Remove 2015 Remove B2C Remove Promotion
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15 Fashion Brands You Should Follow on Instagram for Marketing Inspiration

Hubspot Marketing

No other B2C industry has thrived on Instagram quite like the fashion industry. Back in 2015, business intelligence firm L2 found that fashion and beauty brands were growing their community size and engagement rates on Instagram at a rapid rate. And brands from any industry could learn a thing or two from these inspirational feeds.

Fashion 145
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Make Your Events Program A Star: How to Plan a Multi-Channel Event the Right Way

Adobe Experience Cloud Blog

This year Marketo is putting together the Marketing Nation Engagement Lounge at the 2015 SXSW Interactive Festival. To host a truly great event, you need to consider how each of your marketing channels can be used to promote or support your event. Event Marketing b2b B2C' Get your team involved.

PR 132
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How the Facebook Algorithm Works in 2020 and How to Make it Work for You

Hootsuite

For instance, in 2015, Facebook introduced the “See First” feature to let users choose which Pages they’d like to see at the top of their feeds. They also started downranking Pages that posted a high volume of overly promotional organic content. B2C brand posts perform best at noon on Monday, Tuesday and Wednesday. Now is best.

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Captivating a global audience: Why social data is the key to your esports marketing strategy

Sprout Social

When Heroes of the Dorm, a collegiate-level Heroes of the Storm tournament, made its ESPN debut in 2015, the nerd jokes and sarcastic Tweets that followed were pretty much inevitable. — Tyler Batiste (@TyBatiste) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015. — Desus Nice (@desusnice) April 27, 2015.

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The Ultimate Guide to Event Marketing

Hubspot Marketing

Conferences are valuable for both B2B and B2C brands. Workshops can be offered both virtually and in-person, and while they aren’t traditionally promotional, they’re usually centered around a topic relevant to the business … which makes a company seem more credible in their field. You can cross-promote (i.e.

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How to Humanize a Brand: 15 Best Tips for Humanizing Your Voice

Hubspot Marketing

If your company is B2C, strike an emotional chord. It's easy for B2C companies to create hilarious content — and you certainly should! Although this strategy is best for B2C companies, B2B brands can also get into the action. If your company is B2B, communicate to your audience in an educational, informative way.

Branding 133
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9 B2B Social Media Marketing Tips for Social Media Managers

Hootsuite

Traditionally, social media was seen as a more fitting channel for business-to-community (B2C) marketing due to its informal nature. However, as more businesses establish a social presence, the difference in approaches for B2B and B2C marketers diminishes. Use social media for content promotion.