Remove Industry Insights Remove Transform Remove User-Generated
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Reddit trends: A marketer’s guide to untapped potential

Sprout Social

Its partnership with Google makes it easier for users to see and participate in Reddit communities and conversations. Posts are moderated to follow community rules, and users can comment and vote on what they see. You can also leverage the user-generated content on Reddit as competitive intelligence.

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Transforming content marketing lifecycles with AI

Martech

Below, I delve into the content marketing lifecycle to show how content teams are incorporating generative AI at different stages. Insights and research Typically, an early phase of the content marketing lifecycle involves gathering data and conducting trend research to inform your content strategy.

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How to Create a B2B Social Media Strategy [Examples and Tools]

SocialPilot

Unlike B2C (business-to-consumer) strategies, which often focus on driving emotional purchases, B2B strategies prioritize building long-term relationships, establishing authority, and generating leads from decision-makers like CEOs, managers, and teams. Its ideal for sharing thought leadership, case studies, and industry insights.

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Social Media Benchmarks by Industry and Networks (2024)

SocialPilot

We have covered all major industries and shared vital metrics that you should know. Social Media Benchmarks by Industry The social media landscape is vast and constantly transforming. What works for your industry might not work for others. That’s where industry-specific benchmarks come in.

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8 best brand monitoring software to grow your brand in 2025

Sprout Social

Beyond publishing, engagement and reporting solutions, Sprout’s Social Listening capabilities track conversations about your brand and industry, delivering valuable AI-powered business intelligence to drive strategic action. Mention Mention is a social listening and media monitoring platform with brand tracking capabilities.

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How to strategically use social media to drive a digital transformation

Bannerflow

As we enter a post-pandemic world, digital transformation is high on the agenda of many businesses. Within that new landscape is the need to seamlessly integrate a social media strategy and ensure it is leveraged as part of the wider digital transformation drive. But how do you build a strategy that drives digital transformation?

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Driving Digital Transformation in the Busy World of iGaming

Bannerflow

iGaming is a huge and growing industry and one which is embedded in the online world, making digital transformation integral to the sector’s growth. Consequently, it’s clear this is a sector where digital transformation is a priority. Newzoo estimates that mobile gaming generated $90.7bn in 2021 , an increase of 4.4%