How to Improve Your Content Marketing Results
Marketing Insider Group
FEBRUARY 9, 2021
Start by defining your top KPIs ( key performance indicators ). It could be subscribers to your newsletter, anyone who fills out a form to download an ebook, or a sale. SEO performance: Track SERP (search engine results page) rankings for focus keywords over time. Source: Moz. Source: Michaletz Zwief.
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