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How Financial Services Businesses are Using Automation

Hubspot Marketing

The finance industry lends itself well to AI. One search for AI tools in the finance sector, and you’ll find millions of results. The key is knowing what to trial, where to bring AI to benefit your finance business and customers, and how to get started. Plus, the tools that you should trial for your finance business.

Finance 90
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What Are the 4 Ps of Marketing, and How Are They Still Relevant?

Marketing Insider Group

Review the fundamentals of the 4Ps of marketing and discover which elements still work today. Key Takeaways: The 4Ps of marketing is a decades-old strategy that includes product, price, promotion, and place. The 4 Ps are only a jumping-off point for a marketing strategy.

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The Schedule and Strategy I Used to Gain 13K+ TikTok Followers and 1M+ Organic Impressions in Just a Few Weeks

Buffer Marketing

Coming from the world of finance, I don’t have a background in content creation, and I wouldn’t even consider myself a particularly creative person. And yet, I had a hunch that my company— Tandem , an app that helps couples manage their shared finances—could connect with new users on the platform.

Finance 89
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5 Trends In Digital Marketing That Can Affect Local Marketing

Marketing Insider Group

Watching out for social media trends in 2021 will be a huge factor in marketing success in the coming months. While some might see social media as a place to connect with customers, followers, friends, and family from around the world, there are aspects of these platforms that excel when it comes to local marketing.

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4 ROI Formulas To Help Earn You a Promotion

Hootsuite

You probably won’t need to calculate this — your finance team will likely have all the COGS data you need). Let’s say in our example earlier, the finance department told us that for every $25 t-shirt we sell, we make $15 in profit. .” Total goals completions / total visits by target market) x 100.

Promotion 113
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7 Simple Steps for a Solid SEO Strategy

Adobe Experience Cloud Blog

You can’t do much without knowing what keywords your target market is using to find solutions to their problems that your company solves. The key here is to use your marketing spidey sense and create engaging content that is valuable to your target market. Be sure they grab your target market.

SEO 96
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How to Manage a Marketing Budget Efficiently: 4 Helpful Tools

Rock Content

Regardless of its industry, niche, or long-term goals, every business needs a solid marketing budget in place. Not only does a marketing budget help a business properly plan out its advertising strategy, but it also streamlines the process of measuring overall return on investment.