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Market by Generation: Data-Backed Content Consumption Habits To Shape Your Strategy

Hubspot Marketing

However, the specifics can differ dramatically based on age and generation. Let’s break down some of each generation’s most prominent content consumption habits based on data and how to shape your strategy with them in mind. Content Consumption Habits By Generation To be real, I don’t like to put anyone in a box.

Gen Z 142
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How to manage social media content creation across networks

Sprout Social

Edutainment According to our report, 66% of social users find “edutainment” to be the most engaging of all brand content—surpassing memes, serialized content or skits. Edutainment merges education with entertainment, creating content that’s informative, enjoyable and memorable. You should meet your audience where they are.

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Perfecting your edutainment social media content strategy

Sprout Social

Blending education with entertainment is more than a trend—it’s a powerful method that’s reshaping how businesses connect with their audiences and develop their brand stories. Edutainment is a portmanteau of “education,” and “entertainment.” So how do you navigate the challenge of disrupting the feed?

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Free speech, Meta, data privacy and email: A delicate balance or a complete disconnect?

Martech

CompuServe, Prodigy, Meta and Section 230 In the early 1990s, online platforms like CompuServe and Prodigy faced critical legal challenges over user-generated content. government passed the Communications Decency Act of 1996, including Section 230, which shields platforms from liability for user-generated content.

Law 131
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How to Build a Social Media Content Calendar

Marketing Insider Group

For instance, if the focus is brand awareness, your calendar will need posts that highlight company values, behind-the-scenes content, or educational posts. A different approach might focus more on user-generated content, interactive polls, or influencer collaborations if engagement is the priority.

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LinkedIn: The marketer’s guide

Martech

Companies can showcase products and services, generate leads, build brand awareness and establish “thought leadership” within their industry. This professional focus makes it an ideal place to find the people who may be interested in purchasing your product. The United States has the most LinkedIn users at over 180 million.

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SEO for Startups: How Startups Can Unlock Growth With SEO

Hubspot Marketing

SEO should get you to the top of Google for your most desired keywords, including money-generating keywords. We earn a lot of traffic through their blog, products, and pages designed to educate or convert. The great content, steered by SEO, means theyre featured in four places right at the top of Google.

SEO 135