Buffer Marketing

SEPTEMBER 17, 2024

But I’m getting ahead of myself here.   So, we can confidently say that your LinkedIn content is  more likely  to get engagement in these windows, whether you're looking to grow a LinkedIn Page for a brand or your own  personal brand  with a LinkedIn profile. on weekdays. tied for third place.

Analytics

Backlinko

OCTOBER 23, 2024

Let’s get started. If you’re unsure what to ask, start with a template. This saves time and ensures you’re asking smart, strategic questions from the start. Click the down arrow on the right to get more questions related to that topic. Below, you’ll learn how to do the same.

Marketing Strategy

Hubspot Marketing

OCTOBER 18, 2024

The year I turned 30, I started a new job. Planning an event that attracts prospects and makes an impact starts with your event marketing budget. Let’s get started. Calculating a budget based on an industry average only gets you so far. While you can do some of this research online, Googling only gets you so far.

Event Marketing

Hubspot Marketing

DECEMBER 10, 2024

SEO for startups can be overwhelming but dont let it keep you from getting started. Im an SEO consultant, and one of my clients (a startup) began working with me when they had five clicks per month; theyre now getting 15,300 clicks. x 4600 = $2,990/month or $35,880/year to get the same click opportunity using paid ads.

SEO

Hubspot Marketing

JULY 12, 2024

It’s easy to get misled by the wrong numbers. For example, say you‘re getting a ton of new members per month, but there’s even more members leaving the community. As a community starts, you will focus on foundational metrics and move out as you mature.” Your community is the same way.

Management

Hubspot Marketing

SEPTEMBER 9, 2024

In a world driven by content marketing , understanding how your target audience prefers to consume information is critical to getting your messages seen and heard. If you’re trying to get in front of Gen Alpha, invest in YouTube Marketing or consider partnering with YouTube influencers. Image Source What can you do as a marketer?

Gen Z

Sprout Social

SEPTEMBER 26, 2024

This makes it crucial to look at the average Instagram engagement rate of your top competitors to see if you’re getting good engagement. Run an Instagram competitors report to get a better idea of typical engagement rates in your industry. Source 13 tips to improve your Instagram engagement rate Now let’s get to the fun part.

User-Generated

Hootsuite

OCTOBER 9, 2024

Source: Slack Through Slack’s beta program, those who opt in get updates before they become available to the general public. Start free 30-day trial Measuring the reach and sentiment of brand mentions If your brand sentiment takes a nosedive (or the polar opposite), your social team will be the first to know. Get started.

Customer

Backlinko

JANUARY 6, 2025

I’ve distilled this guide to the five most impactful growth strategies, including: Success metrics Real-world examples Requirements to execute Expected timeline and results Let’s start with the most important one. Or products that are okay but never really get traction. Start with five customers this week.

eCommerce

Customers.ai

DECEMBER 4, 2024

Growth hacking is all about getting creative, working smarter (not harder), and using data-driven tools and strategies to grow your list faster than you ever thought possible. We’ve got 24 email list growth hacks to get you started. Does “Sign Me Up” perform better than “Get Started”?

CRM

Hootsuite

JULY 26, 2024

Unfortunately, there’s often a temptation to focus inward and get stuck micro-analyzing your own internal social media performance. Bonus: Get a free, customizable competitive analysis template to easily size up the competition and identify opportunities for your brand to pull ahead. But, realistically, this is kind of unlikely.

Analytics

Hubspot Marketing

OCTOBER 22, 2024

This hinders marketers’ ability to get the whole picture about their performance. Since traditional reporting methods focus on top-level metrics (like views, clicks, and impressions), you don’t get a clear picture of how your marketing efforts drive revenue growth. Here are my best tips to help you get started.

Analytics

Marketing Insider Group

OCTOBER 21, 2024

Is it any wonder that it’s so challenging to get your brand the recognition it deserves? Though there are countless ways to revitalize your marketing, you may want to consider starting with the following strategies. By working with an individual, like an influencer or creator, or another business you can get in front of new audiences.

Marketing Strategy

SmartBrief - Marketing

JANUARY 13, 2025

But traditional metrics dont always illuminate how to get there whether youre looking to grow market share, grow your physical footprint, grow your donor base, etc. Brand resonance Its one thing to get your brand or product in front of people. But thats just the start. Are social media insights on that list?

Health

Martech

OCTOBER 25, 2024

Example: Start with an initial invite highlighting what they’ll learn and why it’s worth their time. Then, follow up with a recording link and a quick survey to get feedback. Example : Start with an initial reminder a week or two out, then send another reminder closer to the date with details on what to expect or how to prepare.

Education

Hubspot Marketing

SEPTEMBER 12, 2024

Point-of-Need (PoN) advertising is a tactic that targets your audience at the exact moment they’re most engaged and in need of something — like getting online during a flight, waiting for a taxi ride, or while watching their favorite show. They can’t leave, they’re looking for something to do, and most importantly, they want to get online.

Advertisers

Backlinko

DECEMBER 6, 2024

It starts when they discover your brand and tracks through as they become a loyal customer. In this guide, you’ll learn: How a marketing funnel works Different types of marketing funnels Step-by-step process to build your first funnel Let’s start with the basics. His website gets about 400,000 monthly visitors from Google.

Customer Journey

SocialPilot

OCTOBER 20, 2024

Have you ever felt like you’re doing everything right on Instagram, but your posts don’t seem to get the virality they deserve? Without further ado, let’s get started. Before we get into the nitty-gritty, first, let’s understand what “going viral” on Instagram means.

User-Generated

Hubspot Marketing

JULY 12, 2024

To find the right tools, you’d usually have to get a firsthand recommendation from someone who’s done your job. More than any other type of software, it’s important not to get distracted by bells and whistles. If you’re starting from scratch, these are the tools that’ll help you build and scale your group.

Management

Customers.ai

DECEMBER 17, 2024

In fact, according to recent stats, email campaigns with just 1-3 messages get over 90% higher engagement rates than overly complex series. Theres nothing worse than getting hit with a Dont forget about us! Whether its getting a click, driving a purchase, or collecting a review, make the call-to-action (CTA) crystal clear.

Outbound Marketing

Buffer Marketing

JULY 23, 2024

When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand. While we got less press coverage from this type of press release, we were able to leverage them to get more partnerships. Why is this newsworthy or important?

PR

Martech

OCTOBER 21, 2024

Product marketing wonders why their shiny new features aren’t getting more of the spotlight on the agenda. This wasn’t just about getting “support” — it was about investment. The key is getting everyone in the game early so that every part of your strategy is airtight. The best time to get everyone in the game is right now.

Transform

Businesses Grow

JANUARY 6, 2025

The critical importance of personal brand When ChatGPT first hit the scene, I called tech analyst Shelly Palmer to get his view. It’s not too late for you to start this personal branding journey. The best place to start is my upcoming Personal Branding Master Class , which is the finest of its kind anywhere. Unleash it.

Transform

Scoop.it!

OCTOBER 31, 2024

Well, instead of thinking about selling your services to your audience, start by exploring ways to show them they need your brand’s assistance. Start by identifying your ideal customer’s pain points. That’s why it created an invaluable tool for helping its audience get answers to their questions.

Marketing Strategy

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. We interviewed Andrew Peluso, owner of Bananas Marketing Agency , for his expert advice on getting started with SEO. Let’s start with step one. This turns your site from an afterthought into an asset that generates leads and sales.

SEO

Buffer Marketing

AUGUST 7, 2024

So whichever camp you fall into — whether you're a brand seeking advice on how to find the right person to amplify your message or a budding influencer/creator researching how to get in front of brands — this article is for you.  Here’s a detailed guide to help brands and influencers alike in their search.

Influencer Marketing

Duct Tape Marketing

SEPTEMBER 18, 2024

Instead of clarity, you get confusion. Instead of results, you get noise. Let's simplify your marketing and get results. No more second-guessing or getting lost in the weeds. How to Get Started with the Marketing Snapshot How can you start using the Marketing Snapshot in your business?

Transform

Hubspot Marketing

OCTOBER 21, 2024

Don’t get me wrong — plagiarism, bias, data insecurity, and poor quality are all concerns when generating content with AI. Add in tasks like data analysis, calculations, and formatting, and it’s no wonder marketers report getting 12.5 Let’s get to the real action. Why use AI to create a marketing plan? hours back weekly.

Marketing Plan

Martech

AUGUST 22, 2024

Marketers are starting to think big about AI in marketing. The organizations that make the most progress will think big about what is possible with AI in marketing, but they will start small, incrementally achieving success. But where to start? Different organizations will take various routes to achieve their goals.

Transform

Buffer Marketing

NOVEMBER 14, 2024

Before we dive in: If you’re just  starting with Instagram for your business  or as a creator, the first step is to tighten the nuts and bolts of your Instagram presence. Let's get into them all. At a glance: 13 ways to get more followers on Instagram 1. Get verified on Instagram 1. afternoon slump.

Social Media Marketing