Search Engine Roundtable

OCTOBER 3, 2022

Google Shopping seems to be testing or maybe has launched a new chat feature in the product search results. I personally cannot replicate this at the time I am writing this but Saad AK spotted this and posted a screenshot on Twitter.

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Product 111

Hubspot Marketing

SEPTEMBER 20, 2023

Google knows this all too well, which is why Google Calendar has plenty of nifty features to simplify scheduling. Below are some of our favorite tips, tricks, and features available in Google Calendar. Thankfully, Google Calendar actually has two features that can do the heavy lifting for you: "Suggested times" or "Find a time."

Product 103

Product CRM Logistics Customer 103

Neil Patel

AUGUST 6, 2021

Whether your customers are shopping for tennis shoes or a marketing automation tool, they care about your product’s features. Features (along with price and design) are one of the main factors people consider when comparing products. Here’s how to get your product features right. Include Social Proof.

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Product User-Generated Real Estate Manufacturing 142

Lynton Web

SEPTEMBER 27, 2023

The three-day event in Boston was a treasure trove of information and inspiration for attendees, with new product announcements, insightful sessions, and countless networking opportunities. INBOUND 2023 New Products & Features CRM Customization: HubSpot's CRM customization goes beyond mere aesthetic adjustments.

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Product CRM Shoppers User-Generated 64

Search Engine Land

APRIL 10, 2024

Google’s product data specification requirements guarantee that all product data submitted to the Merchant Center is formatted correctly to optimize success for both Shopping ads and organic Shopping listings. Google uses this information for features such as sale price suggestions, automated discounts, and dynamic promotions.

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Product Shipping Finance Price 125

Martech

MARCH 30, 2023

Here is a roundup of the AI-powered martech products, platforms and features announced this week, grouped by function. While it has been a part of many products for some time, ChatGPT’s launch made the topic white hot. Qualified’s Qualified GPT adds a number of features. Why we care. IZEA Worldwide’s A.I.

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Product User-Generated Customer Journey Influencer Marketing 96

Martech

MAY 18, 2023

While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot. Dig deeper: Artificial Intelligence: A beginner’s guide Here is a roundup of actual AI-powered martech products, platforms and features announced this week. Get MarTech! In your inbox. Business email address Subscribe Processing.

Product 83

Product User-Generated eCommerce Influencer Marketing 83

Hubspot Marketing

JULY 21, 2023

The right video can boost a product's visibility and push it to its target audience. Therefore, marketers must have a firm grasp of a product video and how to create an exceptional one. Additionally, we have a list of impressive product videos for inspiration. What is a product video? Include context.

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Product Promotion Food Influencer Marketing 143

Search Engine Roundtable

JUNE 7, 2022

Google seems to have expanded the browse by feature to let you browse search results for products by material, product line and more. We've seen many variations of this before - so this might not be new but it is nice to see Google probably dynamically expand these browse by selectors and refinements.

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Product 111

Search Engine Land

OCTOBER 27, 2022

YouTube has just announced that licensed healthcare providers can now apply to make their channels eligible for new health product features – a suite of information resources released last year. The new guidelines will make the features available to a wider group of healthcare providers. What this means. How to apply.

Product 97

Product Health Education Advertising 97

Search Engine Land

APRIL 26, 2024

One possible escape route is product-led SEO , which focuses your strategy on your customers’ needs, pains and desires. 5 steps to kickstart your product-led SEO strategy 1. If you know a colleague from another department who would likely use your product, spend a day shadowing them or conducting an in-depth interview.

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Product SEO Gen Z Transform 97

Search Engine Land

FEBRUARY 15, 2024

OpenAI has been developing a web search product, partly powered by Microsoft Bing, a source told The Information. OpenAI has created a popular product in ChatGPT and I’ve seen much anecdotal evidence that some people use it similarly to a search engine. ChatGPT Plus users can also use Browse with Bing to search the web.

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Product Search Marketers Branding Customer 136

Search Engine Land

FEBRUARY 7, 2024

Optimizing product detail pages (PDPs) is crucial for ecommerce websites. Well-optimized product pages can increase organic traffic, boost conversions, and grow revenue. This comprehensive guide covers key elements of effective product page optimization, including: Structuring clear, descriptive product page URLs.

Product 133

Product SEO Copywriting eCommerce 133

Martech

MARCH 7, 2024

Salesforce’s Spring 2024 release brings new features to help brands elevate performance built on the foundation of data, AI, CRM and trust. Draft smarter promotions fast Harnessing the power of Einstein AI and trusted data from the Salesforce Platform, this feature allows users to draft promotions effortlessly. Let’s dig into it.

Shipping 105

Shipping User-Generated CRM Promotion 105

Search Engine Land

MARCH 1, 2024

This article explores how these factors collide by examining Google’s use of search engine results page (SERP) list-based features to further their monetary gains while going against their own content guidelines and advice. Consider the query [best SEO consultants], where we encounter the From sources across the web SERP feature.

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Non-Profit User-Generated SEO Analytics 136

Martech

APRIL 10, 2024

For YouTube Shopping creators and brands selling products on the platform, these new capabilities and features make it easier to promote your products and increase revenue from older content. Collections can feature multiple products from many creators. They are: Shopping Collections. The Affiliate Hub. Fourthwall.

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Promotion Product Marketing Strategy Management 81

Search Engine Land

MARCH 26, 2024

Google Product Studio is now available to merchants based in Australia and Canada. however, Google has confirmed it is planning to roll out the feature to more markets throughout the year. What is Product Studio? Product Studio is a tool you can use to create unique, high-quality product imagery across your marketing channels.

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Product Search Marketers Marketing Marketers 93

Search Engine Land

MARCH 22, 2024

And, as Authoritas put it in their analysis: “These new types of generative results introduce more opportunities for third-party sites and even competitors to rank for your brand terms and related brand and product terms that you care about.” unique domains were featured per answer. ” Google SGE displayed for 91.4%

Product 125

Product Branding User-Generated Marketing 125

Hubspot Marketing

SEPTEMBER 8, 2023

Successful product marketing drives sales. But what exactly is product marketing, and what does product marketing do? While a quick Google query brings up a host of articles about how to use product marketing, very few pieces start from the ground up. What does product marketing do?

Product Marketing 110

Product Marketing Product Inbound Marketing Marketing 110

Hubspot Marketing

NOVEMBER 30, 2022

Like a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Whether you're launching something huge, something small, or you're updating a current offering, you'll want to start your preparation well in advance of the launch date with a product launch checklist. Probably not.

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Product Food Product Marketing Market Research 145

Search Engine Land

JANUARY 18, 2024

More emergent SGE features. These show up for ecommerce products in SGE and AI-driven shopping experiences. New Google SGE insights: Content formats, YMYL, product views The report. Essentially, Places mirrors the local pack and includes prominent citations and user reviews. Perks: A perk could be free delivery or stock status.

Finance 135

Finance eCommerce User-Generated Entertainment 135

Search Engine Land

FEBRUARY 14, 2024

of the time in Google Search product review queries and accounts for nearly two-thirds of the slots reserved for Google’s Discussions and forums SERP feature, a new analysis finds. Quora appeared in 3,513 results and was featured 3,832 times. Reddit shows up 97.5% Why we care. ” By the numbers. The analysis.

Product 124

Product Promotion SEO 124

Martech

APRIL 10, 2024

Redefining martech: From hype to authentic innovation Here’s the truth bomb: Success in martech isn’t about the pitch but the product. The market is saturated with me-too products, copies of copies with little to differentiate them. User-friendliness should be the cornerstone of every martech product.

Product 105

Product Transform User-Generated Management 105

David Meerman Scott

OCTOBER 19, 2022

Last week, my article about product simplicity (or, more commonly, product complexity) generated a bunch of reactions on my social feeds and email inbox. It turns out I’m not the only one frustrated with bloated software and gadgets with way too many buttons.

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Product Market Research Marketing Marketers 67

Buffer Marketing

APRIL 9, 2024

  Enter: these AI productivity tools, all of which help me streamline, automate, and optimize as much as possible.   Of course, productivity tools are nothing new — but with the addition of artificial intelligence, they’ve become even more powerful. These are the ones I keep coming back to. 

Product 102

Product Price User-Generated Social Media Marketing 102

Vertical Response

APRIL 19, 2024

How can you elevate your work productivity starting today? Expect no fluff here—just the core principles of time management and productivity enhancement that can revolutionize your workday. The Importance of Workplace Productivity Workplace productivity is the fuel that drives business success. How can this be achieved?

Management 83

Management Product Health Transform 83

Search Engine Land

SEPTEMBER 20, 2023

You can use this feature to create online video and CTV ad campaigns right within the Microsoft Advertising platform. The new product offers “a special reach across large-scale properties” to help ensure your ad is served to your target audience. Why we care. Get the daily newsletter search marketers rely on.

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Advertising Advertisers Product Product Marketing 130

Hubspot Marketing

APRIL 7, 2023

Search engine results pages (SERPs) have become a critical battleground for businesses, with SERP features increasing in visibility and importance. of all clicks , SERP features eat up a whopping amount of organic traffic — 18.5% for featured snippets alone. In this article, you'll learn how to find SERP feature opportunities.

Real Estate 129

Real Estate Price SEO User-Generated 129

Search Engine Land

OCTOBER 30, 2023

Instagram Reminder Ads are rolling out new features to help advertisers reach a wider audience: Instagram Stories visibility : Reminder Ads can now be featured within Instagram Stories, allowing businesses to increase visibility and improve efficiency. What are Reminder Ads? For more information visit the Instagram Help Center.

User-Generated 115

User-Generated Advertising Advertisers Management 115

Hubspot Marketing

DECEMBER 23, 2022

Staying productive is a goal many of us have, but finding a strategy that works can be challenging. This is why reading about productivity is helpful, especially when the content helps you develop your own tactics for dealing with it. Top Productivity Blogs. Recommended Read: The 2-minute productivity rule. HubSpot Blog.

Product 131

Product 131

Search Engine Land

NOVEMBER 3, 2023

with 16 new features and updates for advertisers to utlize to improve the efficiency of their capaigns. New Features: App Install Ads deep links. Additional fields in Discovery product ads. Discovery product ads now support the following additional fields: Videos Long headline Path 1 Path 2 In-feed video ads. Why we care.

Advertising 120

Advertising Advertisers Product Branding 120

Martech

APRIL 12, 2024

As a supporter of the program perspective for initiatives, I recognize the value of managing related projects, products and activities as a unified entity. Let’s explore the essential role of programs in product management, project management and marketing operations, bridging technical details with business priorities.

Management 104

Management Product Key Performance Indicator CMO 104

Search Engine Land

NOVEMBER 7, 2023

Google is rolling out new features to help brands engage with shoppers this holiday season: A new deals hub. Marketers should stay current with Google’s new features to expand their avenues for reaching potential customers, broaden their reach, and potentially improve conversions for a better return on investment (ROI).

Shoppers 108

Shoppers Price Retail Place 108

Search Engine Roundtable

JULY 11, 2022

If you're an e-commerce retailer, or if you provide product reviews, then this latest SERP feature from Google will surely interest you. I recently noticed a 'Top Ranked' feature that works in conjunction with Critic Reviews and other product review articles when searching for specific products.

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Product Retail 81

Search Engine Land

DECEMBER 19, 2023

The company shared new data on the most popular Google SGE content formats, warnings being shown in YMYL queries and ways Google is experimenting with product views. This SGE format includes more detailed “breakouts” including expanded descriptions or interactive features within the list, BrightEdge said. Product views.

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Product User-Generated Fashion Price 124

Social Media Examiner

OCTOBER 31, 2023

1: YouTube eCommerce Features YouTube recently announced three new features to help marketers and business owners sell more products on the platform. Timestamp Product […] The post YouTube Updates: Product Tagging, Ads, Analytics, and More appeared first on Social Media Examiner.

Analytics 106

Analytics Product eCommerce Marketing 106

LeanPlum

MAY 16, 2022

The post Introducing A New Product Feature: The Image Interstitial appeared first on Leanplum. Leanplum is excited to announce the launch of Image Interstitials! With our Image Interstitial editor, you have the freedom and flexibility to create in-app messages that match your app’s […].

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