Neil Patel

JANUARY 18, 2022

Good landing pages are the lifeblood of any digital marketing campaign. You’re a busy entrepreneur or digital marketer. I know you don’t have the time or bandwidth to sit and fiddle with back-end code and figure out how to design a beautiful landing page. Swipe Pages Price: Plans start at $29 per month.

Price 109

Price CRM Analytics Digital Marketing 109

Hubspot Marketing

JANUARY 11, 2023

On top of lead generation, a blog can also help your site climb in search rankings. At the HubSpot Blog, which gets a whopping eight million page views per day and has seen a 25% boost in traffic year after year, we've experimented with and written many key strategies that can make any blog successful.

User-Generated 145

User-Generated Law SEO Promotion 145

Martech

FEBRUARY 9, 2022

Marketing automation platforms are often at the center of the marketing organization, but with capabilities that go beyond your average email platform often come steeper prices and a sharper learning curve. Have we outgrown our current marketing system? Do your sales reps need real-time access to marketing data?

Marketing Automation Platform 97

Marketing Automation Platform Inbound Marketing Marketing Marketers 97

Hubspot Marketing

NOVEMBER 30, 2022

With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing? Marketing has always been about connecting with your audience in the right place and at the right time. Enter digital marketing — in other words, any form of online marketing.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Hubspot Marketing

MAY 6, 2022

When it comes to building effective social media ad campaigns, the biggest question isn’t “how much should I spend?”. It’s “for every dollar I spend, how much do I get back?”. In other words, it’s all about return on investment (ROI) — how are ad spending and customer conversion linked? How does this happen?

Social Media Marketing 97

Social Media Marketing Marketing Marketers User-Generated 97

Hubspot Marketing

MARCH 9, 2023

Types of Press Releases Sample Press Release Format How to Write a Press Release Press Release Template Press Release Examples Tips for Publishing Press Releases What is a press release/news release? So, instead of thinking of a press release solely as a ticket to earning news coverage, consider it as a valuable piece of marketing content.

PR 145

PR Transform User-Generated Promotion 145

Hubspot Marketing

OCTOBER 16, 2019

But how do you communicate that with your stakeholders and the public? Between blog writing, drafting ad copy, and setting up an email workflow, it's hard to make time for brand awareness and media management. In today's world, PR and marketing overlap and intertwine, making it necessary to work together. See what I did there?

PR 124

PR Communications Price Management 124

Hubspot Marketing

JUNE 22, 2022

Short-form video is dominating the social media landscape — and many marketers want to get a piece of the action. In order to make the right decision, it's essential to understand their unique audiences, marketing opportunities, and algorithms. As a result, 52% of marketers who use TikTok plan to increase their investment in 2022.

Gen Z 118

Gen Z Millennials Price Social Media Marketing 118

Backlinko

MAY 14, 2024

Small business marketing is a mix of strategies, tactics, and channels to promote your offerings to your target customers. This guide will teach you how to market your small business using six best practices. Here’s how: Do Market Research Market research helps you understand your target customers on a deeper level.

PR 103

PR Customer loyalty User-Generated Marketing 103

Martech

FEBRUARY 3, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering many benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. What marketing automation capabilities are most critical to our business?

Marketing Automation Platform 96

Marketing Automation Platform Inbound Marketing Marketing Marketers 96

Hubspot Marketing

APRIL 25, 2022

As marketers, we write copy daily: For landing pages, social media posts, email newsletters, you name it. In fact, as of 2022, over 60% of marketers measure the success of their content through sales. If you're stuck in a writing rut or unsure how to use conversion copywriting to increase sales, you're in luck.

Copywriting 138

Copywriting SEO Shoppers B2C 138

Hubspot Marketing

JUNE 23, 2023

Email marketing remains crucial to most marketing campaigns. However, not every marketer knows how to write a marketing email that will boost conversions and audience retention. If your marketing emails aren't well-written, your subscribers will stop opening and start deleting your messages.

Copywriting 140

Copywriting Email Marketing Entertainment Marketing 140

Hubspot Marketing

JUNE 2, 2020

Marketing Margie. And if so, how much do you know about them? They help you focus your time on qualified prospects, guide product development to suit the needs of your target customers, and align all work across your organization (from marketing to sales to service). how do I actually make one?". Accounting Alan.

User-Generated 144

User-Generated Customer Acquisition Finance Education 144

Neil Patel

FEBRUARY 17, 2021

Neuromarketing is a branch of marketing that integrates consumer phycological principles with marketing best practices. I’ve talked a lot before about consumer psychology, both on my blog and elsewhere. How Psychology Impacts Sales Through Neuromarketing. But what does this mean in terms of your marketing strategy?

Neuromarketing 142

Neuromarketing Price Retail Product 142

CXL

JULY 25, 2022

CTAs are a critical component of marketing material. CXL use them on landing pages to invite customers to trial top marketing courses: SEO tool Clearscope invites users to join their Director of SEO in a webinar. Take this post from Mailchimp on email marketing benchmarks. How much does it cost?

Copywriting 121

Copywriting eBook User-Generated Communications 121

CXL

OCTOBER 16, 2022

In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. Table of contents What is customer acquisition, and how does it support growth? What makes customer acquisition different from marketing? What makes customer acquisition different from marketing? Google ads).

Customer Acquisition 107

Customer Acquisition eCommerce Customer Retail 107

Hubspot Marketing

MAY 9, 2019

But how do you know if your content is engaging and emotionally resonant enough to persuade your audience to stay and ultimately buy your product or service? In your advertising campaigns, the best way to measure your content's converting capabilities and, in turn, its resonance is cost per acquisition.

Millennials 140

Millennials Acquisition Marketing Advertising Advertisers 140

Duct Tape Marketing

AUGUST 24, 2022

What You Should Be Tracking In Your Marketing Efforts And Why written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch. 2:58] What metrics to look at throughout the different levels of the marketing funnel. [3:32] Resources I Mention: The Marketing Assessment — Marketingassessment.co.

Analytics 82

Analytics Marketing Marketers Education 82

Neil Patel

JULY 28, 2020

When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at the image above and you’ll see how many visitors they are getting. And those visitors produce roughly 10 billion dollars of market cap. They generate 29.61 million people.

Fashion 145

Fashion Education Product Communications 145

Duct Tape Marketing

NOVEMBER 9, 2022

The Secret Sauce For Smarter Marketing Execution written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Clare Price. In this episode of the Duct Tape Marketing Podcast , I interview Clare Price. Key Takeaway: How do you turn a $1 million company into a $10 million one?

Real Estate 73

Real Estate Price Marketing Marketers 73

Neil Patel

MARCH 8, 2021

Wix is best for beginners who want to whip up a basic website that does not need advanced features. It’s an entry-level tool with an intuitive drag-and-drop editor so you can churn out a website in minutes without much technical know-how. Get your website idea off the ground using WordPress’ powerful, flexible platform.

eCommerce 109

eCommerce Price Non-Profit User-Generated 109

Hubspot Marketing

MARCH 22, 2022

In this post, I'll walk you through what "the metaverse" really is, how you can access all sorts of virtual worlds, and where the brand potential lies in this emerging space. Does Meta own the Metaverse? There's much more complexity here than a quick definition can explain.). 3 Popular Metaverses (And What You Can Do in Each).

Real Estate 113

Real Estate Branding User-Generated Price 113

Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan. You should.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

Neil Patel

MARCH 25, 2021

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you. Then let’s begin.

Digital Marketing 144

Digital Marketing Social Media Marketing Marketing Marketers 144

Hubspot Marketing

AUGUST 8, 2019

Marketers, can we be honest with each other for a second? On a scale of 1-10, how much do you really understand the world of paid advertising? But if half of small business are using it, we just can’t afford to ignore this channel, no matter how perplexing. Search Engine Marketing (SEM).

Advertising 106

Advertising Advertisers Inbound Marketing User-Generated 106

Hubspot Marketing

NOVEMBER 30, 2016

And while the community is clearly there, connecting with them from a marketing standpoint isn't always easy. So, what does optimized Facebook advertising actually look like? The lesson for Facebook marketers? How is your product or service different from any other? One average, Facebook is home to 1.18 2) It's relevant.

Advertising 145

Advertising Advertisers Price Promotion 145

CXL

JUNE 16, 2022

Consistency is the cornerstone of good marketing. Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. A marketing playbook gets everyone on the same page.

User-Generated 124

User-Generated Marketing Marketers Customer Journey 124

Hubspot Marketing

MAY 10, 2022

Don’t get me wrong, I love a good graduation speech and all the platitudes that come along with it, but very few of them give guidance on how to find a job after college. But before we dive into how to find a job after college, let’s first shed some light on why the job searching process is so difficult for college graduates.

Energy 98

Energy Shipping Management Price 98

Rock Content

JULY 21, 2020

Content Marketing has undergone a series of diverse transformations from the first newspapers and travel guides up to current corporate blogs and social media. Success case: what results does Ion deliver in practice? How does Ion’s pricing work? Who is Ion for? What are the advantages of Ion?

Whitepaper 75

Whitepaper User-Generated Transform eBook 75

Duct Tape Marketing

FEBRUARY 24, 2022

Why Publishing A Book Helps Build Your Credibility written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Michael DeLon. In this episode of the Duct Tape Marketing Podcast , I interview Michael DeLon. He’s also the author of On Marketing: The Definitive Guide for Small Business Owners.

Real Estate 96

Real Estate Education Law Entertainment 96

Duct Tape Marketing

APRIL 20, 2023

Navigating Uncertainty: The Art of Imperfection in Strategy written by Felipe Orrego read more at Duct Tape Marketing Marketing Podcast with Charles Conn In this episode of the Duct Tape Marketing Podcast , I interview Charles Conn. How do you address that? [07:06] So how do you acquire curiosity? Like this show?

Finance 63

Finance Retail CRM Marketing Strategy 63

Customers.ai

JANUARY 26, 2024

B2B marketing tools have made it possible to scale what only recently consisted of face-to-face meetings with business decision-makers. And it’s technology like marketing automation and machine learning that’s made this possible. So, what are the best B2B marketing tools to add to your arsenal right now?

CRM 111

CRM User-Generated Analytics Marketing 111

Hubspot Marketing

JANUARY 7, 2024

Marketing seems simple, but it gets more complex as you break it down. If you don't already know about marketing careers, scanning jobs online could convince you that this isn't your dream job. But marketing is fun. Marketing a company is essentially grabbing a bullhorn and saying, "Hey! Let’s get started.

Copywriting 100

Copywriting CMO PR Social Media Marketing 100

Duct Tape Marketing

DECEMBER 14, 2017

3 Steps to Create Content That Turns Readers into Subscribers Like Clockwork written by Guest Post read more at Duct Tape Marketing. Subscribers are a goldmine of marketing potential. So how do you start mining for gold? To check how fast your website is, you can visit Pingdom. That might sound like a long blog post.

Promotion 78

Promotion Place Price Communications 78

Marketing Insider Group

AUGUST 3, 2015

Are you overwhelmed with the complexity of creating B2B marketing content that generates leads? This sea change in how customers buy is why sales and marketing is going through a dramatic, wrenching transformation. For ages, marketing was constrained by space limitations (i.e. B2B Content Marketing: Easier Said Than Done?

Whitepaper 91

Whitepaper Transform Education eBook 91

Duct Tape Marketing

AUGUST 28, 2015

The Secret Sauce for Optimizing Your FAQ Page written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. It’s undeniable that, cost aside, companies would much rather have sales people closing deals in addition to their support team personally answering every inquiry and problem that arises.

Direct Mail 68

Direct Mail eBook Shipping SEO 68

Hootsuite

JANUARY 10, 2024

Forgive us for using a technical term, but it’s absolutely bananas how far AI has come in the past year. And while some people are worried that the robots are here to take our jobs, we’re convinced they’re here to help us do our jobs better —especially when it comes to AI marketing tools. It’s seriously easy.

Price 100

Price User-Generated Copywriting Marketing 100