Econsultancy

DECEMBER 6, 2021

The app topped the charts for quarter-over-quarter download growth, and jumped 21 places in worldwide download numbers for the three-month period. Global social media ad spend was up 50.3% SocialBakers’ Q4 2020 Social Media Trends report  found that global social media ad spend grew 50.3%

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

Hubspot Marketing

OCTOBER 16, 2023

I remember being 12 years old and scrolling for hours on the site reblogging celebrity news, fashion inspiration, fanfiction, anime GIFs, and so much more. Furthermore, 90% of social media marketers say building an active online community is critical to success. Tumblr has been around for almost as long as I can remember.

User-Generated 102

User-Generated CMO Fashion Social Media Marketing 102

Hootsuite

APRIL 18, 2022

Presenting: a copy-and-paste-ready list of specific hashtags to use for your fitness Reels, funny Reels, travel Reels, food Reels, and fashion Reels. Hashtags for fashion Reels. Say you’re a fashion brand with a chic new collection of capes (the dream ). What are those hashtags? I am so glad you asked! And you know what?

Fashion 141

Fashion Food User-Generated Health 141

Hootsuite

OCTOBER 25, 2021

How can you take advantage of the latest social media boom of more people and more money to go around online? Here’s your roadmap to social success (for your business, anyway). Step 1: Create a social media marketing strategy. Crafting a social media marketing plan doesn’t need to be complicated.

Promotion 142

Promotion Gen Z Social Media Marketing Fashion 142

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. 79% of marketers post video on Facebook.

Social Media Marketing 142

Social Media Marketing Marketing Marketers B2C 142

Hootsuite

JULY 21, 2021

You want to make sure that the influencer’s objectives align with your business objectives, so this is a good place to start when looking for someone who can represent you well. For example, if you sell ethical fashion, you might want to follow the hashtag #sustainablestyle to see Instagram posts by sustainable fashion bloggers.

Fashion 135

Fashion PR Social Media Marketing Promotion 135

Neil Patel

APRIL 23, 2021

If you’re serious about digital marketing, you’ve likely spent thousands of dollars on testing, experimenting, and workshopping only to find that you simply aren’t reaching your target audience. Amazon is doing more than just integrating social with online retail. Fashion brands are in a fantastic position with this platform.

Promotion 130

Promotion Product Shoppers Fashion 130

Hubspot Marketing

SEPTEMBER 22, 2023

In the never-ending quest for more traffic, marketers turn to search engine optimization (SEO) , pay-per-click advertising (PPC) , blogging , and social media marketing. The problem is that SEO takes time to work, PPC is expensive, Google is oversaturated with blog content, and it’s tricky to prove ROI with social media.

Inbound Marketing 120

Inbound Marketing B2C Fashion SEO 120

Neil Patel

OCTOBER 6, 2021

It’s a huge shift for social media marketers, so what can you expect cookieless paid social to look like? Third-party cookies are small pieces of code marketers use to access data about how users interact on websites, social media platforms, and more.

User-Generated 136

User-Generated Fashion Social Media Marketing Advertising 136

InTouch Marketing

JANUARY 31, 2024

Key components of digital marketing include Search Engine Optimization (SEO), content marketing, social media marketing and email marketing. Let’s dive into the objectives of each of these and how they can work together to create a powerful marketing strategy.

Affiliate Marketing 86

Affiliate Marketing Inbound Marketing Direct Mail Traditional Marketing 86

Buffer Marketing

DECEMBER 12, 2023

Instead, she places a high emphasis on the impact she has on her students and community.    Her approach emphasizes the importance of staying on the pulse of fashion trends and engaging with her audience to generate content that resonates with them.

Fashion 101

Fashion New Technology Branding Product 101

Buffer Marketing

JANUARY 23, 2023

Jack wrote about this move recently in his newsletter for the Morning Brew, where he discussed how despite getting his start on Twitter, he feels that LinkedIn is a better place for his content. The small business owner has shared tons of fashion advice on her Instagram Stories and credits that to her account’s success.

Fashion 125

Fashion Education Branding Promotion 125

Hubspot Marketing

APRIL 25, 2022

However, in 2022, brands are still struggling to find their place on TikTok. Through our own surveys, we found that 65% of social media marketers who leverage TikTok plan on increasing their investment in 2022. She has also partnered with the online fashion retailer Shein to promote their SheinX collection.

Gen Z 107

Gen Z Influencer Marketing Social Media Marketing Finance 107

Hootsuite

MAY 19, 2022

Building trust with your customers is one of the main benefits of social media marketing. Before scheduling your next Facebook masterpiece, think about how that post contributes to your overall marketing goals. After all, successful content marketers are six times more likely to have a documented strategy in place.

Social Media Marketing 141

Social Media Marketing User-Generated Promotion Analytics 141

Buffer Marketing

APRIL 23, 2024

“These are insights I always look out for to ensure we have strong brand partnerships,” explains Amanjit Heer , founder of social media marketing and influencer agency We Heer You.  Audience demographics Think gender, location, age, and more — whatever you have access to.

Influencer Marketing 91

Influencer Marketing Social Media Marketing Price Fashion 91

Martech

NOVEMBER 12, 2021

Brands can tap into these platforms’ extensive networks of Influencers to reach audiences, but in managing fashion-forward buzz-generating campaigns on TikTok and the Gram, there has to be a brand strategy in place to take full advantage. (Think: any sort of “challenge.”)

Fashion 114

Fashion User-Generated Place Management 114

Hootsuite

NOVEMBER 24, 2022

It’s very difficult to get buying right in the fashion industry with trends and shopping cycles changing so frequently, and as a result, many companies overproduce. The fashion industry produces an estimated 92 million tonnes of textile waste each year, and approximately 30% of clothes made are never even sold.

Branding 89

Branding Fashion Retail Customer Acquisition 89

Unbounce

MARCH 23, 2023

After all, how are folks going to buy your stuff or sign up for your service if they don’t even know your brand exists in the first place? Enter: The Internet and the wide, webby world of digital marketing. What are some types of digital marketing? How do you create a digital marketing strategy? And it is wide.

Digital Marketing 75

Digital Marketing Affiliate Marketing Social Media Marketing Marketing 75

Martech

FEBRUARY 1, 2024

Meta platforms drive the highest ROI, per HubSpot’s Marketing Trends report. Zara , for example, knows TikTok is where its Gen Z clientele is searching for the latest fashion trends and launched the TikTop Shop late last year. Dig deeper: Navigating the creator economy: Strategies for brands and marketing teams 4. In your inbox.

Social Media Marketing 138

Social Media Marketing Gen Z User-Generated Marketing 138

Martech

JULY 12, 2023

The buzz around Threads is huge news for marketers as many have been taking a step back from Twitter following Elon Musk’s takeover last year, resulting in a 59% drop in ad spend in the US. Marketers are now understandably exploring new platforms to host their campaigns without compromising reach or quality.

Marketing 98

Marketing Marketers Retail Social Media Marketing 98

Sachs Marketing Group

SEPTEMBER 26, 2023

Fortunately, there are a few things you can to do create content for Instagram more effectively and enhance your overall social media marketing. How to Create Content for Instagram Marketing Instagram is a visual platform that demands creativity and strategy in equal measure.

User-Generated 71

User-Generated Transform Marketing Marketers 71

Hootsuite

DECEMBER 15, 2021

Like in the fashion world, TikTok trends come in and out of style, fast. And while many content creators and savvy social media marketers have found ways to turn TikTok into a business, the platform’s main mission is to “inspire creativity and create joy.” Every second, new trends are emerging, and old ones are dying.

Gen Z 142

Gen Z User-Generated Fashion Transform 142

Buffer Marketing

FEBRUARY 27, 2024

” According to members, it’s also a great place to find UCG ( user-generated content ) opportunities.   We welcome business owners and social media managers as well as creators (though we do have a dedicated space for creators in our #creator-corner).

Gen Z 90

Gen Z Branding Influencer Marketing Fashion 90

AWeber

JULY 5, 2023

The idea of using social media for small businesses isn't new. According to the State of Small Business Digital Marketing Report , 72% of small businesses invest in social media marketing, and they find social media platforms most valuable when it comes to business promotion and building relationships with customers.

User-Generated 93

User-Generated Fashion Transform Promotion 93

Sprout Social

SEPTEMBER 20, 2021

Social Media Marketing Specialist, NVISION. Access to premium marketing tools. Another added bonus of social media outsourcing is the chance to take advantage of some seriously powerful digital marketing tools. 5 questions to answer before outsourcing social media. Brand awareness?

Gen Z 119

Gen Z Transform Social Media Marketing Fashion 119

Sprout Social

MARCH 31, 2022

Again, both Reels and TikTok are prime places for fun, off-the-cuff videos. There’s arguably no better place to see brands flex their creativity. While competition is fierce in industries such as fashion and beauty, there are so many opportunities when it comes to short-form branded videos.

Gen Z 122

Gen Z Entertainment Law Fashion 122

Digital Marketer

FEBRUARY 13, 2023

That’s why smart brands include Pinterest in their social media marketing campaigns. Now that you understand what Pinterest is and why it’s important for your business, let’s understand what goes into creating an effective Pinterest marketing strategy. Try to have your brand name in the first line.

Social Media Marketing 82

Social Media Marketing User-Generated Marketing Marketers 82

Hootsuite

FEBRUARY 13, 2023

Location, location, location TBT is all about nostalgia, and few things tug at the heartstrings quite like remembering the places from our pasts. Have a plan Some clever copywriting can make TBT an integral part of your marketing plan. Get Started Do it better with Hootsuite , the all-in-one social media tool.

Branding 145

Branding Automobile Fashion Copywriting 145

Hootsuite

MARCH 23, 2022

Knowing the number of followers you have will help you understand how aware people are of your brand and whether or not your Snapchat campaigns are worthwhile in the first place. Before Snapchat launched its analytics, marketers had to do a lot of guesswork and screen grabbing to show how the platform contributed to social media goals.

Analytics 144

Analytics Social Media Marketing Promotion Fashion 144

Sprout Social

DECEMBER 3, 2020

There are few professions that require people to always be on the way social media marketing does. Between publishing content, providing customer care, reporting on social data and the many other responsibilities of social media marketers, there’s a lot to juggle every day. You’re set!

Management 139

Management Social Media Marketing User-Generated Fashion 139

Hootsuite

OCTOBER 21, 2021

All your #studywithme content in one place, finally. Click through, and you’ll find all the account’s pan-related TikTok videos in one place… plus content from fans who also want to, uh, fry up some conversation. original sound – Our Place. Why use TikTok hashtags? relationship. tiktokcringe. tiktokdance. dancechallenge.

Food 145

Food User-Generated Fashion Promotion 145

Sachs Marketing Group

JANUARY 20, 2023

People on Facebook who tend to purchase or look at men’s shoes and fashion are more likely to see ads from men’s boutiques and shoe stores. Specializing your business and catering towards a specific kind of customer who isn’t being serviced by major brands allows you to carve out a piece of the market for yourself.

Advertising 82

Advertising Advertisers Fashion Promotion 82

Neil Patel

APRIL 1, 2021

Whether or not you want to pursue social commerce for your business, you should still be investing in social media marketing. Social channels can help boost your visibility, increase website traffic, generate leads, and help you engage with your customers. Create a Social Media Strategy for Your E-Commerce Company.

Shoppers 145

Shoppers User-Generated Social Media Marketing Advertising 145

Neil Patel

OCTOBER 8, 2020

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. Web Content writer: works on blog posts, guest posts, social media copy, and landing pages.

Transform 145

Transform Marketing Marketers Social Media Marketing 145

Sachs Marketing Group

NOVEMBER 6, 2023

Pinterest Ads Pinterest Ads are well-suited for products related to fashion, home decor, DIY, and food, providing a visual discovery platform for users. Want Help Running Social Media Ads? This is where Sachs Marketing Group can help! The average CPC on Pinterest can be around $1.50.

User-Generated 52

User-Generated Advertising Advertisers Price 52

Exposure Ninja

JULY 13, 2022

Fashion powerhouse SHEIN has come a long way since they were founded in 2008. This guide explains SHEIN’s marketing strategy, and how you can replicate it. In each section we’ll explain how you can replicate SHEIN’s marketing strategy for your own brand, even if you’re not a fashion retailer.

Digital Marketing 52

Digital Marketing Marketing Strategy Fashion Shipping 52

OnPassive Marketing

APRIL 26, 2022

Facebook marketing strategy allows for a more personal touch for your target audience. Learn the essential Facebook marketing tips to help you grow your small business with greater efficiency and effectiveness. A successful social media marketing strategy targets a unique audience and your existing customers.

Marketing Strategy 61

Marketing Strategy Marketing Marketers Promotion 61