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Shein Revenue and Usage Stats

Backlinko

Shein is one of the largest fast-fashion retailers worldwide, shipping to customers in over 150 markets. Known for its relatively low-priced apparel and wide variety, Shein became one of the most popular shopping destinations among Gen Z and millennial consumers across the world. In 2023, shoppers worldwide downloaded Shein 261.94

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What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]

Hubspot Marketing

This was likely due to high shipping costs, and we ultimately had to go back to square one and re-evaluate our pricing strategy to ensure we had healthy margins.” online shoppers. However, we slowly realized that our gross margins were making it very difficult to make a profit, no matter how many sales we made.” Enable social shopping.

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Going green, social commerce, faster delivery – retail trends for fall 2024

illumin

The previous year proved difficult for retailers, with low consumer confidence and increasing cost of living tightening shoppers’ purse strings. This number was higher for millennial respondents, where three-quarters said they considered sustainability when making purchase decisions. A recent survey from McKinsey & Co.

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Australian TikTok statistics to inform your strategy in 2025

Sprout Social

Given that young people are Australias most active social shoppers, TikTok is an ideal platform for brands to connect with and sell to these users. Further, the 2024 Social Media Content Strategy Report reveals that 73% of Millennials have TikTok accounts. Half of global TikTok tech shoppers are open to buying directly through TikTok.

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How tariffs are reshaping long-term strategies for brands and buyers

Martech

That’s even more pronounced among younger consumers, with 42% of Millennials and 37% of Gen Z in the “very likely” category. Older shoppers are the most pessimistic, with 49% of Boomers expecting to be affected for at least the rest of the year. What we do know is that far fewer cargo ships are arriving in U.S.

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Millennials Have Higher Expectations for CX than Older Generations

Adobe Experience Cloud Blog

For example, more than half of online shoppers across age groups said they expect to receive an emailed receipt following a purchase. More than 40% expect to receive a text message when an order has shipped. Consumers of all ages have come to expect certain types of communications from brands when they transact online.

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How to Translate Foot Traffic Into Digital Sales

Neil Patel

Shoppers coming into your store know you, trust you, and are more likely to purchase from you. Fewer shoppers are out about when the weather’s bad or the heat’s too intense. According to the stats : Sixty-nine percent of millennials have FOMO. Offer Free Shipping Discount Codes. There are declining brick-and-mortar sales.