Calvyn Lee Blog

NOVEMBER 24, 2023

The launch of ChatGPT by OpenAI in late 2022 has sparked tremendous interest in artificial intelligence (AI) and how generative AI tools can be used for content creation and other marketing applications. Rather than focus solely on generative AI, a strategic view evaluates automation opportunities throughout the customer lifecycle.

Transform 130

Transform Digital Marketing Key Performance Indicator User-Generated 130

Backlinko

MARCH 25, 2025

Monetization Potential (35% of Total Score) We evaluated earning potential by combining: Search volume relative to top niches (40% weight) Average cost-per-click rates (40% weight) User intent (20% weight)with commercial intent receiving higher scores Higher scores (more filled circles) indicate stronger monetization opportunities.

Real Estate 105

Real Estate Health Affiliate Marketing Non-Profit 105

Sprout Social

APRIL 28, 2025

But unlike other social platforms, where engagement might be more straightforward, Reddit’s community-first culture requires brands to earn users’ trust by providing real value. Lets dive into Reddit statistics youll want to know to inform your Reddit marketing efforts to be even more effective.

Branding 81

Branding Gen Z Pharmaceutical User-Generated 81

Vertical Response

SEPTEMBER 1, 2024

Email marketing lets you communicate directly with your audience to promote products and build brand loyalty. It offers one of the highest returns on investment in digital marketing and allows you to control your customer list, avoiding reliance on social media algorithms. The benefits of email marketing are manifold.

Email Marketing 105

Email Marketing Marketing Strategy Marketing Marketers 105

Hubspot Marketing

MAY 20, 2025

One of the biggest reasons Im a late(r) convert to AI is that AI-generated content usually has some tells. While I firmly believe that authenticity is important everywhere you market your business , its especially important when it comes to making connections and growing relationships on social media. Some of them?

Thought Leadership 109

Thought Leadership Energy User-Generated Copywriting 109

Backlinko

SEPTEMBER 6, 2024

But we don’t always get what we want—especially as a Google Analytics 4 (GA4) user. Many marketers default to Google Analytics because it’s free and popular. But those same marketers report issues like: Steep learning curves Lack of qualitative insights Difficulty translating data into insights Ready to make the switch?

Analytics 102

Analytics Price Law User-Generated 102

Hubspot Marketing

APRIL 22, 2025

Right now, AI agents sit squarely in the next generation of AI tools: developing quickly but not quite ready for the limelight. Still, Deloittes latest State of Generative AI in the Enterprise report urges companies to prepare their strategies and workflows for agentic AI. Pro tip: How else are marketing teams using AI right now?

User-Generated 100

User-Generated CRM Transform Health 100

Sachs Marketing Group

JANUARY 16, 2025

In todays highly competitive healthcare industry, generating a steady stream of new patients is critical for growing your practice. Whether you run a small private clinic or a large medical office, effective lead-generation strategies can help you generate leads, reach more potential patients, and ensure your practice thrives.

Health 52

Health User-Generated Education Digital Marketing 52

Sprout Social

JANUARY 15, 2025

This allows brands to test the waters of affiliate marketing with minimal risk. If a handful of your affiliates consistently generate a lot of sales, you could reward them with extra perks or higher commission rates. For the most strategic approach, platforms like Sprout Social Influencer Marketing (formerly Tagger) are your best bet.

Influencer Marketing 99

Influencer Marketing Affiliate Marketing Branding Gen Z 99

Search Engine Land

OCTOBER 2, 2024

Overall content health. However, the overall number of users hitting the site had significantly decreased. Since our client’s solution only works with iOS, India is not the right market to focus on. which is their most relevant and larger market. Additionally, the individual pages had very sparse information for users.

SEO 91

SEO Health User-Generated Key Performance Indicator 91

Backlinko

MARCH 3, 2025

At Backlinko, organic traffic brings us over 571K monthly visitorseach one specifically interested in SEO and digital marketing. Further reading: How to Create an Effective SEO Strategy Generates Long-Term Leads While paid campaigns stop delivering the moment you pause them, organic traffic compounds over time.

SEO 106

SEO User-Generated Analytics Finance 106

Rock Content

APRIL 27, 2023

Still early but very impressive with many health and biomedicine applications. Instead of waiting for a human user to prompt it on what’s next in a sequence with multiple steps, Auto-GPT can generate its own prompts and act accordingly, effectively creating an action loop. What Does Auto-GPT Mean for Marketers?

Digital Marketing 97

Digital Marketing User-Generated Health Marketing 97

Hubspot Marketing

OCTOBER 14, 2024

Markets change, customer needs evolve, and you must revisit your marketing mix regularly to stay ahead. For “Promotion,” I’m going to zero in on digital marketing channels like social media ads and email campaigns, knowing that’s where my tech-savvy audience hangs out. Revenue: This is where the money comes in.

Price 117

Price Marketing Marketers User-Generated 117

Neil Patel

DECEMBER 28, 2021

As marketers, we’re constantly attuned to Google’s ever-changing algorithm, keeping an eye toward shifts in prioritization and SERPs. The Google Search Trends report can be an incredible asset that allows you to dig into users’ search habits and gain access to a steady stream of content ideas.

Gen Z 129

Gen Z Health Entertainment User-Generated 129

Marketing Insider Group

DECEMBER 20, 2021

Effective digital marketing isn’t magic – it’s a science that involves tracking numbers, analyzing data, and measuring results. Defining the metrics that matter most is foundational to developing successful marketing campaigns. But digital marketers too often rely on base-level data like lead volume and website traffic.

Key Performance Indicator 144

Key Performance Indicator Whitepaper User-Generated Marketing 144

Backlinko

APRIL 10, 2025

You can include insights from tools like: Position Tracking to highlight keyword performance Site Audit to showcase technical SEO health Backlink Audit for link profiles This feature is perfect if you want to avoid bouncing between separate dashboards. Or manually merging data sources.

SEO 84

SEO Price Analytics Key Performance Indicator 84

Litmus

OCTOBER 17, 2024

By frequent A/B email testing , you can significantly improve your conversion rate and maximize the impact of your digital marketing efforts. SurveyMonkey, for example, sends users an anniversary email when they reach their first year with the platform.

Email Marketing 109

Email Marketing Customer Journey Customer loyalty eCommerce 109

CXL

NOVEMBER 22, 2022

Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. Exit rate: Identify issues in your marketing funnel Where to track exit rate 6. User demographics: Analyze your targeting Where to track demographics 8. What are digital marketing metrics?

Digital Marketing 88

Digital Marketing Customer Acquisition Analytics Non-Profit 88

Sachs Marketing Group

JULY 11, 2023

Creating a digital marketing strategy involves identifying your audience, defining your objectives, evaluating competitors, and determining your marketing channels. This is where a well-crafted digital marketing strategy comes in. What is a Digital Marketing Strategy?

Digital Marketing 75

Digital Marketing Marketing Strategy Whitepaper Marketing 75

Lynton Web

MAY 8, 2025

For example, a recreation center might position itself as a multi-generational family destination focused on accessible wellness or as a specialized youth development hub with diverse recreational activities and sports programs. These digital assets create tangible benefits that extend your center's impact beyond its physical walls.

Marketing Strategy 52

Marketing Strategy Transform Energy Direct Mail 52

Martech

SEPTEMBER 14, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and today’s the day. That was the dilemma faced by Ellie von Reyn, Director of Demand Generation at SEO and content platform Conductor. Editorial Director.

User-Generated 131

User-Generated Health Digital Marketing Analytics 131

Buffer Marketing

APRIL 24, 2024

Organic social media is all the freely posted content that any user can post to social networks. Some of the activities that define organic social media are: Sharing non-boosted or sponsored content  @semrush Meet our (one man) digital marketing team! What is organic social media?

User-Generated 129

User-Generated Health Social Media Marketing Thought Leadership 129

Sachs Marketing Group

MARCH 4, 2023

billion monthly active users, Facebook is the most popular social media platform worldwide. YouTube – With over 2 billion monthly active users, YouTube is the most popular social media platform for video content. WhatsApp – With over 2 billion monthly active users, WhatsApp is the most popular messaging app worldwide.

Social Media Marketing 110

Social Media Marketing Health User-Generated Marketing 110

Neil Patel

SEPTEMBER 9, 2020

Optimized buy now buttons can help streamline this process for users by kicking off a simpler checkout process. Let me show you four simple, yet powerful reasons why Buy Now buttons can make a huge difference in your bottom line: Generate Demand. Demand generation is an important aspect of increasing online sales.

Shoppers 142

Shoppers Affiliate Marketing User-Generated Health 142

Backlinko

JULY 19, 2024

Reporting and analytics: Generate reports and visualize your ranking data through charts and graphs. At the top of the report, you’ll see your overall “Cannibalization Health” score. Designed with affordability and user-friendliness in mind, SERPWatcher is particularly helpful for beginners. Guru: $249.95

SEO 109

SEO Price Analytics Key Performance Indicator 109

Martech

MARCH 28, 2024

At each step of this research for pharmaceuticals, health insurance and treatments, brands have an opportunity to build a relationship that will increase the likelihood of conversions. Write blog posts on top health concerns, news and treatments. Here are some examples: Design an infographic that dispels a common myth.

Transform 113

Transform Health Pharmaceutical User-Generated 113

Calvyn Lee Blog

NOVEMBER 30, 2023

Instagram’s Massive Revenue Despite Reels Losses In 2023 alone, Instagram is projected to generate over $50 billion in total revenue. But how does such a simple photo and video sharing app generate over $50 billion per year? For most users, the main goal is gaining followers and popularity rather than earning money directly.

User-Generated 130

User-Generated Health Advertising Advertisers 130

Adobe Experience Cloud Blog

JANUARY 11, 2019

As marketing professionals, we do market research, develop buyer personas , conduct thorough keyword research, and track user behavior on and off our websites through automation and technology. There are numerous articles on this topic explaining how to leverage psychology in marketing. Census Bureau.

Millennials 134

Millennials Thought Leadership Marketing Marketers 134

Hubspot Marketing

MAY 2, 2019

Beyond content distribution, an email newsletter can also help generate paying customers for your business. Some of the most popular plugins available on WordPress are for email marketing and newsletters. With an email plugin, you can generate leads, segment your contacts, and nurture them into customers -- all within WordPress.

Health 145

Health User-Generated Email Marketing CRM 145

Neil Patel

MARCH 18, 2021

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? What makes Generation X so valuable? How Old is Generation X?

Millennials 135

Millennials User-Generated Shoppers Transform 135

Rock Content

MAY 9, 2024

Google’s Search Generative Experience (SGE) is changing how people interact with search results. This new AI-driven feature, part of Search Labs, combines information from multiple sources to give detailed answers directly on the search results page, reducing the need for users to click on links. How Does Google SGE Work?

Health 98

Health User-Generated Finance Advertisers 98

Sachs Marketing Group

NOVEMBER 1, 2023

Measuring digital marketing ROI entails tracking conversions related to your digital campaigns, assessing the revenue generated from these campaigns, and comparing this to the cost of running the campaigns. This calculation provides invaluable insight into the effectiveness of your marketing spend.

Digital Marketing 52

Digital Marketing Non-Profit Health Real Estate 52

Rock Content

SEPTEMBER 18, 2020

In a Google search, a social media conversation, and interactions with apps and websites, a digital experience sets a business apart from the competition. You will see how to do so in the following topics: What is a digital experience? Therefore, a digital experience is all about branding. Creating a solid user base.

User-Generated 112

User-Generated Transform Logistics Digital Marketing 112

Vertical Response

JANUARY 18, 2025

This constant stream of updates led to a sense of urgency and anxiety among users, who felt pressure to stay connected and up-to-date with events and activities. Marketing strategies have also played a significant role in perpetuating FOMO. Therefore, marketers should ensure that their urgency messages are genuine and transparent.

Millennials 52

Millennials User-Generated Customer loyalty Price 52

Neil Patel

JUNE 2, 2021

I’ve just noticed there are plenty of underutilized marketing platforms right now. YouTube ads are one of the most overlooked ad formats in digital marketing, and it’s easy to figure out why. Before TrueView ads, users lacked any meaningful way to control their advertising experience. Why would this distinction matter?

User-Generated 143

User-Generated Advertisers Advertising Education 143

Sachs Marketing Group

JULY 21, 2023

Creating effective B2B digital marketing strategies is crucial as it allows businesses to reach their target audience in a competitive digital landscape. A well-executed B2B digital marketing strategy can result in enhanced brand credibility, improved customer relationships, and increased ROI.

Digital Marketing 52

Digital Marketing Marketing Strategy Social Media Marketing Copywriting 52

Sachs Marketing Group

DECEMBER 13, 2023

It’s about balancing the art of engaging storytelling with the science of digital marketing strategies. Content plays a significant role in digital marketing , so creating a strategy to support your business goals is essential. This challenge intensifies with the pressure to stand out in a sea of digital content.

Health 105

Health Transform Digital Marketing SEO 105