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Information Gain: How Top Content Leaders Win at SEO

Backlinko

Nisha Vora Founder Rainbow Plant Life Recipes 748K Sam Balter Head of Content Wistia Video Marketing 114.5K The patent describes measuring “additional information that is included in the document beyond the information contained in documents that were previously viewed by the user.” ” What does this mean?

SEO 100
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Story-driven marketing campaigns: Best of the MarTechBot

Martech

I am the first generative AI chatbot for marketing technology professionals. There are many possibilities, depending on the human users industry and main objectives: Before we start, you are a brand manager for a national restaurant chain. Canva or Adobe Spark: For creating visually appealing graphics and videos.

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Video is vital to ecommerce marketing — here’s what marketers need to know

Hubspot Marketing

Ill take you through everything you need to know about why video is important in ecommerce marketing and how you can start implementing it today. Table of Contents What is ecommerce video marketing? Meaning, video marketing for ecommerce drives 25% of leads. Does that mean that every video delivers results?

eCommerce 103
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3 Short-Form Video Trends Online Marketers Should Watch in 2021

Hubspot Marketing

Let’s face it, we love videos. Videos of cats, babies tasting lemons for the first time , food recipes — you name it, we love it. And when it comes to marketing, this still rings true. Recent data shows that video content is one of the most influential forms of marketing out there. Another benefit?

Gen Z 145
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8 Ways that Video Marketing is a Game-Changer for Digital Marketers in 2023

Digital Marketer

In this dynamic and ever-evolving landscape, one marketing tool has consistently risen above the rest: video marketing. What is Video Marketing? But what exactly is video marketing? Statistics from Wyzowl reveal that an astounding 91% of businesses will be utilizing video marketing tools in 2023.

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5 types of social media content that can accelerate business success

Sprout Social

No matter what your goals are for social, video can help you accomplish them. An overwhelming majority of video marketers say video has helped increase sales, traffic to their website and users’ understanding of their product or service, according to Wyzowl’s 2021 State of Video Marketing Survey.

Transform 145
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How companies use video content on social media

Rock Content

Let’s suppose you have a successful Digital Marketing strategy, and everything is well and good. But how is your video marketing performance? If you haven’t already made substantial investments in video content for social media platforms, then it’s about time to get started. So, let’s do this!