Welcome Software

JANUARY 22, 2025

AI-powered content repurposing can look like: Ideation : Brainstorming ideas for how you can transform a piece of content into something new Automation : Automatically converting existing content into new formats (eg. Instead you're here to understand the part AI can play in your content repurposing strategy.

Transform 52

Transform User-Generated Target Market Content Marketing 52

Martech

OCTOBER 28, 2024

At the time, it was expected by some that voice search would transform how customers research products, with many opting to use specific keywords instead of full questions or conversational phrases. Marketers often used this basic information to personalize emails, creating static segments that provided limited personalization and engagement.

Market Trends 131

Market Trends Transform Customer loyalty Millennials 131

Hootsuite

OCTOBER 9, 2024

In other words: They embraced their “Belly Dance” TV ad’s transformation into a viral meme. To put hungry quarantiners at ease, and position themselves as the food delivery service among competitors, Grubhub implemented programs to help customers save money and order food safely.

Customer 112

Customer Food Transform Health 112

Martech

JUNE 26, 2025

Why generic outreach fails in enterprise GTM According to the 2024 LinkedIn-Edelman B2B Thought Leadership Impact Report : 71% of decision-makers say that poorly targeted sales outreach can damage their perception of a brand. 42% say they are less likely to consider a vendor after receiving irrelevant or overly aggressive outreach.

Transform 106

Transform Customer Journey Marketing Marketers 106

Martech

DECEMBER 6, 2024

This transforms it into a specialized marketing partner that understands your company’s unique perspective and communication style. Here are some sample queries that might help: What information would help a marketer understand how to enhance their marketing using AI and marketing analytics?

Transform 131

Transform Analytics User-Generated Education 131

Backlinko

NOVEMBER 8, 2024

For over 60 years, these four elements have been the cornerstone of many successful marketing strategies. But do these classic principles hold up even as AI transforms whole businesses and industries? You struggle to gain traction, completely miss your target market, or your product gets a bad rap. Absolutely.

Price 113

Price Real Estate Promotion Food 113

Lynton Web

JANUARY 2, 2025

Decision-makers like directors or C-level executives typically warrant higher scores than individual contributors, though this should be calibrated based on your specific sales process and target market. Ready to Transform Your Lead Scoring? The prospect's department and functional role matter, too.

Transform 98

Transform Whitepaper CRM Price 98

OnDemand CMO

DECEMBER 18, 2024

At OnDemandCMO, weve seen firsthand how embracing change with confidence can transform a companys trajectory. AI is no longer a nice-to-have; its officially the backbone of smart marketing. These bold marketing movesembracing AI, redefining your messaging, and focusing on efficiencyare the foundation for success in the year ahead.

Transform 74

Transform Thought Leadership CMO Marketing 74

Marketing Insider Group

AUGUST 26, 2024

R&D Firms : Researchers and developers can align projects with market demand and drive investment in new technologies. Planning a Demand Gen Campaign A successful B2B demand generation campaign in the medtech industry starts with a nuanced understanding of the target market.

Manufacturing 77

Manufacturing Transform Whitepaper User-Generated 77

Hubspot Marketing

JULY 10, 2025

And don’t just take our word for it, companies like Casio UK grew their ecommerce customers by 27% in a year after implementing HubSpot CRM solutions, proving that the right system can transform your business. Benefits of CRM Software for Ecommerce Implementing the right CRM system can transform how your ecommerce business operates and grows.

eCommerce 91

eCommerce Transform CRM Retail 91

Martech

JULY 16, 2024

The information collected from these programs facilitates targeted marketing, optimizes advertising expenditures and enhances overall customer satisfaction. Learn how to determine ROI and transform your loyalty program into a revenue center in our detailed publication on the subject.

Transform 113

Transform Customer loyalty Fashion Promotion 113

Hubspot Marketing

NOVEMBER 19, 2024

I’d interview subject matter experts and transform their ideas into actionable insights. All in all, B2B market research can be fun. With the many tools and techniques available online, you can start conducting deep research into your target market, audience, and potential business customers.

Market Research 125

Market Research B2C Marketing Marketers 125

Search Engine Land

JULY 16, 2024

The information collected from these programs facilitates targeted marketing, optimizes advertising expenditures and enhances overall customer satisfaction. Learn how to determine ROI and transform your loyalty program into a revenue center in our detailed publication on the subject.

Transform 72

Transform Customer loyalty Fashion Promotion 72

Sprout Social

JUNE 26, 2025

From the industry’s current landscape to campaign types to real-life influencer marketing examples, we cover it all. The current landscape of influencer marketing in Australia Valued at more than AU$21.1 billion , influencer marketing in Australia is transforming not only how people engage but how they spend.

Influencer Marketing 108

Influencer Marketing Gen Z Affiliate Marketing Fashion 108

Hootsuite

APRIL 2, 2025

When researching people to partner with, the Hilton team focuses not just on their target market but also on why their target market travels. We recognize that, for us to create real, meaningful connections with audiences, we need to understand who they are following and what they care about , says Reynolds.

Branding 68

Branding User-Generated Food Transform 68

Hubspot Marketing

MARCH 3, 2025

This collaboration transformed our strategy. Their endorsements often outperform traditional ads in converting leads within targeted markets. We didnt fully understand how customers found and engaged with our product. For example, many trial users hit a wall right after signing up.

Customer Acquisition 68

Customer Acquisition User-Generated Customer loyalty Marketing 68

Customers.ai

NOVEMBER 18, 2024

Omnisend offers seamless integration with Shopify, allowing for real-time data synchronization, which facilitates targeted marketing efforts and efficient customer segmentation. Unique Features: Omnichannel Marketing : Combine email, SMS, push notifications, and more within a single workflow to deliver a cohesive customer experience.

eCommerce 75

eCommerce User-Generated Transform Customer loyalty 75

Marketing Insider Group

OCTOBER 1, 2024

CRM reporting transforms raw data into actionable insights that help companies develop better business strategies and drive overall growth. This segmentation creates more targeted marketing efforts, ensuring the message reaches customers at the ideal time to make a sale. What is CRM Analytics?

CRM 114

CRM Analytics Key Performance Indicator Transform 114

Marketing Insider Group

DECEMBER 5, 2024

The objective is clear—leverage CRM data to enhance search engine rankings and craft targeted marketing plans. Image source Enhancing Marketing Management with CRM SEO Integration CRM SEO integration transforms marketing management into a data-driven powerhouse.

CRM 58

CRM Management SEO Transform 58

Welcome Software

MAY 7, 2025

Improves the reach of your content Repurposing content can help you to reach new audiences and expand your online presence with new or different marketing channels. Maybe your target market has grown since you first published the original piece, in which case repurposing offers an easy way of connecting to new people.

Transform 52

Transform Whitepaper Management Marketing Strategy 52

Welcome Software

DECEMBER 18, 2024

It offers marketers a suite of integrated tools including: Content Management System (CMS) Content Marketing Platform (CMP) Web experimentation Personalization capabilities Data warehouse native analytics Special mention goes to: Optimizely Opal The platform's crown jewel is Opal, an embedded AI assistant that transforms your workflows.

Transform 52

Transform Marketing Marketers CRM 52

Sprout Social

JULY 15, 2025

TikTok followers Source: Instagram Tatenda Luna is known for her high-glam beauty transformations and sharp sense of humor. Look beyond the follower count and focus on creators who resonate with your brand’s values, connect authentically with their followers, and speak to your target market. Tatenda Luna (@tatendaluna), 2.2M

Branding 87

Branding Food Influencer Marketing Fashion 87

Sprout Social

JULY 1, 2025

Audience alignment Ensure the influencer’s followers match your target market in age, location, interests and values. With 70% of Australians aged 16-64 using social media daily , understanding your audience’s social media habits and preferences is crucial for effective targeting. Here are key factors to consider: 1.

Branding 87

Branding Fashion Food Gen Z 87

Duct Tape Marketing

JANUARY 10, 2025

Enter Marketing Leadership as a Service (MLaaS) a powerful solution that bridges the gap between effort and impact by providing the strategic guidance small businesses need to thrive. As the founder of Duct Tape Marketing, Ive spent over 30 years helping small businesses transform their marketing efforts into a growth-driving machine.

CMO 41

CMO Transform Marketing Marketers 41

Hubspot Marketing

DECEMBER 2, 2024

John Pennypacker , vice president of sales and marketing at Deep Cognition , explains how AI has transformed his team’s approach to conversions. “We to get insights into your target market segments, trends, purchase behavior, and content preferences.

Customer Journey 135

Customer Journey Copywriting Marketing Marketers 135

Buffer Marketing

FEBRUARY 13, 2025

I identify and connect with CMOs, COOs, and founders in my target market, always sending personalized connection requests that reference shared interests or mutual connections. Focus on addressing their pain points and the tangible outcomes they can expect from working with you.

Transform 92

Transform Thought Leadership CMO Analytics 92

Lynton Web

NOVEMBER 26, 2024

Consider how one financial services firm transformed its lead generation process through this analytical approach. Ready to transform your marketing measurement strategy? Have you created the right framework for turning data into action?

Transform 52

Transform Customer Acquisition Marketing Marketers 52

Vertical Response

MAY 25, 2025

Key Takeaways Effective landing page SEO combines search engine optimization techniques and targeted marketing strategies to enhance visibility and drive conversions. Understanding Landing Page SEO A landing page is a specific type of web page designed for targeted actions. This guide on landing page SEO will show you how.

SEO 52

SEO User-Generated Analytics Transform 52

Lynton Web

MAY 19, 2025

Here are examples of how they're putting this powerful platform to work: Automated Campaign Management Create sophisticated, multi-step campaigns for camp registration, fitness class reminders, or donor re-engagement without needing technical expertise. Ready to move from patchwork to powerhouse? Let's talk about what HubSpot can do for your JCC.

Transform 52

Transform CRM Communications Management 52

Lynton Web

MARCH 18, 2025

Switching to HubSpot from Zoho and Zendesk can transform your entire business operations. Systematically handles data type mismatches by identifying fields where Zoho or Zendesk handles data differently than HubSpot and creates appropriate transformation rules. Integration Mapping Create a detailed map of your current integrations.

Transform 52

Transform CRM Management Customer 52

Customers.ai

NOVEMBER 25, 2024

When your visitor tracking tools are working seamlessly with your marketing stack, it’s not just about gathering data—it’s about transforming it into decisions that make your ecommerce sales soar. 5) Reviews: “Understanding our visitor demographics has allowed for more personalized marketing campaigns.” – Capterra Reviewer 5.

eCommerce 89

eCommerce Price Customer Journey CRM 89

Lusha

NOVEMBER 11, 2024

We’ll cover: Key factors to consider when choosing a platform Pros and cons of each option Expert tips to help you make the right choice Get ready to transform your lead generation and unlock new sales opportunities. Demand Base Demand Base helps businesses target, engage, and grow their most valuable accounts.

CRM 52

CRM Price User-Generated Management 52

Sprout Social

JULY 7, 2025

Food influencers may focus on niche segments like family cooking, high-end dining or budget-friendly recipes, so ensure the influencer’s audience aligns with your target market. Social listening helps marketers see what’s bubbling up, gauge how their audience reacts and identify which moments are worth investing in.

Food 70

Food Gen Z Health Influencer Marketing 70

Martech

JUNE 9, 2025

Dig deeper: The problem with B2B marketing: Misaligned measurement is stifling innovation A continuum approach serves in-market and future buyers A continuum approach differs significantly from a traditional campaign (which is explored further in my book “Digital Relevance”). Will it work?

Thought Leadership 64

Thought Leadership Transform CRM Customer Journey 64

Customers.ai

NOVEMBER 14, 2024

When integrated with Klaviyo, these leads are instantly added to your email lists, allowing for immediate segmentation and targeted marketing campaigns. The Bottom Line on Klaviyo Tools Klaviyo offers a powerful suite of tools and integrations that can transform your email marketing strategy from good to great.

Email Marketing 85

Email Marketing eCommerce Shipping Analytics 85

Sprout Social

MARCH 13, 2025

Since 54% of Australian LinkedIn users are male, brands targeting male professionalsespecially in industries like finance, tech and engineeringcan tailor messaging to this demographic. As of April 2024, there are 5.1 million Pinterest users in Australia.

Gen Z 57

Gen Z User-Generated Influencer Marketing Law 57

SocialPilot

FEBRUARY 6, 2025

Facebook The #1 Social Network for Reviews & Targeted Marketing Facebook, with 2.9 Initially created as a social networking site, it has transformed into a vital tool for companies seeking direct customer feedback and engagement through recommendations, posts, comments, and targeted advertisements.

Real Estate 66

Real Estate Customer Food User-Generated 66