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8 Ways Ecommerce Content Marketing Influences Conversion Rates

Scoop.it!

Many elements influence ecommerce conversion rates. From seasonal upticks and downturns in sales to market trends to consumer behavior tendencies, ecommerce brands must manage a variety of factors when attempting to surpass the average CR of (approximately) 2%. So, how do you use content marketing to boost conversions?

eCommerce 107
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5 little-known ways to use Instagram to promote your eCommerce brand ?

Many Chat

Let’s explore how you can leverage Instagram for eCommerce and pair your existing efforts with Manychat’s Instagram Automation to build your first sales funnel. Why use Instagram for eCommerce? With Instagram chatbots, you’re able to create a chat experience that records your leads’ details so you can market to them later.

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Ecommerce marketing next year: 5 ways to set up for success

Search Engine Land

Rather than focus on ecommerce holiday SEO strategies and campaigns – which you should (hopefully) already have nailed down – now is a good time to start thinking ahead to next year. Test and learn from with a larger dataset than usual During the holiday season, I’ve seen ecommerce site traffic surge by as much as 70%.

eCommerce 141
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How Ecommerce Transformed Marketing 

Digital Marketer

In retail, entertainment, and many other industries, ecommerce and digital services have long surpassed their high-street counterparts. So, how exactly has ecommerce changed the way we do business? And, in turn, how has that changed the way we market? First, let’s look at how ecommerce affected the balance of the economy.

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How Shein and Temu threw a bomb at eCommerce conventions

Businesses Grow

But I do love studying the marketing behind shopping trends, and there is something going on right now that is blowing my mind. The fascinating marketing case study here is the non-intutive way they did it. But the advertising and promotions offer even deeper discounts on already low prices. Again … what?

eCommerce 116
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Ecommerce trends to watch for this Prime Day

Martech

Amazon will run its yearly summer Prime Day promotions July 11 and 12. As a result, it’s a great snapshot of ecommerce trends. Here’s a list of top Prime Day promotions compiled by mobile and consumer data platform data.ai. Many of the promotions are tied to loyalty programs. Why we care. Top categories.

eCommerce 104
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5 Essential Ecommerce Marketing Strategies for 2022

AWeber

But to get there, you may need to revaluate the ecommerce marketing strategies available to you. The industry is constantly evolving which means you need dynamic ecommerce marketing ideas to ensure that you always achieve the best ROI (return on investment) on your ecommerce marketing campaigns.

eCommerce 121