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Salesforce’s Spring 2024 release includes Einstein-powered AI features

Martech

Salesforce’s Spring 2024 release brings new features to help brands elevate performance built on the foundation of data, AI, CRM and trust. Draft smarter promotions fast Harnessing the power of Einstein AI and trusted data from the Salesforce Platform, this feature allows users to draft promotions effortlessly. Let’s dig into it.

Shipping 111
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6 integrations to get more from your social media management platform

Sprout Social

We heard many of our customers’ challenges around integrating with social media management tools and took notes. These principles inform how Sprout builds integrations to help our users work smarter, more efficiently and collaboratively across their business. Lead management & CRM.

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AI-powered martech releases and news: Feb. 8

Martech

And now, here are this week’s releases: ZoomInfo’s ZoomInfo Copilot is an AI-powered solution that unifies a company’s go-to-market data, including CRM data and ZoomInfo’s data. It uses generative AI to provide insights and recommendations for sellers. Get MarTech! In your inbox. 8 appeared first on MarTech.

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20 Effective Ways to Automate and Grow Your Business

Hubspot Marketing

Upload contact data to a CRM for a centralized database. To automate your customer information, you can use a CRM as a centralized database, and sync contact data between apps to automatically make updates as soon as anything changes on a customer account. Better calendar management. Implement a task management system.

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HubSpot’s August 2023 releases: The manager’s guide

Martech

The releases for August include generative AI additions but also AI-powered data tools. Mobile users can now experience the efficiency of the AI content assistant for social media (beta). The tool is now available on the mobile devices that many social media managers use to do their work.

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Pega: AI will power the autonomous enterprise

Martech

” Alternatively, process mining AI (AI-driven understanding of businesses processes) plus analytical and predictive AI — combined with generative AI — can in effect declare a goal “and let the systems tune themselves toward that goal.” Originally, Pega used AI to power case management in the BPM space.

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25 Best Email Marketing Tools to Dominate Inboxes in 2024

Customers.ai

In fact, according to Emailmonday, for every $1 spent on email marketing, a return of $38 is generated on average. We have easy install options for Google Tag Manager, WordPress, and Shopify, or you can install the pixel manually. HubSpot: Email Marketing CRM Tool HubSpot is well-known as one of the leading CRM platforms.