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Nonprofits: Steal These Marketing Practices from Tech Startups

Buffer Marketing

Think nonprofits and Silicon Valley startups have nothing in common? I started my career working in a nonprofit setting, and now I’m a fractional marketing director for nonprofits.   One key difference between nonprofits and startups comes into play when launching a marketing initiative.

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25 Nonprofit Marketing Statistics for 2023

Hubspot Marketing

It’s tricky being a nonprofit marketer. You’re often left wondering if it’s okay to spend part of the money on marketing your fundraisers, or if you should just spend it all on the cause itself. However, marketing — especially for nonprofits — couldn’t be more vital for the betterment of your beneficiaries.

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5 Google for Nonprofits Tools That Will Change Your Cause Marketing Forever

Hubspot Marketing

Google for Nonprofits is a membership program for nonprofits based in the U.S. Organizations like Kiva , BeatBullying , UNICEF, and charity: water are part of the Google for Nonprofits community. with country-specific programs ). Though it has eligibility requirements, once accepted, you have access to free Google products.

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From awareness to action: how to raise money for nonprofits

AWeber

Donations are the lifeblood of nonprofit organizations. But to secure them, you need a solid fundraising strategy. Maybe you're looking to start a nonprofit. In this post, we'll show you how to raise money for nonprofits while building lasting donor relationships. What is nonprofit fundraising?

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Dive Into the Future of Direct Mail Marketing: 4 Fresh Tips

Marketing Insider Group

Direct mail is one of the most classic and effective marketing tools nonprofits can leverage for fundraising. However, determining how it fits into your strategy can be quite a marketing challenge. Use your donor database to select current and previous donors who would be most likely to give.

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7 Tips to Run Effective Non profit Campaigns

Vertical Response

Email is an essential tool for nonprofit organizations, and for good reason: In 2018, nonprofit email marketing earned $45 for every 1,000 emails sent (M+R Benchmarks). Want to get more out of your email marketing? Start with these tips for effective nonprofit email campaigns.

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Why Your Nonprofit Should Invest in Search Engine Optimization

Hubspot Marketing

Every company needs a strong marketing strategy — even nonprofits. However, most nonprofits haven't considered investing in search engine optimization (SEO), even though it can have one of the highest returns on investment. Let's dive into what SEO is, how it works, and SEO best practices for nonprofits.

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