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4 marketing ‘jobs to be done’ being transformed by genAI

Martech

Generative AI isn’t just transforming marketing it’s already embedded in how marketing teams work. Unlike traditional martech implementations, this transformation is happening from the ground up as individual marketers adopt AI assistants for their daily work. Heres what to do. Email: Business email address Sign me up!

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Disruptive AI Video Trends that are Transforming Marketing in 2024

Hubspot Marketing

This enables marketers to quickly generate a variety of content, testing, and refining different approaches and messages without the logistical constraints of traditional video shoots. For example, this viral video ad features a woman casually talking about a product while seated inside her car.

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How to Sell During a Trade War

SMEI

Form alliances with logistics providers to streamline distribution. The Payoff Within two years, Titan Machinery had transformed its international sales strategy. Joint ventures and strategic alliances allow you to leverage established distribution networks and customer bases.

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Transform your content creation from chaos to consistent brilliance

Martech

to streamline feedback CMS integrations to eliminate copy/paste cycles and versioning errors Focus automation on logistics. The post Transform your content creation from chaos to consistent brilliance appeared first on MarTech. You can automate scheduling, assignments and approvals based on rules. Creative judgment still needs humans.

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3 elements of a customer technology strategy

Martech

Company technology Customer technology Purpose: Digital Transformation 1.0 Purpose: Digital Transformation 2.0 Software: ERP, finance, procurement, warehousing, logistics, etc. Non-customer-facing departments rely on company technology, which helped streamline operations during the first wave of digital transformation.

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5 Proven Ecommerce Growth Strategies ($0 to $100 Million)

Backlinko

Even if you’re swamped, you can find 75 minutes for conversations that could transform your business. Add production, logistics, and overhead costs. Start with five customers this week. That’s enough to spot patterns while being totally manageable. Take detailed notes using their exact words. The result?

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How Smarter Content Supply Chains Drive B2B Purchases

Welcome Software

We talk about optimizing logistics, streamlining fulfillment, and getting products to customers quickly. But there's a hidden factor transforming supply chains from the inside out: content. Ready to see how Optimizely can help you transform your content and commerce experiences?