Neil Patel

DECEMBER 11, 2022

You can also send out targeted messages, for example, when a customer: Submits a form to download your white paper, video, case study or other free item. Promotional emails, which highlight deals or other specific opportunities to purchase/engage with your brand. Views certain content on your web page.

Email Marketing 139

Email Marketing Whitepaper Shipping Marketing 139

Hubspot Marketing

JANUARY 7, 2024

According to Merriam-Webster , marketing is "the process or technique of promoting, selling, and distributing a product or service." The day-to-day activities of a marketer depend on what they’re marketing, whom they’re targeting, and what platforms they use to promote products or services.

Copywriting 128

Copywriting CMO PR Social Media Marketing 128

Hootsuite

JULY 25, 2023

Start free 30-day trial 65 ChatGPT prompts for marketers Test out these ChatGPT marketing prompts in your next campaign: Develop two promotional emails for a conference on digital marketing trends. Summarize this white paper into bullet points for an Instagram caption [INSERT WHITEPAPER]. It’s seriously easy.

Whitepaper 98

Whitepaper Gen Z Marketing Marketers 98

AWeber

MAY 22, 2024

The page does not contain links or copy that promote anything other than its singular goal of encouraging subscription conversions. Include very little copywriting or an overload of information (usually somewhere in between). For example, The School of Natural Healing uses both landing pages and a website to promote its courses.

Whitepaper 105

Whitepaper Copywriting eBook User-Generated 105

Duct Tape Marketing

JANUARY 3, 2014

When you run guest posts you encourage linking and promotion from your guests and when you write and submit guest posts you acquire links and find new audience for your content. Read on to discover tips for copywriting in a mobile work environment, and 4 helpful apps to assist you in doing so. 1. – from James T Noble.

Whitepaper 55

Whitepaper Copywriting Health Analytics 55

Hootsuite

MARCH 31, 2025

But it cant take the place of a skilled social media manager, brand-aware copywriter, or accomplished graphic designer. That includes everything from meeting transcripts to technical whitepapers to collections of notes gathered from multiple stakeholders. It makes teams faster and more agile.

User-Generated 100

User-Generated Logistics Whitepaper Social Media Marketing 100

Adobe Experience Cloud Blog

NOVEMBER 20, 2012

But the real challenge is to create great content, to be the thought leader for your sector, to produce blog posts and white papers and infographics and videos that your buyers see and say “Wow, that’s incredibly informative and incredibly entertaining! Yes, you need to research your keywords, yes you need to optimize your content.

Content Marketing 134

Content Marketing SEO Whitepaper User-Generated 134

CXL

JUNE 16, 2022

Here’s how the guide is promoted on Twitter: The informative, conversational tone and fun imagery are the same as the post on the Visme website: And the same vibe as the video embedded in the guide: Visme maintains consistency throughout the customer journey. Promotion channels.

Marketing 124

Marketing Marketers User-Generated Customer Journey 124

Scoop.it!

SEPTEMBER 7, 2022

E-books, whitepapers, case studies…All of these are great formats for businesses that have some information they want to share. If you want more tips on blogging, you can always look up specific resources online, such as copywriting for coaches , SEO blog writing, outsourcing your content, etc. Offer downloadable digital content.

Content Marketing 104

Content Marketing Affiliate Marketing Whitepaper User-Generated 104

Content Marketing Institute

JANUARY 28, 2019

Content teams are measured simply by how many content assets they can create and serve as digital targets for promoted marketing campaigns. To that end, Red Hat has created/hired an integrated team of copywriters, journalists , content strategists, librarians /curators, localization experts, academics, and editors.

Whitepaper 110

Whitepaper B2C Communications Marketing 110

Duct Tape Marketing

AUGUST 8, 2014

Audiences may think your company cant handle the work, either because distractions have let the marketing program fall to the wayside or because the company cannot afford proper business promotion. Prose ( @prose ) employs top professional journalists and copywriters with expertise in a variety of industries.

Whitepaper 70

Whitepaper Real Estate Copywriting Shipping 70

Marketing Insider Group

JANUARY 13, 2011

So with just one webcast, we had an event we could promote to our target market and a portfolio of highly valuable content in multiple formats, in the customer’s language from the customer’s perspective. I myself wrote a whitepaper compiled from my notes and using real quotes from the customer. The service they received.

Customer 75

Customer Whitepaper Copywriting User-Generated 75

Calvyn Lee Blog

MAY 21, 2022

Explore if there are any whitepapers that can be broken down into bite-sized content. By promoting your products. Develop content focused solely on potential new hires and promote Lead Gen Forms. Start with engaging both audiences directly, promoting your employee culture. Infographics, whitepapers, videos, playbooks.

Thought Leadership 130

Thought Leadership Marketing Whitepaper Marketers 130

Tiecas

MAY 17, 2024

Offer engineers whitepapers or downloadable CAD files. An experienced copywriter understands industry trends, regulations, and terminology, allowing them to create content that speaks directly to your target audience. Our copywriting is never 100% AI-generated. Speak their language to build rapport and trust.

Whitepaper 52

Whitepaper Manufacturing Copywriting Transform 52

Pam Didner

APRIL 2, 2021

The role of content marketing is to create and promote original content to reveal who you are and what you know. Promote: Syndicate and Amplify. Many people focus on content production, but content promotion and measurement are equally important. White papers. So, what is content marketing? Infographics.

Content Marketing 106

Content Marketing Marketing Marketers Marketing Plan 106

Duct Tape Marketing

NOVEMBER 20, 2014

Perhaps there’s a whitepaper or eBook you can repurpose to serve a different audience. Or you can plan to ramp up your social promotion to feed the top of your sales funnel. Content marketing Copywriting Liz O’Neil Dennison' Sift through your content map and identify where the holes are. photo credit contentauditor.com.

Copywriting 73

Copywriting Whitepaper eBook Global Marketing 73

Search Engine Land

FEBRUARY 24, 2023

Attract new leads : Online events are a draw for lots of people, and with a little promotion, new leads will find your webinar and sign up. 91% said they prefer webinars over articles, whitepapers, and blog posts, according to a BrightTALK survey. Organizers of small webinar events report needing 3-6 weeks to promote the event.

Pharmaceutical 94

Pharmaceutical Finance Whitepaper Promotion 94

Sprout Social

FEBRUARY 6, 2017

Downloads of a whitepaper or ebook. Content: Did you get a landing page written by a professional copywriter? Ad costs: If you’re running a Promoted Tweet, Facebook Ad or boosting a Facebook post, add in that cost as well. In other words, they should be things that you can attach a number to. Contact form inquiries.

Social Media Marketing 112

Social Media Marketing Analytics Whitepaper Copywriting 112

CXL

MAY 27, 2022

This helps further the company’s reach and promotes an engaged workforce (which leads to 20% higher sales and 21% higher profitability ). To drive interest, promote your webinar at least two weeks ahead of launch. Kajabi , for example, promotes live and on-demand webinars in its resource center. What compels your team?

Thought Leadership 96

Thought Leadership eBook User-Generated CRM 96

Sprout Social

APRIL 26, 2023

For example, here’s Apple promoting the Macbook through a targeted Twitter ad for iPhone users. Below are some common yet specific goals for any given brand’s social campaigns: Email list sign-ups Contact form inquiries Trials Purchases Downloads of a whitepaper or ebook Note that all of these goals involve someone taking a measurable action.

Analytics 98

Analytics Social Media Marketing Whitepaper Promotion 98

Unbounce

OCTOBER 15, 2024

With Unbounce, you can use our AI copywriting tool, Smart Copy , to help as well. Promote your content : Share your content across multiple channels like social media, email newsletters, and industry forums. Develop gated assets : Create valuable downloadable content like eBooks , white papers , templates , and checklists.

Marketing 98

Marketing User-Generated Marketers CRM 98

Duct Tape Marketing

SEPTEMBER 27, 2012

Brainstorm ideas with a diverse collection of team members : Include customer support, designers, copywriters and information architects. Whichever performs best should be promoted to be your new champion page and the loser discarded. You’ll be surprised to learn where people are hitting barriers in your conversion funnel.

Real Estate 73

Real Estate eBook Whitepaper Copywriting 73

SocialPilot

FEBRUARY 9, 2024

Author of 3 books on white paper writing and growth hacks for businesses Why should you follow him? Janet is all about promoting thought leadership and will encourage you to take rewarding actions. Social Media News + Matt Navarra Karissa Bell Sarah Frier Social Media Marketing Michael A. Why should you follow her?

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Unbounce

MAY 13, 2024

A prolific international keynote speaker, Oli is on a mission to rid the world of marketing mediocrity by using data-informed copywriting, design, interaction, and psychology to create a more delightful experience for marketers and customers alike. Examples would be an ebook, whitepaper, or webinar registration.

Price 105

Price eCommerce Copywriting User-Generated 105

Sprout Social

OCTOBER 1, 2018

Downloads of a whitepaper or ebook. For example, brands on Instagram oftentimes update their bio link to coincide with whatever their most recent promotion might be. Content: Did you get a landing page written by a professional copywriter? The same rules applying to uncover your social ROI. Contact form inquiries.

Analytics 75

Analytics Whitepaper Copywriting Shoppers 75

AWeber

AUGUST 22, 2023

How it helps Legendary copywriter David Ogilvy once said that when you write the headline, you spend 80% of your advertising dollar. Even beginners can create graphics, logos, promotional images, and charts. Maybe you’re illustrating an eBook or whitepaper. Headline Analyzer will give you instant feedback on this sentence.

Price 98

Price eBook User-Generated SEO 98

Unbounce

NOVEMBER 7, 2023

Landing pages strip away alllll the noise of a regular web page and focus on a single product, service, event, e-book, or white paper. These extra details might convince someone to download your white paper rather than bounce from the page. Check form submissions, links, and mobile responsiveness.

Whitepaper 52

Whitepaper SEO User-Generated Promotion 52

Neil Patel

MARCH 28, 2023

Checklists, eBooks, whitepapers, webinars, and templates are just a few ideas you could try. The simplest place to start is the old Problem-Agitate-Solution (PAS) copywriting formula. You won’t come off as being too promotional in news feed social network environments if your ad itself delivers value. Start with your angle.

User-Generated 145

User-Generated Advertisers Advertising eBook 145

Litmus

AUGUST 7, 2020

You could have a copywriter or marketer just grab some code from somewhere, pop it into Visual Editor. Content promotions, that typically follow a similar… Whether they be e-books or white papers, that sort of thing that may often have a very template kind of look and feel to them. It gives them that time now.

Whitepaper 85

Whitepaper Copywriting Product Customer 85

Unbounce

SEPTEMBER 12, 2023

Lead gen landing page best practices How to create a lead gen landing page Lead gen landing page examples SHARE Hayley Mullen Hayley is a former Copywriter on Unbounce’s content team. Signed, a totally unbiased copywriter.) Why do you need a lead gen landing page? Though messaging is indeed very important!

User-Generated 59

User-Generated eCommerce Whitepaper Copywriting 59

Sprout Social

OCTOBER 1, 2018

Downloads of a whitepaper or ebook. For example, brands on Instagram oftentimes update their bio link to coincide with whatever their most recent promotion might be. Content: Did you get a landing page written by a professional copywriter? The same rules applying to uncover your social ROI. Contact form inquiries.

Analytics 51

Analytics Whitepaper Copywriting Shoppers 51

Exposure Ninja

SEPTEMBER 18, 2023

Suppose you want to get recommendations on the best software to use to help you with your copywriting. If you type “software” into the Reddit search bar while in the r/copywriting subreddit, you can see where people have asked a similar question or where they have made recommendations. There are plenty of reasons.

PR 52

PR Copywriting Marketing Marketers 52

Animalz blog

JUNE 3, 2025

I would rather just have a content-marketing manager focus heavily on operations and analytics than just, like, being an editor and copywriter these days. ( whitepapers and find out how to set the new benchmark for your industry. This turns possible friction into a strong partnership. 23:55 ) Heike wants a shift in content team roles.

Advertisers 62

Advertisers Advertising Analytics Product Marketing 62

Unbounce

JULY 12, 2023

She mentioned she’s creating a landing page , and she used a combination of Smart Copy and Chat GPT to create placeholder copy for the meantime until the Copywriter is available to get in there and write the actual final copy. Take some time out of your day if your organization is not promoting you to use it out of your own time.

User-Generated 96

User-Generated Whitepaper B2C Product 96

Marketing Insider Group

JULY 1, 2020

Audiences become saturated with brand promotion that offers no genuine value to the people you’re trying to build customer relationships with. They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Marketing 145

Hootsuite

JULY 12, 2022

IG is all about visuals, so they borrow the look of an Instagram meme page, where they post screenshots of tweets, serve up dank memes, and slyly promote their food along the way. Go into your website, your white papers, your product, and your out-of-of-home advertising. In general, this is also good copywriting advice.).

Branding 136

Branding Whitepaper Food Energy 136

Neil Patel

MARCH 15, 2021

You can also offer a checklist, ebook, white paper, or another downloadable asset. This is where a strong call to action comes into play, and copywriting is super important. Whatever that incentive is, make it clear and enticing, and don’t be afraid to promote it. Follow Email Marketing Laws and Regulations.

Email Marketing 145

Email Marketing Whitepaper Marketing Marketers 145