illumin

AUGUST 27, 2024

Fast delivery drives purchases Same-day delivery continues its meteoric climb in popularity and speedy shipping will be incredibly important in late 2024. In a recent survey, almost 70% of customers said delivery time was an important factor when making online purchases and almost 25% said they look for next-day shipping options.

Retail 98

Retail Gen Z Shoppers Customer Acquisition 98

Sprout Social

MAY 12, 2025

In Q4 2024 alone, TikTok generated 186 million downloads from users globally. Per Sprout data, nearly two-thirds (63%) of Gen Z users consume news on TikTok. According to Statista , TikTok is more popular with Gen Z than other social networks. TikTok is expected to reach 35 billion users by 2029.

Gen Z 65

Gen Z Transform Fashion Food 65

Buffer Marketing

DECEMBER 4, 2024

From Gen Z to Baby Boomers, the platform has something for everyone. Watch our team cut, sew, and ship out a pair of our new Sunset Pants. Cross-promotion becomes more effective, allowing you to grow your audience across different channels and solidify your online presence. ✨ We are makers. We are artists.

User-Generated 94

User-Generated Fashion Gen Z Analytics 94

Martech

JULY 18, 2025

The target demographic is often identified as Gen Z/Millennial men. Source: Sprout Social Platform evolution and future New features: X has shipped over 200 new products and features post-acquisition. teens’ usage has decreased significantly, from 33% in 2014-2015 to 17% currently. aged 35-49 and 7% aged 50+).

Gen Z 112

Gen Z Millennials Marketers Marketing 112

Martech

MAY 27, 2025

That’s even more pronounced among younger consumers, with 42% of Millennials and 37% of Gen Z in the “very likely” category. What we do know is that far fewer cargo ships are arriving in U.S. Consumers Price, not brand, is driving decisions: 76% of U.S. ports and consumers are pulling in their wings.

Branding 114

Branding Gen Z Price Retail 114

Sprout Social

NOVEMBER 11, 2019

For many brands today, marketing to Gen Z might feel like trying to talk to aliens. Because at a glance, the so-called “smartphone generation” is a totally new species of consumer. Listen: Gen Z’s massive spending power and dependence on social media speak for themselves. The reality, though? Translation?

Gen Z 111

Gen Z Millennials Shoppers Price 111

Contently B2C

JUNE 30, 2016

“How do I talk to Gen Z?” “Gen Z isn’t anti-corporate or anti-brand,” she said. Based on new research , Goldman Sachs recently stated that “ Gen Z matters more than Millennials.” After all, being a social influencer and being part of Gen Z is often one and the same.

Gen Z 64

Gen Z Pharmaceutical Millennials User-Generated 64

Martech

JULY 21, 2022

For Gen Z, that number soared to 69%. Thirty-two percent of Gen Z stopped using a brand in the last year. This is compared to 27% for Millennials, 31% for Gen X and only 19% for Boomers. Also, 39% of Gen Z said they are more likely to try a new brand. More than half of U.S. Why we care.

Gen Z 126

Gen Z Millennials Branding Shipping 126

Search Engine Land

MAY 16, 2023

Amazon continues to be the most popular starting point for online shoppers with one exception – Gen Z, according to a new survey. For Generation Z, Google bested Amazon (38% vs. 36%, respectively). Gen Z was also the most likely group to start their shopping journey on social media (5%). Why we care.

Gen Z 83

Gen Z Product Millennials Shoppers 83

Hubspot Marketing

OCTOBER 13, 2023

Gen Z, Millennials, and Gen X all prefer social media for product discovery, and 87% of sellers say social selling has been effective for their business in 2023. The first time you use Instagram‘s checkout feature, you must enter your name, email, billing information, and shipping address.

Gen Z 131

Gen Z Shipping Millennials Product 131

Hubspot Marketing

DECEMBER 19, 2023

Badminton, where players use racquets to hit a shuttlecock across a net, might be the next big hit among Gen Z and Millennials, per Pinterest. Source: Layoffs.fyi With the help of better tools, newer codebases and AI, companies will need fewer engineers to build and ship meaningful products efficiently.

Gen Z 133

Gen Z Non-Profit Millennials Shipping 133

Martech

SEPTEMBER 13, 2023

This is especially true for younger consumers: 43% of Gen Z and 41% of millennial respondents say what a brand stands for factors into their purchase decision Only 34% of Gen X and 29% of baby boomers felt the same way. However, it also says the number who do think about those stands has been steadily increasing.

Gen Z 126

Gen Z Shoppers Retail Price 126

Adobe Experience Cloud Blog

NOVEMBER 16, 2015

It’s an especially great place to reach Gen Z and Millennial customers. According to a study conducted by the Interactive Advertising Bureau (IAB), mobile phone are the place Gen Z and Millennial are most likely to see relevant ads. Digital advertising can keep that sale from slipping away.

Advertisers 135

Advertisers Advertising Gen Z Thought Leadership 135

Backlinko

JUNE 4, 2024

From the convenience of fast and free shipping to wide product choice, more consumers opt to shop online. 48% of US consumers state that their main reason for abandoning shopping carts during the checkout process are high extra costs (shipping, tax, fees). Ecommerce has transformed the retail landscape. Coupons and discounts 39.3%

eCommerce 103

eCommerce Gen Z Shipping Retail 103

Hubspot Marketing

OCTOBER 24, 2022

Although it initially exploded in popularity with the Gen Z crowd, TikTok is quickly "growing up." On top of that, 50% of Millennials report visiting TikTok in the last three months, along with 38% of Gen X-ers, according to HubSpot's 2022 Consumers Trends Report. planetmoney Is free shipping really free? Let's dive in.

Gen Z 109

Gen Z Shipping Millennials Energy 109

Sprout Social

APRIL 21, 2020

Leading the movement are members of Generation Z and Millennials, with nine in 10 Generation Z consumers believing companies have a responsibility to address environmental and social issues. Thanks in large part to social media, sustainability has now hit the mainstream consciousness. Sustainability is here to stay.

Retail 136

Retail Gen Z Fashion Millennials 136

Adobe Experience Cloud Blog

NOVEMBER 16, 2015

It’s an especially great place to reach Gen Z and Millennial customers. According to a study conducted by the Interactive Advertising Bureau (IAB), mobile phone are the place Gen Z and Millennial are most likely to see relevant ads. Digital advertising can keep that sale from slipping away.

Advertisers 127

Advertisers Advertising Gen Z Thought Leadership 127

Marketing Insider Group

OCTOBER 13, 2020

It’s that businesses need skilled, creative, visionary, and meticulous human brains to operate and create innovative and effective ways to man the ship in this new landscape. Prometheus just brought us the next generation of fire. We need a new approach to work in order to leverage it. We also are dealing with a culture shift.

Gen Z 145

Gen Z Millennials CMO Marketers 145

Hubspot Marketing

MARCH 8, 2024

Table of Contents General Ecommerce Statistics Social Media Ecommerce Statistics Ecommerce Growth Statistics Consumer Behavior and Demographics Ecommerce Statistics B2B Ecommerce Statistics B2C Ecommerce Statistics Mobile Ecommerce Statistics General Ecommerce Statistics The average number of products bought per online order is 4.95.

eCommerce 125

eCommerce Gen Z B2C Shoppers 125

Sprout Social

JANUARY 26, 2023

According to data from McKinsey, 63% of GenZ consumers say that recommendations from friends are their most trusted source for learning about products and brands. Make refunds, exchanges and shipping as simple as possible. With word-of-mouth referrals, customers receive personalized recommendations from someone they trust.

Gen Z 145

Gen Z B2C Shipping Marketers 145

Martech

OCTOBER 18, 2022

That means there is still a tremendous amount of growth to be gained as Vaccarezza steers the ship he built in-house from scratch over the last six years and going live with the retail media network in 2020. Digital and offline experiences. It’s all experiential to them.

Gen Z 122

Gen Z Retail Transform Advertisers 122

Sprout Social

NOVEMBER 11, 2021

Scenario: A customer reaches out about delayed shipping of a product they ordered. The service team agent who gets this ticket is able to see the customer’s communication history on social, and any internal notes you left about their shipping problem. You can then send this customer directly to your helpdesk tool from Sprout.

Management 145

Management Gen Z CRM Shipping 145

Buffer Marketing

FEBRUARY 6, 2024

Over 274 nights, the ship will make port in over 60 countries, with some 700 passengers booked to stay on board for the journey.  All it would have taken was a quick Google search to uncover this info, but thanks to TikTok becoming Gen Z’s search engine of choice (and TikTok SEO ), nchimad was the top search result. 

Gen Z 112

Gen Z Shipping Food Non-Profit 112

Hubspot Marketing

MAY 1, 2023

For example, products you prioritize selling on Facebook, where the demographic skews older, might be different from products you'd sell on a Gen-Z-heavy platform like TikTok. Like content preferences, consumers also trust certain platforms to a different extent – especially when giving personal or credit card information.

Gen Z 114

Gen Z User-Generated Shoppers Shipping 114

Sprout Social

MAY 9, 2022

I’m Shipping Up To Boston – Dropkick Murphys. They leaned into the absurdist humor Gen Z is known for and showed off their transition skills with their “It’s time to become a bear” campaign. Embrace the absurd.

Education 107

Education Gen Z Shipping Marketers 107

Sprout Social

JULY 13, 2022

If they’re not getting the service they deserve from a brand, it takes very little effort to jump ship and try elsewhere.”. Gen Z is turning to TikTok for entertainment. “Brands are so accessible now that the internet has negated the need to shop locally. Consumers quite literally have the world at their fingertips.

Gen Z 128

Gen Z Entertainment Social Media Marketing Shipping 128

Spiralytics

FEBRUARY 26, 2023

She is a Gen Z content creator who expressed her love for the brand without an established agreement or partnership. Set up your shipping template. This section includes your shipping rates and available delivery areas. Meanwhile, Charli is the biggest TikTok superstar and the most followed account, with over 149.5

Affiliate Marketing 104

Affiliate Marketing Gen Z User-Generated Shipping 104

Hootsuite

APRIL 21, 2022

And while the social network is known for encouraging interactions between family and friends, people (especially Generation Z) are increasingly using Facebook to interact with brands and make purchases. Creating memes surrounding a popular trend is a great way to connect with Gen Z users in a way that is relatable and fun.

Branding 117

Branding Gen Z Retail User-Generated 117

Econsultancy

MAY 3, 2022

According to Kusumawardhani, “Gens Z and Y are very aware of climate issues and how everyday activities contribute to it. All of which means they require less packaging and, at lower weights, lead to significant carbon emission reductions during shipping.

eCommerce 83

eCommerce Gen Z Branding Retail 83

Neil Patel

AUGUST 19, 2021

The majority of Tinder users are male and either Millennials or Gen Z-ers. Once shipping right and after some light banter back and forth, Ava reveals she is a robot created to promote the film Ex Machina. These display ads are shown to users who haven’t upgraded to the ad-free experience. Tinder Ad Tips.

Customer 111

Customer Gen Z Millennials Shipping 111

Hootsuite

NOVEMBER 28, 2022

That growth, combined with 40% of Gen Z searching social platforms for info instead of Google, makes Reddit a unique opportunity for brands. It boasts 420 million users — 20% higher than the population of the United States — and receives more traffic than Amazon with over 1 billion monthly unique visitors. Is it a little stalkerish?

Branding 125

Branding Gen Z Affiliate Marketing User-Generated 125

Many Chat

APRIL 17, 2023

And despite TikTok appealing to Gen Z, Instagram is still a winner for 18-to-34-year-olds , who make up 60% of the platform’s user base. This could be a free five-day challenge, a lead magnet, a discount code, a mystery gift, a free-plus-shipping offer, or webinar registration.

Gen Z 96

Gen Z User-Generated Influencer Marketing Shoppers 96

Digital Marketer

JUNE 7, 2023

Are they millennials or Gen Z? Have a question about shipping? Collaborate with Influencers Did you know that a whopping 72% of Gen Z and Millennials are avid followers of influencers on social media? Your strategy should include the following: Define Your Target Audiences Who are your potential customers?

eCommerce 85

eCommerce Gen Z Millennials Social Media Marketing 85

Hootsuite

JUNE 18, 2020

use code FLOWERFRIENDS for free ground shipping on everything in the @loriasternshop ! You can always count on Gen Z to put a twist on an Instagram trend, and 2020 is no different. Instagram users are overloaded by content; a dreamy photo is a great palate cleanser. I love you ????Flower Flower Friends???? The colorful collage.

Food 145

Food Gen Z Fashion Marketers 145

Set Up

NOVEMBER 20, 2023

With inflation on the rise, brands are getting ahead of their sales goals, and with shipping costs going down, they can afford it. According to OnePoll, 75% of Gen Z singles regularly discuss dating with their peers. Coi Leray stars as the Matchmaking Monarch in Tinder’s new campaign.

Gen Z 52

Gen Z Shipping Branding Marketers 52

Litmus

SEPTEMBER 10, 2020

Expanding Email’s Relevance for Gen Z (and Whatever Comes after Z?). Snip It Before You Ship It. Proper Grammar Ain’t Always Proper: Writing What’s Best for Your Audience. Building a Newsletter That’s Strange and Wonderful. Overlays and Absolute Positioning in Email. Using All Channels in Concert.

Gen Z 73

Gen Z Shipping CMO Email Marketing 73

Hubspot Marketing

DECEMBER 8, 2023

That number rises to 63% within the Gen Z demographic. We’re able to provide detail on our product offering, material types, manufacturing process, shipping, designs, etc., Personalized Deals and Recommendations According to SurveyMonkey, 47% of customers are interested in receiving personalized deals from AI.

Customer 132

Customer Gen Z User-Generated Analytics 132