Sachs Marketing Group

JANUARY 1, 2024

In the dynamic world of digital marketing, setting New Year’s resolutions can be a game-changer for small businesses. The start of a new year symbolizes new beginnings and opportunities, especially for small businesses looking to make a mark in the digital world. Related: How to Measure Social Media Marketing Success 6.

Digital Marketing 97

Digital Marketing Real Estate User-Generated Marketing 97

Backlinko

MARCH 25, 2024

SEO Agency of the Year Winner Harry Sanders started StudioHawk when he was just 17 years old and homeless. But to scale your agency, you’ll benefit from specialized software across different areas of your business. This post shares nine SEO tools verified by agencies, turning over at least a million dollars a year.

SEO 96

SEO Price User-Generated Analytics 96

SmartBrief - Marketing

MAY 12, 2024

While it’s a great time for brands to connect with Asian American consumers, marketers should be marketing to the AANHPI segment all year long. Marketers should “reach ALL diverse consumers” Overall, there is a lack of understanding about the Asian American consumer segment. hours per week online.

Branding 84

Branding Food PR Fashion 84

Sachs Marketing Group

NOVEMBER 13, 2023

A digital marketing agency provides comprehensive strategies and solutions to enhance a business’s online presence. Leveraging expertise in various digital channels, these agencies aim to improve brand awareness, drive customer engagement, and increase sales through a range of digital marketing tools and techniques.

Digital Marketing 96

Digital Marketing Key Performance Indicator Marketing Marketers 96

Sachs Marketing Group

APRIL 30, 2024

Digital marketing agencies offer a wide array of services including SEO, social media marketing, PPC advertising, web design and development, content creation, email marketing, and reputation management. What Services Do Digital Marketing Agencies Offer?

Digital Marketing 52

Digital Marketing Transform Marketing Marketers 52

Search Engine Land

MARCH 11, 2024

MFA websites are sites created primarily for profit through advertising and generally provide a poor user experience, potentially damaging the reputation of digital advertising overall. Adalytics is a crowd-sourced advertising performance optimization platform that was set up to review and improve the digital advertising landscape.

Advertising 126

Advertising Advertisers Non-Profit Branding 126

Exposure Ninja

MAY 3, 2024

By providing value, engaging consistently and fostering genuine connections, you can turn these relationships into long-term support for your link-building and digital marketing efforts. Work with an Agency or Expand Your Team To build quality backlinks at scale, you’ll need more people on your team.

PR 52

PR Digital Marketing Analytics SEO 52

Rock Content

FEBRUARY 16, 2024

When talking about digital success, the role of a content marketing agency stands out as a pivotal force. It’s no secret that content marketing continues to be at the forefront of any successful strategy. Today, however, you don’t need a marketing agency to achieve success. Yet, there is another option.

Marketing Strategy 90

Marketing Strategy Whitepaper eBook Marketing 90

Backlinko

MAY 8, 2024

Another option is to hire an agency that specializes in attorney SEO services. Agencies specializing in attorney SEO have the experience and knowledge to execute results-driven campaigns for your law practice. But issues like over-reliance and lack of communication are not uncommon among agencies. Respond to reviews quickly.

Law 76

Law SEO PR User-Generated 76

Martech

OCTOBER 23, 2023

This article was co-authored with Ed Crain , President and CEO of Kingstar Media and 26-year veteran of the marketing and media industries. Over 30 years of working in the media business, I’ve seen a fair share of market slowdowns. They emerged stronger, capturing a larger market share, while their competitors lagged behind.

Branding 118

Branding Finance Marketing Marketers 118

SMA Marketing

APRIL 18, 2024

This digital revolution presents a tremendous opportunity for lawyers to connect with a broader audience and establish themselves as trusted authorities. This is where a robust digital marketing strategy becomes critical for lawyers. Why is Digital Marketing Beneficial for Lawyers?

Digital Marketing 69

Digital Marketing Law Thought Leadership SEO 69

Sprout Social

APRIL 29, 2024

Whether it’s an unfavorable comment, review, social media post or press mention, without action, these incidents can spread like wildfire online and become a full-blown PR crisis. Regardless of your intentions, one negative comment or review could lead to a more serious situation that could harm your business’ reputation.

Management 90

Management Branding PR Food 90

Search Engine Land

NOVEMBER 30, 2023

As an accidental entrepreneur who started a digital marketing agency seven years ago, I’ve learned first-hand what it takes to achieve longevity while navigating periods of rapid growth and economic uncertainty. For the agency to thrive, you should only take on work that you can be great at.

Digital Marketing 98

Digital Marketing Marketing Marketers Price 98

Search Engine Land

FEBRUARY 27, 2024

Selecting the right digital marketing agency partner is key for businesses aiming to drive results and scale efficiently. With countless agencies vying for attention, marketers must ask the right questions to ensure they make the best choice for their company’s needs. It goes hand in hand with the question above.

Digital Marketing 100

Digital Marketing Retail Marketing Marketers 100

Search Engine Land

JANUARY 10, 2024

This article outlines key strategic aspects you must review, from high-level business considerations to the specific data, tools, content and technical elements that drive results. Gain insight into potential strategic moves, new products, markets, audiences and pivots. So, think widely when it comes to reviewing 2023 data.

SEO 136

SEO PR Customer Journey Health 136

Search Engine Land

JANUARY 18, 2024

As artificial intelligence (AI) continues transforming the future of SEO , search marketers must adopt an ethical implementation approach by ensuring that AI-driven practices align with responsible and transparent strategies. AI could lead to unethical use in many unintentional ways, for example: Creating fake online reviews and posts.

SEO 106

SEO Energy Law User-Generated 106

Customers.ai

JANUARY 17, 2024

Welcome to 2024, a year that’s already shaping up to be a landmark in the world of marketing. Things are moving fast and there are some truly impactful trends that will reshape the marketing landscape. So, grab your coffee, and let’s break down the marketing playbook for 2024. What does this mean for marketing agencies?

User-Generated 102

User-Generated Marketing Marketers Analytics 102

Neil Patel

OCTOBER 2, 2020

They found that businesses with more than 82 total reviews earn 54 percent more money. It isn’t just about getting reviews either. Claim your profile on at least four review sites? Businesses that reply to their reviews 25 percent of the time earn 35 percent more revenue. NP Digital is my agency.

Management 141

Management Law Manufacturing Price 141

Sachs Marketing Group

JULY 30, 2023

Choosing a digital marketing agency involves defining your marketing goals, setting a budget, and researching potential agencies. Look for agencies with positive reviews, industry experience relevant to your business, and strong case studies.

Digital Marketing 52

Digital Marketing Marketing Marketers Price 52

Search Engine Land

APRIL 26, 2024

This isn’t always clear-cut, and it’s important to carry out in-depth analysis and review things critically. Evaluate the market and gain industry insight Once you’ve analyzed your site, assess the bigger picture. Review changes in SERPs If you want to improve your understanding, manually check the SERPs for your key terms.

SEO 119

SEO Communications Place Analytics 119

Neil Patel

AUGUST 11, 2020

Deciding to hire a digital marketing agency is easy. . The hard part is deciding which digital marketing agency to hire. Which… is what makes choosing the right digital marketing agency so tricky. Every business is different, as is every digital marketing agency.

Digital Marketing 144

Digital Marketing Marketing Marketers eCommerce 144

Sachs Marketing Group

FEBRUARY 26, 2024

However, with millions competing for attention, standing out requires more than presence – it demands a results-driven social media marketing strategy. Remember, an optimized profile is your digital storefront; make it inviting and clear. Include a direct link to your website or a landing page to funnel social traffic to your site.

Social Media Marketing 94

Social Media Marketing Transform User-Generated Advertising 94

illumin

MARCH 14, 2024

The recent introduction of Pfizer’s generative AI, “Charlie”, could be a game-changer for the world of pharma marketing. Big changes may be in store for pharmaceutical marketing and advertising thanks to Pfizer’s recent unveiling of its innovative AI platform , Charlie. Get to know Charlie So who is this “Charlie”?

Pharmaceutical 97

Pharmaceutical Transform Health Marketing 97

Search Engine Land

APRIL 10, 2023

Consumers lose trust – in a big way – when a product or service doesn’t have a 4- or 5-star rating in online reviews, according to a new survey. Some products and services live or die by the online reviews they get. And the results were clear: via Go Fish Digital, 3-Star Reviews Result In A -70% Decrease In Trust [Data Study].

Digital Marketing 97

Digital Marketing Product Customer Management 97

Search Engine Land

OCTOBER 19, 2023

Before undertaking any of its new exams, marketers will now be required to: Take a picture of a photo ID. You will also be recorded during the exam for review purposes. The new requirements Google is asking of marketers to simply undertake its exams have been deemed unreasonable and extreme by some. Take a picture of your face.

Advertising 124

Advertising Advertisers Digital Marketing Search Marketers 124

SMA Marketing

FEBRUARY 8, 2024

Online reviews are important for many reasons, mainly because of their ability to impact your rankings in local search engines and how they affect which search results rank highest. This makes online reviews critical to your SEO strategy. Review content is significant to customers. Market your company’s product or service.

Customer 96

Customer Shoppers SEO Digital Marketing 96

Search Engine Land

APRIL 2, 2024

I’ve built hundreds of teams in SEO, content marketing, link building and digital PR across 10+ companies. I’ve invested in technology, training and consulting to enhance operational efficiency in SEO and digital PR, experimenting with various models, SOPs and even custom software solutions.

SEO 78

SEO PR Key Performance Indicator User-Generated 78

SMA Marketing

JULY 27, 2023

In today’s rapidly evolving digital landscape, businesses are continually challenged to stay ahead of the curve. Emerging new technologies and dynamic online consumer behavior have redefined the rules of engagement, making digital marketing an indispensable pillar of success. What is Digital Marketing Partner?

Digital Marketing 52

Digital Marketing Transform Marketing Marketers 52

Exposure Ninja

MAY 13, 2022

Digital PR, short for “digital public relations”, is an online marketing strategy used by businesses to increase their online presence. Digital PR is, in the words of Google’s Search Advocate John Mueller, probably more critical than technical SEO. Digital PR for SMEs Ready to Dominate Online.

PR 105

PR SEO Affiliate Marketing Analytics 105

Neil Patel

DECEMBER 10, 2020

To help you put your best image out there, I’ve reviewed and done extensive research on online reputation managers, so you don’t have to. This can mean some are better than others at crisis management, online monitoring, online review management, SEO focused branded content strategy, or even supplying attorneys to advocate on your behalf.

Management 145

Management PR Price SEO 145

SMA Marketing

NOVEMBER 10, 2022

Organic SEO: Organic SEO is a marketing practice of optimizing your website to make it search engine friendly and rank for relevant keywords. Companies that invest in local S EO by hiring a digital marketing company can benefit from more exposure and c licks from local searchers. Who Needs Local SEO? What Are They Promising?

SEO 98

SEO Key Performance Indicator Law Communications 98

SmartBrief - Marketing

MARCH 19, 2024

In today’s fast-paced world, ethical and sustainable marketing has emerged as a powerful tool for brands seeking to connect with a more conscious consumer. This shift in consumer behavior is reshaping marketing strategies and pushing brands to align their values with those of their customers.

Gen Z 108

Gen Z Law Marketing Marketers 108

Sachs Marketing Group

DECEMBER 15, 2023

Before partnering with an SEO agency, asking pertinent questions is pivotal. This proactive inquiry sets the foundation for transparent communication, mutual expectations, and a partnership to achieve measurable, successful results in your digital marketing efforts. What is your approach to SEO?

SEO 98

SEO Key Performance Indicator Price Communications 98

Hubspot Marketing

DECEMBER 13, 2023

Born in the digital age, "Inbound Marketing” is nearing its 20th birthday. As recently as 2008, influential marketers were using inbound marketing to describe drawing in customers instead of outbound mass marketing. So, what do today’s best inbound marketing agencies look like? Let’s explore!

Inbound Marketing 76

Inbound Marketing PR Manufacturing Marketing 76

Search Engine Land

JANUARY 12, 2024

Google Ads customer service has plummeted to an unacceptable all-time low, according to search marketers. A ‘brutal’ process Mike Kelley, Chief Marketing Officer at Sylvan Learning, has been working in marketing for almost 20 years. His agency had no dedicated agency-level rep. This project is ongoing.”

Advertising 136

Advertising Advertisers Search Marketers Customer 136

Six & Flow

JANUARY 24, 2024

Email security is a critical factor in the digital communication world. It provides an encryption key and digital signature that verifies that an email message was not faked or altered. Businesses, marketing agencies, and organisations often fall into this category.

Communications 98

Communications Promotion Email Marketing Marketing 98

Neil Patel

SEPTEMBER 27, 2020

Research from Uberall shows if you increase your online review star ratings by 0.1 , you can boost your online conversions by 25 percent. A review reply rate of 30 percent also raises conversion rates by 80 percent. With the right reputation management agency, you can build a strong reputation and a stable review portfolio.

Management 115

Management Advertising Advertisers Customer 115