Backlinko

JULY 1, 2025

Email marketing tools like Kit and Mailchimp offer customizable newsletter templates that make it easy to send professional newsletters. Promote a mix of content, like blog posts, how-to videos, product highlights, and behind-the-scenes clips. So, how do you get started? Without the need for design skills.)

Marketers

illumin

MAY 29, 2025

Email Marketing: A targeted email campaign keeps your dealership top of mind and strengthens customer loyalty. Tailor emails by audiencenew leads, service customers, past buyers, etc. Set up welcome emails, service reminders, birthday offers, and more to stay connected without constant manual effort.

Advertising

Adobe Experience Cloud Blog

SEPTEMBER 15, 2014

If you’re actively seeking out opportunities to integrate video into your core business processes, here’s how you can also produce measurable results. Align Video Marketing with Your Funnel. Content Types : Customer testimonials, case studies, how to get started videos, interviews with industry influencers. video b2b'

Video Marketing

Marketing Insider Group

JUNE 16, 2021

If you’re not prioritizing video marketing in 2021, it’s time to start taking this marketing tool seriously, especially since 86% of businesses are already using it. Keep reading, and you’ll begin to understand why you need to focus on video marketing and how you can get started developing a video marketing strategy.

Video Marketing

Adobe Experience Cloud Blog

OCTOBER 28, 2013

Author: Kristen Craft Though we all recognize the amazing power of video, marketers sometimes shy away from it, thinking they’ll need a lot of expensive gear. Adding video to your marketing mix doesn’t have to mean a whole new creative strategy, either. Simple Video Tips to Get You Started.

Video Marketing

AWeber

JULY 6, 2023

Are you looking for a game-changing strategy to captivate your email subscribers and boost your marketing efforts? Look no further than video email marketing! Incorporating a video in your emails has the power to mesmerize and engage your subscribers in ways that traditional text-based emails simply can't match.

Email Marketing

OnPassive Marketing

APRIL 22, 2022

With the massive popularity of email marketing and online shopping, it’s no surprise that email marketers are always trying to find new ways to engage their audience. This article explains key shifts in email marketing trends in 2022. The Importance of Email Marketing.

Market Trends

OnPassive Marketing

JUNE 25, 2022

Video marketing is a popular marketing tactic that offers the potential for businesses to get exposed to more online viewers. This blog will teach you the top video marketing tips that can help your small business get ahead. What Are The Top Video Marketing Tips For Small Businesses?

Video Marketing

Digital Marketer

AUGUST 5, 2022

However, it’s limited in terms of the more creative aspects of marketing (design, for example, or video ). When combined with email marketing, however, these limitations vanish. A blend of SMS and email marketing can result in engaging, successful customer journeys that lead straight to conversion.

Email Marketing

Marketing Insider Group

DECEMBER 29, 2020

Provide educational content through video marketing, pillar pages, podcasts, and blogging to gain traction and build authority online. It doesn’t require as much equipment or production as video, and it’s a way to have meaningful conversations and share your knowledge with your target audience. Video Marketing and Sales.

Market Trends

Adobe Experience Cloud Blog

APRIL 19, 2019

According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. Eventbrite research shows that 94% of event creators who use video say it’s effective. There’s no better way for your audience to feel the buzz surrounding your event than video.

Event Marketing

Adobe Experience Cloud Blog

MARCH 26, 2018

You received some solid data from your recent email marketing campaign, but are these the real indicators of success or are they just imitating? There are some key marketing metrics out there that, if interpreted incorrectly, could give a false account of positive return on your campaigns. This Email Did Amazing!

Thought Leadership

Hubspot Marketing

JUNE 24, 2022

Now that you've established your goals (what you want), your key messages (what you're going to say), and your audience (who you're going to say it to), you can determine your marketing tactics (how you're going to say it). Marketing tactics refer to channels like email marketing, social media, events, and more.

Inbound Marketing

Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. Identify Core Topics: List the primary topics within your niche that you want your website to cover.

Digital Marketing

SocialPilot

FEBRUARY 9, 2024

Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Email Marketing + Dela Quist Jeanne Jennings Jordie Van Rijn Elliot Ross Skip Fidura Chad S.

Digital Marketing

Marketing Insider Group

MAY 15, 2023

B2B digital marketing refers to the promotion of products or services between businesses using digital channels. Email Marketing. Email marketing is ideal for nurturing leads and keeping customers engaged. Video Marketing.

Digital Marketing

Trade Press Services Newsletter

DECEMBER 1, 2022

Prioritize Email Marketing Americans spend five hours a day checking email, and marketers can take advantage of this valuable facetime with target audiences. Email marketing is a low-cost yet effective way to connect with prospects, customers and other stakeholders.

Whitepaper

Hubspot Marketing

MAY 14, 2019

Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. Email Marketing. Email marketing is sending educational or entertaining content and promotional messages to people who willingly subscribe to your email newsletter.

Stealth Marketing

Neil Patel

MAY 11, 2021

Did you know that 73 percent of sellers prefer working with agencies that use real estate video marketing? Whether it’s a walkthrough of the property or a Q&A session, sellers expect their agents to use video marketing to reach the right buyers and sell their properties. Why Should You Create Real Estate Video Ads?

Real Estate

Hubspot Marketing

JULY 10, 2018

Videos: Did you know 72% of prospects prefer to watch a video than read to learn about a product? State of Video Marketing Survey , Wyzowl 2017). HubSpot is influential when it comes to inbound marketing. Email Marketing Lead Generation Strategies. How does email marketing hold up today?

Inbound Marketing

Trade Press Services Newsletter

OCTOBER 6, 2022

Email Marketing Will email marketing still be relevant in 2023? A whopping four billion people used email every day in 2021. While email marketing may be an older marketing channel, it’s still one of the most effective ways to connect with your customers and prospects. The good news?

Marketing Plan

Hubspot Marketing

MAY 9, 2019

Online Video Marketing Course by HubSpot Academy. This online video marketing training will teach you how to get started with online video marketing to better attract, engage, and delight your audience. Social Media Marketing Courses. Email Marketing Courses. SEO Courses.

Inbound Marketing

Martech

MAY 1, 2024

One of the biggest missed opportunities amongst marketers is the use of video in your email marketing. Luckily, just like with social media marketing and paid advertising, using video in your email marketing efforts is a highly effective way to engage more potential customers, close more deals, and drive real revenue. .”

Customer

Marketing Insider Group

FEBRUARY 23, 2021

Incorporate into Email Marketing. Email generates $40 for every dollar spent. Automated emails average over 70% higher open rates and 152% higher click-through rates than “business as usual” marketing messages ( Campaign Monitor ). Combining case studies with email marketing can be a recipe for success.

Marketing Strategy

Marketing Insider Group

FEBRUARY 2, 2021

Content marketing and SEO are two channels virtually every marketing team should use to build a strong online presence. Email marketing is another must-have channel – with an ROI of 4,200%. Part 1: How to Choose the Right Digital Marketing Channels for Your Business. Email Marketing. Video Marketing.

Digital Marketing

Adobe Experience Cloud Blog

JANUARY 15, 2020

73% of marketers believe their social media marketing efforts are somewhat working for their business. 83% of marketers used video marketing in 2019 and 87% said video was earning them “a good ROI”. Email marketing. Social media marketing. Facebook and Google ads.

Digital Marketing

Adobe Experience Cloud Blog

NOVEMBER 5, 2012

As the marketing copyeditor of ResourceNation.com , she touches on a range of topics including online marketing and email marketing. Marketing videos are slowly becoming an integral part of every business’ online marketing strategy. Jessica Sanders is an avid small business writer. Power in Numbers.

Marketing

Hubspot Marketing

MARCH 21, 2024

Leverage email marketing. Recent stats show email marketing generates $36 for every $1 spent. Email-only works when you have a quality email list, i.e., a database of people who subscribed to receive communications from your company. Create and promote more video content.

Marketers

Marketing Insider Group

FEBRUARY 5, 2024

Spiralytics) 82% of marketers plan to maintain or increase their podcast investments. Hubspot) Video Marketing Stats 91% of consumers express a desire for more online videos from brands. Hubspot) 91% of brands incorporate video as a marketing tool. Wyzowl) In 2023, online videos accounted for 82.5%

Digital Marketing

Exposure Ninja

JUNE 23, 2022

There are many different facets to digital marketing, and providing yourself with a general education in all of these different areas — from Search Engine Optimisation (SEO) and social media to email marketing — is essential if you are to understand how different disciplines work together to drive success.

Digital Marketing

TechWyse

MAY 3, 2023

Brands seeking to engage their consumers more will emphasize video marketing. In today’s generation, 85% of businesses use video content marketing as a marketing strategy. Here are some of the benefits of video marketing: It increases brand awareness and engagement.

Digital Marketing

Backlinko

JUNE 25, 2024

Organic search is a key lead source ( Sagefrog ) According to 15% of B2B marketers, organic search is a key sales and marketing lead source, behind referrals (17%) and account-based marketing (17%).

SEO

Martech

MAY 25, 2022

As such, let’s take a look at aesthetic considerations for a couple of marketing solutions, including: • Conversational chat technology. Email marketing software. . Email marketing software. You feel confident that you selected the right email marketing platform. Conversational chat technology.

Whitepaper

Backlinko

FEBRUARY 20, 2024

Shopify Industry: e-commerce Best for: Bloggers, course instructors, influencers with a business-minded audience, video marketers Commission rate: Up to $150 Cookie duration: 30 days URL: Shopify affiliate program Perks: Trusted brand; Great marketing tools Shopify is the go-to e-commerce website.

Affiliate Marketing

Rock Content

JANUARY 18, 2021

Video Marketing. Following the trend of visual content, video marketing is expanding even more. In a study specifically aimed at the use of the strategy, HubSpot revealed that, among marketers who currently use video, 95% intend to increase their investment in the coming months. Interactive Videos.

Market Trends

Adobe Experience Cloud Blog

NOVEMBER 20, 2018

The evolution of marketing automation has had a profound influence on marketers and buyers alike. From the days of spray-and-pray email marketing and complicated database marketing, the technology and expertise of marketers have truly elevated marketing automation as a practice.

Law

Content Marketing Institute

JUNE 18, 2018

Though that traffic stat is from 2015, the influence of video is only growing. Google gives more exposure to video content by featuring video featured snippets in position zero (above top 10 results): HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know. Click To Tweet.

Fashion