Are AI Agents Worth It? HubSpot's CMO and VP Weigh In
Hubspot Marketing
OCTOBER 29, 2024
For example, let's say a small business owner wants to route leads in their CRM using ChatGPT. However, if they want to take things a step further, they could use an AI Agent to bring them the most recent company numbers added to the CRM to conduct research. They could plug customer data into ChatGPT to see what the chatbot generates.
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