This next B2B Marketing Thought Leader Interview is with Bill Odell, vice president of marketing at Helpstream , a Social CRM solutions company. Bill is responsible for the company’s overall marketing and go-to-market strategies and oversees all product marketing, partner marketing and corporate marketing activities.

CRM 81

CRM Social Media Marketing Marketing Automation Platform Communications 81

Duct Tape Marketing

MAY 4, 2016

AdEspresso – The easiest online tool to manage and optimize your Facebook Advertising Campaigns. WordStream – Service that manages PPC campaigns, but great info too. Advertising category on Duct Tape Marketing. DivvyHQ – Full featured editorial calendar for managing all content and content teams. Further Reading.

Advertising 53

Advertising Advertisers SEO Partner Marketing 53