Hubspot Marketing

OCTOBER 18, 2024

Table of Contents How much of your marketing budget should be for events? B2B event attendees rank sustainable practices as the fifth most important factor in attending an event, beating out registration cost, exhibitors, and speakers/content. Write a budget proposal and finalize your budget. Let’s get started.

Event Marketing 132

Event Marketing Food Direct Mail Entertainment 132

Marketing Insider Group

FEBRUARY 3, 2025

A strong blog content strategy forms the backbone of effective online marketing. Quick Takeaways Set measurable goals to guide content creation. Plan content with a structured editorial calendar. Plan content with a structured editorial calendar. Evergreen content remains relevant over time, offering consistent traffic.

Thought Leadership 102

Thought Leadership Promotion Analytics User-Generated 102

Search Engine Land

AUGUST 12, 2024

Creating high-quality , helpful content that drives search traffic is more important than ever. Standing out from the crowd requires a delicate balance between optimizing content for search and creating pieces that truly resonate with users. Here are some tips on writing for people and search engines. U nexpected. C oncrete.

SEO 115

SEO User-Generated Place Market Research 115

Hubspot Marketing

AUGUST 20, 2024

In other words, the very first interaction of my day is with artificial intelligence (AI) — kind of surreal now that I write it. Generate content and assets. Let’s go ahead and get the obvious out of the way — content generation. As a content professional and writer for over a decade, I can't stress this enough.

User-Generated 132

User-Generated Food Marketing Marketers 132

Hubspot Marketing

JUNE 30, 2025

Table of Contents Marketing Job Description Types of Marketing Jobs Marketing Job Description FAQs As you embark on writing job descriptions for open roles on your team, make sure you include the following pieces of information. Create shareable content appropriate for specific networks to spread both our brand and our content.

Management 110

Management Inbound Marketing Marketing Marketers 110

Hubspot Marketing

JULY 10, 2024

As someone who writes website copy for a living, I work closely with search engine optimization (SEO) consultants to ensure that the copy speaks directly to the audience while remaining optimized for search engine rankings. This is an intuitive SEO management platform that HubSpot includes in its robust Marketing Hub package.

Price 136

Price SEO User-Generated Management 136

Hootsuite

OCTOBER 22, 2024

Employee advocacy is when employees share their company’s content or values on their personal social media accounts to boost brand awareness and build trust. Advocacy content can include everything from job postings to blog articles to industry resources to new product launches. Who naturally shares industry content or brand messages

PR 114

PR Gen Z Thought Leadership Communications 114

Animalz blog

JUNE 12, 2025

In that time, we’ve built content strategies for hundreds of B2B SaaS companies at every stage — from pre-seed startups to public companies. Our content has helped companies 5x their organic traffic , generate millions in pipeline , and taken companies from zero organic traffic to industry leadership. Animalz just turned 10.

SEO 62

SEO Education Thought Leadership PR 62

Search Engine Land

OCTOBER 3, 2024

This article explores: Content length and (potential) misconceptions around it. Content depth and what that means. How AI Overviews and LLMs might understand content using specific systems of analysis. How long should my content be? This might mean changing the purpose or placement of your content.

SEO 116

SEO User-Generated Communications Place 116

Buffer Marketing

JANUARY 13, 2025

TikTok ban , which, as of writing this article, will happen on January 19 if not overturned or paused. For example, The Washington Post has created its own “cinematic universe” on TikTok, featuring newsroom characters and serialized content that build its brand personality. We’re also watching things like the U.S.

Gen Z 132

Gen Z Transform User-Generated Analytics 132

Buffer Marketing

JULY 22, 2024

Paid advertising on social media is an immediate way to boost the reach of your content — particularly when it comes to a power platform like Facebook. Most content management platforms allow you to easily add this piece of code to your website and track the effectiveness of your Facebook Ads.

Advertisers 116

Advertisers Advertising User-Generated Management 116

Martech

MAY 21, 2025

Theres also AI outpainting, which lets marketers expand video frames to create more immersive, dramatic content. You can now get a creative head start with Product Studios new generated for you feature, which uses real-time trends to suggest campaign ideas, write optimized titles, and recommend relevant product offers.

Transform 88

Transform Analytics Marketing Marketers 88

Duct Tape Marketing

JUNE 18, 2025

As I explain in this solo episode, we’re witnessing a major shift from traditional SEO to what I now call search visibility —your brand’s presence across the entire digital ecosystem, from featured snippets and branded SERPs , to Google Business profiles and authoritative content that aligns with E-E-A-T principles. So E-E-A-T.

User-Generated 79

User-Generated Real Estate SEO Place 79

Martech

JUNE 10, 2025

This update also expands access to Customer Agent, as a Service Hub subscription is no longer required to use it! With this tool, you can automatically provide relevant, digestible summaries without relying on someone to write them manually. For example, a 1,000-credit Breeze pack becomes a 15,000-credit HubSpot pack.

CRM 56

CRM User-Generated Finance Price 56

Animalz blog

NOVEMBER 14, 2024

What If Your Content Could Have the Same Pull as Your Favorite App? Those apps are meticulously designed to keep us coming back — and you can use the same approach to make your content irresistible. Triggers are how you prompt your audience to engage with your content. Of course, this doesn’t happen by accident.

User-Generated 67

User-Generated Energy Industry Insights Product 67

Backlinko

JULY 30, 2024

So that your content attracts more visitors to your website. For example, imagine you sold bullet journals and wanted to use content marketing to drive more traffic to your online store. And so creating content around informational keywords is a great way to show potential customers they can trust you. Let’s get started.

User-Generated 110

User-Generated SEO Price Email Marketing 110

Backlinko

JULY 15, 2025

Random content creation is the top reason you won’t see ROI from your content marketing. One week, you write blog posts. With a strong content strategy, you’ll make consistent content based on real customer preferences, pain points, and historical data. The next week, you film some YouTube videos.

Customer 118

Customer User-Generated Price Analytics 118

Hubspot Marketing

JULY 22, 2024

Table of Contents What are brand guidelines? This statement ensures that all your content is working toward the same goal and connecting with your audience. It can also guide your blog and paid content, ad copy , visual media, and slogan. It‘s an action-oriented statement declaring your organization’s purpose.

Branding 117

Branding User-Generated PR Law 117

Hubspot Marketing

MAY 5, 2025

He founded GURU Media Hub, is the president and CEO of Outcome Media, and, oh yeah, hes also an adjunct professor at the University of Florida. It's because over the last few months you've been sending content, so now that that persons in market for the thing, they're thinking of you first. Which is to say yall, I believe him.

Thought Leadership 110

Thought Leadership Email Marketing Communications Promotion 110

Welcome Software

SEPTEMBER 17, 2024

For instance, data analytics enables marketers to accurately segment their audience, predict customer behavior, and deliver personalized content and offers that resonate on an individual level. Additionally, AI can be used to write content, generating personalized email campaigns or even blog posts that resonate with individual customers.

Transform 52

Transform Marketing Marketers Customer loyalty 52

Buffer Marketing

APRIL 30, 2025

Whether you’re crafting engaging visuals, planning your content calendar, analyzing your data, or boosting engagement, free Instagram tools can save you hours of work every week. Thankfully, these free content creation tools take the guesswork (and heavy lifting) out of the process. The right tools make all the difference.

User-Generated 108

User-Generated Analytics Fashion Management 108

Vertical Response

SEPTEMBER 1, 2024

The primary purpose of newsletters is to share valuable content, including tips, articles, updates, and customer reviews, which keeps subscribers engaged and informed. Including a mix of useful content like blog posts and insights ensures newsletters remain informative and engaging.

Email Marketing 105

Email Marketing Marketing Strategy Marketing Marketers 105

Hubspot Marketing

DECEMBER 2, 2024

Creating and optimizing content that speaks to problems and solutions. Ensuring content speaks to different segments and pain points. Personalizing content. AI can identify existing content, push it to the right audience at the right time, and identify opportunities to tailor it for those audiences based on data analysis.

Customer Journey 135

Customer Journey Copywriting Marketing Marketers 135

Backlinko

JUNE 23, 2025

Including writing, video creation, and customer research. ChatGPT Best all-purpose AI marketing assistant Price: $20+/month; limited free plan available I can’t write about the best AI tools for marketing without starting with ChatGPT. For more, check out our guide: How to Use AI for Writing Exceptional Content.)

User-Generated 80

User-Generated Price Marketing Marketers 80

Hubspot Marketing

MAY 12, 2025

The result is that theres been a ton of mid-level to low-level content pumped out. You can scale low-level content to infinity. Now I get to write it as Curt, a human being who happens to be an employee of HubSpot. Show me the incentives, Ill show you the outcome. And the incentives have been about quantity, not quality.

SEO 92

SEO Performance Marketing Digital Marketing Branding 92

Hubspot Marketing

JULY 11, 2025

Our staff writer used AI primarily to assist in research and editing to ensure the most helpful guide, and humans reviewed this content before publication. Table of Contents What is a CRM for hotels? Each hub has a free, Starter, Professional, and Enterprise plan. HubSpot helped Bluesun Hotels double its revenue.

CRM 86

CRM Price User-Generated Communications 86

Buffer Marketing

OCTOBER 28, 2024

The AI assistant helps you generate ideas, repurpose content, and edit posts to perfection. I even have a prompts category for ideas in case I get stuck (many of which came from Buffer's Creator Camp ) — but there's a nifty "generate ideas" button that can jumpstart your content creation.

Digital Marketing 107

Digital Marketing Price User-Generated Affiliate Marketing 107

Martech

JANUARY 9, 2025

Sci-Hub, a free access/piracy site for scientific research, found only 15% of papers retracted by their publisher were removed from the site. This eliminates the need to write code, significantly reducing the time required to develop audience queries. Jellypod launched its AI podcast studio. Jivox updated Jivox IQ DaVinci platform.

Retail 117

Retail User-Generated Advertisers Advertising 117

Hubspot Marketing

JULY 17, 2025

Table of Contents What is a CRM for nonprofits? HubSpot Pricing (Operations Hub) Free Tools: $0/month Starter: $9/month Professional: $720/month Enterprise: $2,000/month 2. With HubSpot’s Marketing Hub , nonprofits can build complex automation sequences that previously required manual intervention.

CRM 68

CRM Finance Transform Non-Profit 68

Buffer Marketing

APRIL 21, 2025

It makes for great content, of course, but there really are loads of ways to earn on TikTok — and I don’t just mean through sponsored posts.   Consider what suits your content and audience, and try out some of these effective methods for making money on TikTok. Not just my algorithm, is it?)

Affiliate Marketing 98

Affiliate Marketing Promotion User-Generated Product 98

SocialPilot

JULY 10, 2025

If your social media posts get delayed, edits fly on WhatsApp, and your calendar feels chaotic, you don’t have a content problem. Most social media managers and small business owners spend several hours a week just managing content —planning, creating, approving, and publishing. You have a workflow problem.

Copywriting 59

Copywriting User-Generated Analytics Promotion 59

SocialPilot

JULY 20, 2025

If you’re a content creator, marketer, or agency facing these challenges, the solution for seamless content flow and strategic channel growth is a YouTube content calendar. This powerful tool helps you maintain consistency, optimize your workflow, and ensure every piece of content aligns with your channel’s goals.

Transform 52

Transform Analytics User-Generated Management 52

Backlinko

FEBRUARY 10, 2025

Gymshark – Health and Fitness Blog Gymsharks blog , Gymshark Central, pairs high-quality content with a sleek design. Because it focuses on what actually works: Super-actionable content that helps its readers crush their fitness goals Eye-catching visuals that make you stop scrolling And it does all this while staying SEO-friendly.

eCommerce 90

eCommerce Shoppers Transform SEO 90

Hubspot Marketing

MARCH 4, 2025

Ive been in content marketing since early 2015. With almost a decade of experience, Ive tested dozens of content planning software, spreadsheets, and calendars over the years. This article is a rundown of my six favorite content planning tools out there, complemented with insights from other content experts.

Price 80

Price User-Generated Analytics Management 80

Lusha

DECEMBER 9, 2024

Instead of barging into someone’s day with unwanted calls or emails, you create awesome content and experiences that naturally draw them in. Create top-notch content that speaks to your target audience, make sure search engines can easily find your website (that’s SEO), and connect with potential customers on social media.

CRM 52

CRM Whitepaper eBook User-Generated 52

Exposure Ninja

JULY 11, 2025

That response is built using content pulled from websites and includes links to those sources. When your content is expertly written, well-structured, and aligned with what users are really asking, it can be selected and cited in Google’s AI-generated answers. How to Create AI-Mode-Ready Content 1.

User-Generated 52

User-Generated Finance PR SEO 52

Buffer Marketing

NOVEMBER 7, 2024

Content Marketing 4.6. Are they about to hire their first sales rep or content marketer? Key topics What do your customers focus on when they mention your competitors’ products or write customer reviews? Share of Voice 3.2. Sentiment 3.3. Key topics 3.4. Geography 3.5. Social media platforms Marketing 4.1.

Customer Acquisition 125

Customer Acquisition Price Non-Profit SEO 125