Hubspot Marketing

AUGUST 21, 2023

Do you take a good, hard look at your team's marketing strategy every year? Without an annual marketing plan, things can get messy — and it's nearly impossible to put a number on the budget you'll need to secure for the projects, hiring, and outsourcing you'll encounter over the course of a year if you don't have a plan. You should.

Marketing Plan 98

Marketing Plan Marketing Marketers Social Media Marketing 98

OnPassive Marketing

MAY 14, 2022

Video marketing is the latest trend in connecting with potential customers. Video marketing has a wide variety of uses, including but not limited to social media marketing, direct mailing, and webinars. This guide outlines precisely how to use video marketing to dominate local SEO.

Video Marketing 77

Video Marketing SEO Direct Mail Marketing 77

OnPassive Marketing

SEPTEMBER 13, 2022

Marketing has changed hugely in the last few years. What was considered marketing is now an entirely different process with newer, more effective tools. This article discusses how marketers can keep up with these changes and use the seven outbound marketing channels on the rise for 2022. Outbound marketing channels.

Outbound Marketing 62

Outbound Marketing PR Social Media Marketing Event Marketing 62

OnPassive Marketing

AUGUST 24, 2022

With the increasing popularity of digital marketing, content marketing has also seen a significant increase in businesses utilizing it to generate leads and grow their clientele. This blog post discusses how content marketing works and its role in digital marketing. Here’s why: Content Is King.

Digital Marketing 71

Digital Marketing Content Marketing Marketing Marketers 71

Digital Marketer

OCTOBER 9, 2023

As we gear up for 2024, the marketing and sales landscape is evolving at breakneck speed, with Artificial Intelligence (AI) at its core. We’ll also explore real-world case studies of how other digital marketers are leveraging these concepts for unparalleled success. Tailor your offerings to directly address these needs.

Customer Journey 98

Customer Journey CRM Marketing Marketers 98

OnPassive Marketing

APRIL 26, 2022

Facebook marketing strategy allows for a more personal touch for your target audience. Learn the essential Facebook marketing tips to help you grow your small business with greater efficiency and effectiveness. A successful social media marketing strategy targets a unique audience and your existing customers.

Marketing Strategy 61

Marketing Strategy Marketing Marketers Promotion 61

Sachs Marketing Group

SEPTEMBER 21, 2023

There are several benefits of omnichannel marketing, including consistent brand messaging, a smoother customer journey, higher customer retention, increased revenue, and better customer insight. When it comes to modern digital marketing , businesses face the problem of scattered customer attention across multiple platforms.

Customer loyalty 52

Customer loyalty Customer Journey Marketing Marketers 52

Hootsuite

MAY 31, 2023

Here’s how you can get started with ChatGPT for social media marketing. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. Finally, ask it to create content that promotes the launch in social media posts.

Whitepaper 140

Whitepaper User-Generated Social Media Marketing Real Estate 140

Neil Patel

AUGUST 13, 2020

Digital marketing covers everything from SEO and content marketing to email campaigns, social media strategy, and video marketing too. The best thing to do is narrow down your options by bypassing those digital marketing companies trying to do too many things at once. Let’s get started!

Digital Marketing 145

Digital Marketing eCommerce Marketing Marketers 145

OnPassive Marketing

JUNE 12, 2022

Inbound and outbound marketing strategies are two types of marketing that can be used to reach out to your target audience. Inbound marketing is about attracting potential customers to your website or blog by engaging them in conversation. Here are some tips for getting started with inbound and outbound marketing.

Outbound Marketing 69

Outbound Marketing Marketing Strategy Inbound Marketing Direct Mail 69

Digital Marketer

JUNE 7, 2023

Social media has become an indispensable tool for businesses in today’s digital age. You need it to connect with your target audience, boost your brand’s visibility, and drive sales. But most businesses and even beginner marketers don’t fully understand how to use social media for ecommerce.

eCommerce 85

eCommerce Gen Z Millennials Social Media Marketing 85

Neil Patel

OCTOBER 8, 2020

If you’ve ever led a marketing team, you know it’s easy to get overwhelmed by tasks and plans. Numerous blog posts, social media marketing campaigns , and emails crowd your pipeline. To solve this problem, consider using a marketing calendar. Why Use a Marketing Calendar?

Transform 145

Transform Marketing Marketers Social Media Marketing 145

Neil Patel

JANUARY 4, 2021

With over a billion active users and growing, Instagram may already be one of your favorite places to promote your e-commerce store. However, lots of opportunities exist for marketing on the channel , so it can be a great place to build a follower base and get the word out about your products and brand.

Product 145

Product Promotion Target Market Shoppers 145

Hootsuite

AUGUST 10, 2021

Influencer marketing—also known as branded content or working with creators—is a surefire way to expand the reach of your brand on social media. Let’s look at how to make a social media influencer program work for you. What is influencer marketing? How much does influencer marketing cost? 93% of U.S.

Influencer Marketing 145

Influencer Marketing Marketing Marketers Affiliate Marketing 145

Spiralytics

MAY 10, 2023

Artificial Intelligence (AI) has been revolutionizing various business processes, and marketing is no exception. AI marketing uses AI-powered tools and technologies to optimize marketing strategies, predict customer behavior, personalize content, and streamline processes. Why has AI become important in marketing?

User-Generated 52

User-Generated Marketing Marketers Analytics 52

Businesses Grow

JULY 31, 2023

Today I’d like to move beyond the tips and tricks phase of AI and marketing (although that is still a lot of fun!) and provide something more advanced — how to design an AI marketing strategy. These applications use data to make us more insightful and intelligent in our marketing. Why is this important?

Marketing Strategy 83

Marketing Strategy Marketing Marketers CRM 83

SMA Marketing

APRIL 5, 2023

Looking to expand your digital marketing portfolio? It may be time to explore search engine marketing. Search Engine Marketing (SEM) is a type of digital marketing that enables businesses to target customers in their search queries. Why is Search Engine Marketing Important? Who Should Use SEM?

Marketing 52

Marketing Marketers Advertising Advertisers 52

Buffer Marketing

NOVEMBER 13, 2023

BFCM — Black Friday and Cyber Monday — is an exhilarating but often daunting time of year for business owners and marketers.  But capturing market attention is well worth doing over this high-spend period. Make your sale invite-only For certain target markets, exclusivity makes sense.

User-Generated 105

User-Generated Price Retail Marketing 105

Sachs Marketing Group

JANUARY 8, 2024

While organic social media marketing strategies still play an essential role in building brand awareness and loyalty, paid advertising offers a fast track to amplifying your voice, visibility, and audience growth. What Are Social Media Ads? Related: How to Measure Social Media Marketing Success 10.

Advertising 77

Advertising Advertisers Gen Z Social Media Marketing 77

Orbit Media Studios

MARCH 10, 2024

If you move quickly, you have a chance to capture all of these opportunities: Social media reach Networking SEO and rankings Trust and credibility Here is a quick guide for maximizing the value of media coverage, capturing all of those benefits in 20 different ways. First, share it on social media and mention the writer.

PR 104

PR SEO CMO Energy 104

Exposure Ninja

OCTOBER 2, 2023

Throughout your marketing career, you’ll come across many successful marketing campaigns in all areas of marketing — some will inspire you, and others will give you second-hand embarrassment. When it comes to marketing, you should look for inspiration inside and outside your niche. Let’s start with traditional marketing.

PR 52

PR Marketing Marketers Promotion 52

Search Engine Land

NOVEMBER 17, 2022

Just like that – in the blink of an eye – social media goes from hero to villain. And that’s only part of the reason why social media marketing continues to be misunderstood (at best) or divisive (at worst). What does social media marketing mean? Nothing in marketing is new.

Social Media Marketing 122

Social Media Marketing User-Generated Marketing Marketers 122

Sachs Marketing Group

DECEMBER 26, 2023

Are you struggling to increase visibility on Instagram and need help with your social media marketing ? Instagram is one of the most popular social networks in the world, attracting around 1.35 For example, our social media team creates a social media content calendar based on audience research and insights.

User-Generated 52

User-Generated Social Media Marketing Transform Entertainment 52

Adobe Experience Cloud Blog

NOVEMBER 21, 2016

For a long time, “influencer marketing” was about leveraging these people to get in front of their audiences, but that’s not a long-term strategy (and it’s not very nice). 3 Key Benefits of Integrating Influencer Marketing With Your Content Marketing Campaign. Influencers can keep content relevant. Attain ringing endorsements.

Content Marketing 134

Content Marketing PR Thought Leadership Transform 134

Hootsuite

AUGUST 11, 2020

A great social media proposal is a key tool for any social media marketer. Whether you’re a freelance social media professional or you work at an agency, you need to understand how to use a proposal to build business. And then use our free social media proposal template to create your own in minutes.

Social Media Marketing 143

Social Media Marketing Energy Analytics Management 143

Neil Patel

MAY 27, 2021

If you ask ten marketers this question, you’ll likely get lots of similar answers: Google Ads , social media marketing , etc. Now, imagine you’re a marketer for a local business. AdBuilder is a self-service platform designed to help marketers create and promote audio ads. Understand the Medium.

Millennials 119

Millennials Advertising Advertisers Target Market 119

Hootsuite

JULY 21, 2021

Influencers can help you to reach a wider audience than if you were only marketing your business on your own. Or would you like someone who is going to promote, engage, and generate leads for your business on Instagram on a regular basis? Make your influencer marketing activities easier with Hootsuite. Try it free today. .

Fashion 135

Fashion PR Social Media Marketing Promotion 135

Hootsuite

MARCH 14, 2023

Shoot some footage of your toddler driving his PowerWheel car into the hedge, then show the VHS to whoever dared walk past your television set — targeted marketing in its purest form. Save time and look professional while promoting your brand in style. Get Started Do it better with Hootsuite , the all-in-one social media tool.

Promotion 97

Promotion Social Media Marketing Place Analytics 97

Sprout Social

NOVEMBER 11, 2021

Marketing teams depend on an ecosystem of tools everyday. The social media market is saturated with different integrations, which is why Sprout is thoughtful about our approach. We heard many of our customers’ challenges around integrating with social media management tools and took notes.

Management 120

Management Gen Z CRM Shipping 120

Hootsuite

OCTOBER 24, 2022

Second only to referrals, social media is the next best source of real estate leads, according to a 2022 realtor survey. Because of this, 80% of real estate agents plan to spend more time on their social media marketing strategies in the next year. 26 real estate social media post ideas to get more leads.

Real Estate 79

Real Estate Social Media Marketing Price Energy 79

SocialPilot

FEBRUARY 8, 2024

Businesses worldwide embrace influencer marketing to advertise their brands, products, or services to a wider audience. According to an IMH report, about 60% of brands incorporate at least ten influencers in their marketing campaigns. The purpose is to reach the target market, increase brand awareness, and boost sales.

Influencer Marketing 86

Influencer Marketing Non-Profit Communications Price 86

OnPassive Marketing

OCTOBER 14, 2022

It’s perfect for businesses of all sizes and industries because it allows you to target specific audiences with your ads and content. It’s also a valuable platform for promoting events, product launches, and special offers. Instagram is a visual-based social media platform with over 800 million active users.

Fashion 78

Fashion Food Analytics Target Market 78

Sprout Social

AUGUST 8, 2019

In the world of social media marketing, the Instagram Explore page is like snagging a spot on prime-time TV or a billboard on your target customer’s commute. That means that you instantly expand your potential market. Just remember, hashtags shouldn’t just be promotional. Post at the right time.

User-Generated 93

User-Generated Social Media Marketing Promotion Place 93

Adobe Experience Cloud Blog

FEBRUARY 8, 2018

Either way, these influencers can make a pretty good living by promoting brands or products to their large group of followers. Likewise, their social media interactions show who, and what, influences their decisions. The first step is making sure that your broad target market is also drawn to the celebrity.

Thought Leadership 134

Thought Leadership Target Market Promotion Branding 134

Neil Patel

APRIL 7, 2021

Marketers often create PPC ads based on the latest trends and one-time deals, but these aren’t the only types of paid ads you can create. Evergreen PPC ads are a must-have addition to your marketing arsenal. Below are tips for creating timeless campaigns that could become an important part of your marketing strategy.

Shipping 86

Shipping Price CRM Promotion 86

Hootsuite

SEPTEMBER 14, 2020

For most social media pros, this is good news: the analytics tools out there are now much more trustworthy, and have had to adapt to the new, privacy-first rules. But now that the dust has settled, which analytics tools are the most useful for Instagram marketers? Cross-promoting effectively? HypeAuditor. Demographics.

Analytics 145

Analytics Promotion Energy eCommerce 145

Sprout Social

OCTOBER 23, 2019

This might seem like a tall order, but you can break this down into attainable tactics and goals that can become part of your social media marketing strategy. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. Using social media to build brand loyalty.

Branding 87

Branding Shoppers Social Media Marketing User-Generated 87