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5 Simple Ways to Improve Your Pricing

Hubspot Marketing

In the 5 years I’ve run Nudge, I’ve interviewed dozens of experts on pricing. In this blog, I reveal their top five pricing tips. 5 Secrets About Pricing Recently on my podcast Nudge , a guest told me a secret about pricing. " The truth ," Melina Palmer said, " is that pricing isn’t really about the price.

Price 92
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Setting a Price for Your Product

DIY Marketers

Setting a price for your product or service is one of the most important decisions that you can make as a small business owner. If your customers are complaining about your price, they have no idea why they should choose you. Price is that important. What Does Pricing Mean in Marketing. How Pricing Works.

Price 98
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Google updates Merchant Center product data specifications

Search Engine Land

Google’s product data specification requirements guarantee that all product data submitted to the Merchant Center is formatted correctly to optimize success for both Shopping ads and organic Shopping listings. Google uses this information for features such as sale price suggestions, automated discounts, and dynamic promotions.

Product 118
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Google quietly increases ad prices to meet targets, claims exec

Search Engine Land

The search engine “frequently” changes the auctions it uses to sell search ads, increasing the cost of ads and reserve pricing by as much as 5% for the average advertiser. For some queries, the tech giant may have even raised prices by as much as 10%, according to Google Ad executive, Jerry Dischler at the federal antitrust trial.

Price 143
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TikTok Promotion: Boost your visibility in 2024

Sprout Social

TikTok Promote may be the answer. Like Instagram’s boosts and X’s (formerly Twitter) promoted post feature, TikTok created a tool that allows users to turn their organic content into a paid promotion quickly and simply. What is TikTok promotion? claireliz_ part 2 of trying out tiktoks promote feature!

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No,99 prices don’t hurt quality perceptions

Ariyh

This is a 3min practical summary of a scientific study 🎓 Join 24,595 marketers who grow faster using science, not flawed opinions 📈 Subscribe here Today’s insight is brought to you by… Zaplify Stop wasting hours prospecting manually. Just-below pricing just got a whole lot more attractive. New to Ariyh ?

Price 62
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What is RGSP? Google’s Randomized Generalized Second-Price ad auctions explained

Search Engine Land

The concept of randomized generalized second-price (RGSP) auctions sent shockwaves through the PPC community after the subject took center stage at the Google antitrust trial. This would decrease the overall value of Google’s product. Here’s everything you need to know. How does Google pick an ad auction winner?

Price 117