Hubspot Marketing

DECEMBER 22, 2023

Content Creation Generative AI tools, like Jasper for text generation and Midjourney for image creation, support content creation by producing text, crafting images, and even generating music or code, depending on your input and requirements. It's not just hype — 48% of marketers in our survey already use these tools to craft content.

Branding 98

Branding Transform User-Generated SEO 98

Backlinko

AUGUST 10, 2021

I’m super excited to announce the completely updated Content Marketing Hub. We launched the first version of Content Marketing Hub last year. You can check out the new Content Marketing Hub 2.0 right here: Visit The Content Marketing Hub. I’m super happy with how Content Marketing Hub 2.0

Content Marketing 98

Content Marketing Copywriting Marketing Marketers 98

Lynton Web

JANUARY 12, 2024

Write Concise Email Copy Start the email with a simple salutation using personalization. Email tends to be an effective option, but some users may prefer receiving content shared through chat or other communication channels. Contact LyntonWeb to learn more about what HubSpot Service Hub can do for you.

Customer 105

Customer Communications Promotion Product 105

Search Engine Land

MAY 12, 2023

What if you had a hub on your website where all your visitors could discover your amazing content? What if this hub helped your audience get solutions and answers, find relevant information, learn about your products/services, and discover new content? It makes your content on specific topics much easier to find.

Whitepaper 96

Whitepaper eBook SEO Education 96

Search Engine Land

APRIL 3, 2023

On March 3, LinkedIn introduced collaborative articles , a new type of content that LinkedIn publishes with the help of AI and LinkedIn users. In less than three weeks, the content hub /advice/ launched almost 30,000 articles (9,000 in the last week). Similar to how Wikipedia allows users to create and edit content.)

SEO 97

SEO Real Estate User-Generated Management 97

Martech

JULY 19, 2023

HubSpot’s June releases include new tools for AI Content Assistant, reporting improvements, new HubSpot Payments and subscription features. Content Assistance has been available for social media since May. Using slash and highlight commands to quickly use the Content Assistant inside many HubSpot tools.

Customer Journey 90

Customer Journey Law Analytics CRM 90

Businesses Grow

JANUARY 8, 2024

This post covers 10 non-obvious social media trends: Marketing speed Why social media will upend search The big new platform on the horizon Why influence is everything Social listening platforms in trouble The essential role of community Social commerce Designer commerce Watermarked content Local content hubs 1. Just kidding.

Gen Z 128

Gen Z Whitepaper Influencer Marketing User-Generated 128

Search Engine Land

FEBRUARY 7, 2024

Writing compelling product descriptions. Incorporating user-generated content (UGC) like reviews. Ideally, they should describe what content a page holds. They serve as the equivalent of your text, conveying content to search engine crawlers. Avoid content duplication for similar products.

Product 130

Product SEO Copywriting eCommerce 130

Search Engine Land

SEPTEMBER 6, 2023

As a website’s content grows, its organization and structure often suffer. Many website owners publish content without a cohesive internal linking or content organization strategy, confusing visitors and search engines. But there’s a solution.

SEO 137

SEO Digital Marketing Health Social Media Marketing 137

AWeber

AUGUST 17, 2023

Anyone who writes regularly, can relate to this - It takes a lot of time and effort just coming up with the right topics. Then on top of that you have to actually write it, and rewrite it, and rewrite it some more. Then when you do have an idea, it may take you a few hours to write one piece of content.

Copywriting 69

Copywriting Email Marketing Education Marketing Plan 69

Hubspot Marketing

APRIL 4, 2024

In the last five years, influencer marketing has come a long way from an experimental content-for-product swap to a full-fledged marketing tactic. Influence Marketing Hub estimates that the industry will total $24 billion by 2025, up from $1.7 Influencers must tag posts for paid content using the paid partnership label.

Influencer Marketing 98

Influencer Marketing Branding Gen Z Marketing 98

Hubspot Marketing

JUNE 20, 2022

Creating an effective content workflow is a lot like baking a cake. Imagine your cake batter is your content, and the cake pan is its publication. If your content goes straight from the writer to your consumers, you are running a lot of risks. You must first edit and fact-check the content before publication and distribution.

Management 113

Management Copywriting Transform Succession Management 113

Duct Tape Marketing

JANUARY 19, 2022

The Content Strategy That Works written by Kyndall Ramirez read more at Duct Tape Marketing. In this episode of the Duct Tape Marketing Podcast , I’m doing a solo show where I’m going to introduce one of my favorite strategy topics around content. Content is how you move people from know to like to trust.

eCommerce 98

eCommerce Retail eBook Management 98

Rock Content

OCTOBER 19, 2023

However, there’s one primary benefit of being on the Rock Content blog as opposed to the other websites — we’ve corroborated our facts from experts and gotten advice from them on how to ensure your topic clusters and pillar pages‌ drive fruitful results. Which type of content is important for my brand? to make the process easier.

SEO 59

SEO Copywriting Law CMO 59

Search Engine Land

SEPTEMBER 15, 2023

The most important part of your website will be the content on its pages. Your content should speak volumes about your brand or product using as few words as possible. Write in the language of your target audience, not the language you use internally. Don’t be afraid to reuse content: By human nature, attention is fleeting.

Personalized Marketing 136

Personalized Marketing Marketing Marketers Energy 136

AWeber

APRIL 26, 2022

Here are a couple of things to try: Add a testimonial Write your form in the same style as your newsletter Include your name and headshot Write a funny call to action Make a security and privacy promise. Use your newsletter hub. Here’s an example of an enticing newsletter hub from a travel blogger: 4.

Promotion 127

Promotion Thought Leadership Place Advertising 127

Hubspot Marketing

NOVEMBER 3, 2023

They can assess where your traffic and leads are coming from, what content they interacted with, if and when they converted, and how long it took to become a customer. You will need some marketing software (like HubSpot Marketing Hub) to do this. Was there a piece of content you created that set it off?

Marketing 110

Marketing Marketers Analytics Energy 110

Search Engine Land

SEPTEMBER 7, 2023

Entities These are the foundational concepts or things in content. They’re the bridge between the user’s intent and the content they’re trying to find. SEO Topics guide your broader content strategy. Intersection Topics can be used to form content clusters. Entities help focus and refine that strategy.

SEO 136

SEO User-Generated Transform Place 136

Sprout Social

SEPTEMBER 2, 2022

Price (at the time of writing): $24.99. With topics from creating business profiles to models you can use for your content plan, it covers topics that span a variety of sophistication levels. Price (at the time of writing): Free with trial, then $49/month. Influencer Marketing 101 (Influencer Marketing Hub). Type: Course.

Social Media Marketing 117

Social Media Marketing Price Marketing Marketers 117

Hubspot Marketing

DECEMBER 22, 2023

Similarly, there is a ton of value beyond popular content keywords, and savvy marketers know that the best optimization brings in the right customers — qualified leads primed for conversion. Let’s dive into this strategy, look at some long tail marketing examples, and then explore how this idea applies beautifully to content marketing.

Shoppers 99

Shoppers Retail Marketing Marketers 99

Sachs Marketing Group

DECEMBER 13, 2023

Not sure how to write content for a website? Writing content for a website involves understanding your audience, using a conversational tone, and making the content skimmable and SEO-friendly. Need help with creating engaging website content? Here’s how to write content for a website: 1.

Health 85

Health Transform Digital Marketing SEO 85

Martech

APRIL 20, 2023

As our colleague Nicole Farley reports , “Advertisers can submit creative content such as images, videos, and text related to a campaign, and the AI will “remix” these materials to generate ads that target specific audiences and meet objectives like sales targets.”

Product 97

Product Shoppers User-Generated B2C 97

Hubspot Marketing

NOVEMBER 14, 2023

Mind Mapping AI Brainstorming Tools HubSpot AI Content Writer Get started with the AI Content Writer HubSpot AI Content Writer is a brainstorming tool that can help you when you’re stuck. You can also use AI Content Writer to generate outlines, headlines, and content ideas in a pinch. Pricing: Free.

Price 96

Price User-Generated Marketing Marketers 96

Tiecas

MARCH 15, 2024

According to the findings from the Manufacturing Content Marketing—Insights for 2023, published by the Content Marketing Institute, 68% of manufacturing marketers surveyed said they either don’t have one or it is not documented. For content marketing to be truly effective, it needs a strategy with resources behind it. “For

Transform 92

Transform Manufacturing Customer Acquisition Marketing 92

Hubspot Marketing

SEPTEMBER 25, 2023

HubSpot Marketing Hub offers AI tools including Content Assistant, a content creation tool for bloggers and web copywriters. Specifically, Content Assistant can help you generate topic ideas for blogs, create blog outlines, write paragraphs, professional prospecting or marketing emails, and more within a Marketing Hub account.

Transform 108

Transform Price User-Generated CRM 108

Hubspot Marketing

NOVEMBER 22, 2023

It’s part of Marketing Hub , marketing automation software for small-to-enterprise businesses. The email newsletter tool is easy to learn — there’s virtually no learning curve, especially if you have experience using drag-and-drop page editors on a content management system. Step 3: Choose a template and gather your content.

Law 106

Law Key Performance Indicator Email Marketing Entertainment 106

Sprout Social

NOVEMBER 23, 2022

As a hub for thought leaders and job seekers alike, LinkedIn is a goldmine for uncovering new leads and talent alike. Tip 4: Curate content and create copy. With employees leaning on LinkedIn as their home to share content about their work and their own thought leadership, it’s the perfect place to kick off your program.

Thought Leadership 113

Thought Leadership Industry Insights Promotion Analytics 113

Rock Content

MAY 6, 2020

We answered all of these questions in the Rock Stage’s hub! We’ll answer you in this content. What is Rock Stage’s hub? A hub is a site that gathers lots of information about a subject. This choice is due to the extensive usage of this Content Management System (CMS). Which is the best plugin?

Price 81

Price User-Generated Marketing Strategy Management 81

Digital Marketer

MARCH 20, 2024

of digital marketers today, as revealed in a survey conducted by Influencer Marketing Hub. Additionally, you can use it to get content ideas that have the potential to draw traffic to your site and find link prospects from a database of over 14 billion web pages. So which tools should you use to get an edge?

Digital Marketing 103

Digital Marketing Social Media Marketing User-Generated Price 103

Duct Tape Marketing

MAY 6, 2020

Both SEO and content creation strategies cannot be implemented successfully without keyword research. Creating content that is ranking and speaks to the intent and needs of your ideal audience requires an understanding of which keywords matter to the relevant searches. Analyze All Existing Content and Create Your Hub Pages.

Energy 101

Energy Finance SEO Advertising 101

Orbit Media Studios

JANUARY 10, 2022

They’re crowded with famous blogs and big companies that have invested in content for years. No matter the arena, the winner is winning because they have a large body of high-quality, interconnected content, focused on their specific topic, with a body of work that covers all of the related subtopics. Content on interrelated topics.

Copywriting 52

Copywriting B2C Promotion Analytics 52

Lynton Web

NOVEMBER 9, 2022

Spending less time repeatedly writing the same message to your prospects and more time focusing on learning about their challenges probably sounds like a dream to many sales associates. With HubSpot Sales Hub, you can automate your communication quickly and easily with templates and snippets. Here is a description of each.

Communications 97

Communications Price Customer Product 97

Sprout Social

SEPTEMBER 14, 2023

This can be done through re-sharing customer content, responding to reviews and going above and beyond with your social responses. And that makes social the perfect outlet to grow your customer marketing strategy through three of the big social media “C’s”: content, conversation and creators.

Customer Marketing 123

Customer Marketing Branding Customer User-Generated 123

Hubspot Marketing

JULY 15, 2022

Additionally, with tools like HubSpot's Marketing Hub and Hootsuite , working on PR-related tasks — like sending promotional emails and social monitoring — has never been easier. Check out this helpful guide on how to write a press release that stands out from the crowd. Blog writing. You haven't found a good fit with an agency.

PR 123

PR Management Communications Promotion 123

Buffer Marketing

MARCH 23, 2023

They serve distinctly different audiences and create very different types of content. For content creators , one of the biggest debates is whether or not to "niche down" and focus on a specific topic or audience. Not niching down can also allow you to be more creative and versatile with your content. Lift up others.

Fashion 121

Fashion Food Branding Social Media Marketing 121

Hubspot Marketing

FEBRUARY 14, 2024

They’re commonly used for automating routine tasks, managing production schedules, storing files against projects and tasks, and providing a central hub with all content related to a project. Asana Intelligence Asana intelligence is its AI component , including planning, summaries, and content edits. Monday does all of this.

Management 107

Management Price User-Generated CRM 107

Martech

MAY 25, 2023

The boosters include: A treatment creation assistant in Pega Customer Decision Hub will help users produce better treatments by providing text and image suggestions. The new features include the ability to find insights from consumer and market data, a writing assistant and a video analysis tool.

User-Generated 64

User-Generated Marketing Marketers Social Media Marketing 64