Sprout Social

OCTOBER 19, 2023

Keep reading for actionable insights that will help you meet your revenue goals and marketing objectives, head-on. AI is also helping social teams understand and respond to audiences better. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

User-Generated 129

User-Generated Marketing Marketers Advertising 129

Buffer Marketing

MARCH 20, 2024

Question: I'd like for you to tell me what the value of using a social media tool like Buffer is compared to Meta Business Suite specifically. The big five, also known as Meta’s Instagram and Facebook, then LinkedIn, TikTok, and X/Twitter, have all integrated some form of scheduling since they came to be. 

Management 88

Management Analytics Place Product 88

SocialPilot

APRIL 22, 2024

You can consider adding these optimal post timings to your daily Reel posting schedule. 12 Instagram schedulers so you never miss the schedule Discover the top Instagram scheduling tools of 2024 to help you schedule all your posts at the right time. See the full list But then again, these are general timings.

Analytics 105

Analytics Branding Promotion Marketing 105

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. If the concept of maintaining a steady stream of content seems daunting, don’t worry—you have the ability to schedule Facebook posts in one of three different methods. And scheduling ensures that reliability.

Thought Leadership 121

Thought Leadership Analytics Management Social Media Marketing 121

SocialPilot

MARCH 12, 2024

But as social media evolved, so did this platform, and scheduling content became a thing. As this industry got bigger and busier, people started looking for clever ways to stay consistent and grow by learning how to schedule a reel on Instagram. So, let’s learn all about scheduling Instagram reels using popular tools.

Transform 87

Transform User-Generated Analytics Management 87

Martech

MARCH 7, 2024

SpotOn’s SpotOn Marketing Assist is designed to streamline the restaurant marketing process, It defines marketing events each month and then creates and schedules campaigns for these events. Once the campaigns are set up and approved, it can publish the restaurant’s campaign across email and social media channels.

Transform 108

Transform Customer Acquisition User-Generated Advertising 108

Buffer Marketing

FEBRUARY 15, 2024

  “In a world where people are inundated with overly processed content, a lot of what people want to see from you as a creator is a little bit of an authentic insight into what it is like to be in your shoes.”  That is where Instagram Story scheduling comes in.    Here’s how it works: Step 1.

Social Media Marketing 113

Social Media Marketing Analytics Place Price 113

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

Social Media Marketing 121

Social Media Marketing Marketing Marketers Education 121

Buffer Marketing

APRIL 3, 2024

  But if you’re here, you likely already know that Facebook is still the world’s most-used social media network , with over 3 billion active monthly users (MAU).  Post consistently This advice applies to all social networks: post consistently.  ” 4. Here’s how.

User-Generated 99

User-Generated Social Media Marketing Millennials Analytics 99

Sprout Social

NOVEMBER 29, 2023

Automation is a close friend of any social media marketing strategy—Instagram included. This is because automation can help take care of mundane tasks, like scheduling, compiling reports and even responding to common questions asked in DMs. Uncover important insights about your audience. Let’s dig in.

User-Generated 115

User-Generated Analytics Management Social Media Marketing 115

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. Without the help of social media scheduling tools, that means you have to remember to go online each day (sometimes even multiple times a day) to manually publish your content. We’ve got three reasons why.

Branding 98

Branding Price Analytics Management 98

Customers.ai

JANUARY 26, 2024

We’ve broken our 15 favorite tools into the following categories: Lead Generation Tools Sales Enablement Tools Account-Based Marketing (ABM) Software Event & Webinar Software Conversion Rate Optimization (CRO) Software Social Media Automation Software B2B Content Marketing Software See Who Is On Your Site Right Now!

CRM 111

CRM User-Generated Analytics Marketing 111

Buffer Marketing

MARCH 7, 2024

These days, B2B companies are taking a social-first approach to distributing their reports, irrespective of their audience. In this guide, we’ll explain why social media channels are perfect for B2B report distribution and break down examples of distribution done well. With social media, that’s not the case. 

User-Generated 106

User-Generated Food Promotion Advertising 106

Unbounce

MAY 16, 2023

In the words of Big Daddy Kane: “Managing social media ain’t easy.” But AI for social media can make it a whole lot more manageable. That means you can plan, produce, schedule, and monitor your content faster—so you can get back to doom-scrolling with the rest of us. What is AI for social media?

Transform 131

Transform Social Media Marketing User-Generated Copywriting 131

AWeber

APRIL 23, 2024

You invest a lot of time and effort into building a successful social media community for your brand. For many brands, the key to generating traffic, conversions, and sales from social media is all about their link in bio. Discover the best Linktree alternatives for any social media audience in the guide below.

User-Generated 68

User-Generated Analytics eCommerce Price 68

Hootsuite

MARCH 26, 2024

If there’s one thing social media marketers need more of, it’s time. More time to execute their social strategy, to create content, and to engage with customers. But since you can’t get more time in your day, the next best thing is to use social media collaboration tools to get everything done.

Price 86

Price Communications Social Media Marketing Analytics 86

Sprout Social

FEBRUARY 28, 2024

What is social media technology? At its core, social media technology is software designed to manage a company’s social media profiles across multiple platforms. From emerging networks to well-established platforms, audiences have a nearly insatiable appetite for social media content across channels.

Health 103

Health Management Branding Customer 103

Hootsuite

DECEMBER 12, 2023

Whether you’re B2B or B2C, your customers want to engage with humans on social media. 56% of customers want more relatable, personable content from brands on social, but 48% of brands are still posting self-promotional content multiple times a week. Easy: be active on social media. Not for execs on social media.

Thought Leadership 111

Thought Leadership Place CMO B2C 111

Sprout Social

FEBRUARY 29, 2024

Each domain benefits from AI’s ability to streamline processes, improve efficiency, and provide actionable insights, making every interaction and decision more meaningful and effective. They power AI tools that enable businesses to gain valuable insights from disparate data to help decision-making. What is AI?

Transform 121

Transform User-Generated Analytics Market Trends 121

Search Engine Land

FEBRUARY 14, 2024

Artificial intelligence (AI) is reshaping social media marketing in significant ways. Content personalization: The heart of AI-driven social media AI algorithms can sift through user data, including past interactions, likes, shares, and comments, so you can tailor content that resonates with your audience and enhance user engagement.

User-Generated 120

User-Generated eCommerce Social Media Marketing Copywriting 120

Hootsuite

APRIL 17, 2024

Other social media platforms like Instagram and Facebook have their own algorithms, too.) Understand your audience If you’ve read any other guides to social media engagement , you know this is always Rule #1. Schedule your Threads Reaching a lot of people is the first step to delighting and engaging a lot of people.

User-Generated 82

User-Generated Law Analytics Entertainment 82

Hubspot Marketing

SEPTEMBER 12, 2023

@lubeebatconservancy big yawn #bats #lubeebats #cute ♬ Love You So - The King Khan & BBQ Show In HubSpot’s recent Consumer Trends survey , we discovered nearly one-third of consumers use social media apps to search for information. Establish Brand Awareness Your brand’s online presence matters.

Gen Z 118

Gen Z Product User-Generated Millennials 118

Hootsuite

OCTOBER 12, 2023

Wondering how to manage social media for your business when you don’t have the bandwidth or budget? Many small business owners struggle to balance social media with other responsibilities. Payroll, product development, and customer service often take precedence over managing multiple social media accounts.

Management 120

Management COS Social Media Marketing Shoppers 120

Martech

JANUARY 9, 2024

External data sources like social media also help to build a complete picture. “It Here are some research tools and tactics to use before the event: CRM systems Surveys Focus groups Social media Community forums Previous events Digital content (webinars, whitepapers, etc.)

Logistics 115

Logistics Whitepaper CRM Event Marketing 115

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. For example, suppose you’re a social media marketer at a B2B marketing software company for small businesses. Hashtags may be the answer.

Analytics 103

Analytics User-Generated Social Media Marketing Promotion 103

Sachs Marketing Group

JANUARY 24, 2024

Creating engaging posts for social media involves a blend of creativity, strategy, and understanding your audience. It’s about presenting compelling content that resonates, encourages interaction, and adds value to your followers’ social media experience.

Social Media Marketing 88

Social Media Marketing Transform Communications Branding 88

Hootsuite

JANUARY 23, 2024

While many social networks saw business use decline in 2023, LinkedIn saw 5% business use growth. Hootsuite’s Social Trends Report finds that change in usage is driven by a renewed focus on ROI. Let’s take a look at how to incorporate LinkedIn marketing tools into your social strategy. #1 1 Social Media Tool Create.

CRM 84

CRM User-Generated Marketing Marketers 84

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

User-Generated 106

User-Generated SEO Social Media Marketing Analytics 106

Marketing Insider Group

OCTOBER 16, 2023

BuzzSumo provides insights into their content strategy , helping you refine yours. Buffer Image Source: Buffer Buffer is a social media management tool that allows users to schedule, publish, and analyze their posts across multiple social media platforms. With Buffer, you can schedule your posts in advance.

Market Research 103

Market Research Content Marketing Analytics SEO 103

Hootsuite

JANUARY 2, 2024

Social media growth reached a new high in 2023, with 4.88 billion total active social media user identities, representing 60.6% How do brands grow their own social presence to reach that ever-increasing audience base? We’ve got 10 strategic tips (and 3 tools) for optimum social growth in 2024.

CRM 105

CRM User-Generated SEO Management 105

Hootsuite

APRIL 26, 2023

Having accurate, insightful information gives you the chance to deliver the best products, write the best messages, and build engagement and customer loyalty. This is where social media market research comes in. Basically, with social media market research, you’re as close to being a mind-reader as you’re gonna get.

Market Research 123

Market Research Social Media Marketing Real Estate Fashion 123

Buffer Marketing

APRIL 22, 2024

Enter social media. The social media challenge for solopreneurs Even those with limited social media experience understand that neglecting this marketing channel is a missed opportunity for sales and growth. Which social platforms should you choose? Solopreneurs can be excellent at their craft.

Thought Leadership 93

Thought Leadership Real Estate User-Generated Food 93

Sprout Social

NOVEMBER 30, 2023

How to analyze marketing competitors To analyze your competitor’s marketing strategy, you need to gather as much competitive intelligence as possible about their marketing, from web and social media to field marketing. Also follow social media hashtags related to your product or service. Publishing whitepapers/ebooks?

CRM 106

CRM Whitepaper Marketing Marketers 106

SocialPilot

MARCH 8, 2024

Something that gives your clients the final nudge they need to choose you as their social media marketing comrade. And that something my friend is a fine-looking “ Social media proposal ”. So we will cover a step-by-step process that will enable you to create your social media management proposal from scratch.

Social Media Marketing 80

Social Media Marketing Price Analytics Energy 80

Hootsuite

OCTOBER 30, 2023

Social media calendar software is a must for any social team. With multiple platforms to manage and audiences in multiple time zones, it’s simply not realistic to post your social content on the fly to each account. Keep reading to find the best tool for your needs and learn how use a social media calendar to save time.

Analytics 98

Analytics Social Media Marketing Thought Leadership Price 98

Sprout Social

OCTOBER 5, 2023

Is managing multiple social media accounts becoming too tedious? You can schedule posts, interact with your community and even monetize your content. This unified approach makes it easier for marketers and content creators to manage, analyze and optimize their social media activities across Facebook and Instagram.

Key Performance Indicator 107

Key Performance Indicator Marketing Marketers Management 107

Sprout Social

APRIL 25, 2024

There are social media templates available for virtually any task you can think of—from content production to reporting to team onboarding. If you want to win time back in your schedule, make it your mission to never start from scratch. In this article, we’re sharing every social media marketing template we’ve ever made.

Social Media Marketing 65

Social Media Marketing Key Performance Indicator Influencer Marketing Management 65