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How to Sell During a Trade War

SMEI

Actionable Steps: Identify suppliers from tariff-exempt countries to maintain competitive pricing. Consider nearshoring to bring production closer to your target market. Obtain necessary certifications and product approvals for target markets. Explore franchising or licensing agreements as market entry strategies.

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Getting B2B Ecommerce Right — Here's What I Learned From Experts

Hubspot Marketing

When you’re dealing with higher-priced goods or services or bulk orders through wholesale, each sale carries more weight. Pricing Similarly, pricing is also a major difference between B2B ecommerce and B2C. We're often adjusting prices based on volume, specific contract terms, or ongoing negotiations,” says Ferruggia.

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Shopify Marketing Apps: 21 Essential Tools for Ecommerce Stores

Customers.ai

Scalability and Pricing Your business is growing and your apps need to grow with you. Consider tools that offer flexible pricing plans and features that can scale as your needs evolve. However, some note that the pricing can be steep for smaller businesses. Ratings & Reviews: G2 Rating : 4.7

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Klaviyo Tools: 20 Must-Have Solutions for Smarter Email Marketing

Customers.ai

Pricing and Scalability A tool may look affordable at first, but as your subscriber list grows, costs can skyrocket if it isn’t designed to scale with you. Choosing a tool with scalable pricing means you can expand your marketing efforts without budget surprises down the line. This transparency reduces “Where’s my order?”

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Top Customer Review Websites for Your Business (in 2025)

SocialPilot

Facebook The #1 Social Network for Reviews & Targeted Marketing Facebook, with 2.9 Initially created as a social networking site, it has transformed into a vital tool for companies seeking direct customer feedback and engagement through recommendations, posts, comments, and targeted advertisements.

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Guide to Building a Successful Abandoned Cart Recovery Campaign

Lynton Web

This involves understanding customer behavior, optimizing the checkout process, and employing targeted marketing techniques to re-engage potential buyers. Some shoppers abandon due to price sensitivity, others because they are distracted, and some simply forget.

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Influencer Marketing 101: The 9-Step Guide to Forming Your Strategy (+ Expert Tips)

Buffer Marketing

Remember to factor in these costs beyond creator compensation: Product costs (including shipping) for gifting Optional software tools for finding and managing influencers Additional promotion, like boosting top-performing influencer content Get creative to maximize your influencer marketing budget Working with a tight budget?