Digital Marketer

MAY 4, 2022

People no longer have the patience for long-form content and are looking for short, digestible videos, preferably under 3 minutes. Adopting a video marketing strategy that is based on short video content not only allows you to give your audience what they want but also helps you get across your message to them in a more effective manner.

Video Marketing 104

Video Marketing User-Generated Marketing Strategy Promotion 104

Marketing Insider Group

OCTOBER 21, 2021

The second bug trend is AI-generated content. We will begin to realize the opportunity of an AI-driven content marketing strategy. You may not know this but publications like the Washington Post and others have been using AI to generate templated content (think sports scores and highlights, or crime reports) for more than 2 years.

Digital Marketing 142

Digital Marketing Influencer Marketing Marketing Marketers 142

Martech

SEPTEMBER 26, 2022

It’s created a unique combination of technology and user trust, with larger monetary transactions conducted digitally daily. That has translated to immense success for startups like Robinhood, which reached almost 1 million users in 2016. Just how big is the market size of the fintech industry? billion by 2030.

Transform 117

Transform B2C Finance Affiliate Marketing 117

Sprout Social

MAY 18, 2016

If you’re going to drive the customers and interest you need to survive you need to start generating demand for your product or service. What Is Demand Generation? Demand generation is the idea of creating a need for your product or service in the minds of your potential customers. Demand Generation vs. Lead Generation.

User-Generated 80

User-Generated Whitepaper eBook Partner Marketing 80

Rock Content

JUNE 24, 2020

We can mention at least 3 benefits of B2B interactive marketing: businesses that use it have higher engagement rates; businesses that invest in it learn more about their customers; users are more loyal to brands that provide great interactive content. With all those interactions, users generate data for your company.

eBook 72

eBook Logistics User-Generated Traditional Marketing 72

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. What’s not so simple, however, is growing your Twitter account and turning it into an actual tool that generates leads and builds up your brand. Successful Twitter marketing is powerful.

Marketing Strategy 107

Marketing Strategy Marketing Marketers User-Generated 107

Hubspot Marketing

APRIL 16, 2018

In 2016, they analyzed their users’ video consumption data and discovered that 45% of people who watch the first three seconds of a video will keep watching it for at least 30 seconds. Facebook’s study suggests that views are a good indicator of how well your video’s hook performed. 4) Audience Retention.

User-Generated 132

User-Generated Price Place Product 132

Hubspot Marketing

SEPTEMBER 17, 2018

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. Video has absolutely dominated social. Why You Need to Focus on Video Marketing in 2018.

Video Marketing 145

Video Marketing Marketing Marketers Transform 145

Hubspot Marketing

FEBRUARY 12, 2019

This potential for monetization has incentivized content creators to craft the most engaging videos possible and host them on the platform, which has enabled YouTube to become the second most trafficked website and the second largest search engine in the world. 51 YouTube Stats Every Video Marketer Should Know in 2019.

Video Marketing 139

Video Marketing Millennials Gen Z User-Generated 139

Sprout Social

DECEMBER 28, 2016

In order to help get those creative juices flowing, we’ve put together a list of some of the top social media marketing examples of 2016. BarkBox was very creative on social media in 2016, with a particular focus on YouTube and Instagram. The 2016 blind pre-order campaign is an example of how Taco Bell sets itself apart.

Social Media Marketing 111

Social Media Marketing Entertainment Food Marketing 111

Doug Garnett

AUGUST 4, 2016

Essentially, it shows how easily digital ventures (like AdTech and marketing automation) become games dedicated to driving up share price without delivering value to the customer (those companies who use their services). AdContrarian Bob Hoffman has extensively covered incredible fraud in the digital marketing business.

Retail 52

Retail eCommerce Law Advertising 52

Marketing Insider Group

SEPTEMBER 14, 2020

billion mobile internet users. Overall, there are 3 billion social media users. 91% of B2B marketers utilize content marketing to reach customers. Additionally, the 2018 B2C content marketing stats from the CMI reveal that 86% of B2C marketers believe content marketing to be a key strategy.

Digital Marketing 105

Digital Marketing Marketing Strategy B2C Marketing 105

Adobe Experience Cloud Blog

APRIL 22, 2016

Author: Sarah Quinn Video marketing is a strategy that’s dominating the internet right now, with 61% of businesses currently using video as a marketing tool, according to a recent survey The State of Video Marketing 2016 by Wyzowl. What other metrics help you track their ROI?

Thought Leadership 91

Thought Leadership User-Generated Video Marketing Marketing Automation Platform 91

Duct Tape Marketing

APRIL 13, 2017

The Comprehensive Guide to Social Media Ad Marketing written by Guest Post read more at Duct Tape Marketing. As per the latest research , social media ad spend overwhelmingly surpassed television by the end of 2016- a result that wasn’t predicted. Provides a clear call-to-action if the offer is lucrative and allures the users.

User-Generated 61

User-Generated Transform Promotion Advertising 61

SocialPilot

APRIL 8, 2024

Launched in 2016, TikTok has more than 1 billion monthly active users from over 200 countries today. Initially, the platform established a name with the TikTok video length limit of 15 seconds. However, experimenting with the best length for TikTok videos has become paramount as the platform evolves.

User-Generated 94

User-Generated Video Marketing Analytics Social Media Marketing 94

Hubspot Marketing

JULY 10, 2018

Lead generation for B2B is not about chasing a “secret method” that results in a ton of leads. Instead, building the best lead generation strategy for your business is more about understanding tried-and-tested channels, and finding the most effective combination of tactics for your unique goals. Social Media Marketing Strategies.

User-Generated 132

User-Generated Inbound Marketing Whitepaper Email Marketing 132

Search Engine Land

DECEMBER 26, 2022

attorney general Karl Racine. But Google users concerned about privacy and security may be happy to know that Google updated their My Ad Center features to allow for more control. that Google and Apple remove it from their app stores for breaching user data. Score one for lead gen marketers! The request claims that U.S.

Advertising 106

Advertising Advertisers Shoppers Analytics 106

Content Marketing Institute

AUGUST 6, 2018

Editor’s note: You may have missed this article when CMI published it in 2016. From there you can craft ideas on the type of blog posts you should write to generate traffic and leads. 80% of video ads on #Facebook are watched with sound off. HANDPICKED RELATED CONTENT: Video Marketing Strategy: What Marketers Need to Know.

Non-Profit 111

Non-Profit Marketing Marketers User-Generated 111

Marketing Insider Group

SEPTEMBER 15, 2015

We’ve got news for you, content marketers: video isn’t going anywhere. By 2016, Cisco predicts that online video traffic will account for 55% of total consumer traffic on the internet. It’s true that content marketing is democratizing , and video is no exception.

Content Marketing 101

Content Marketing PR Whitepaper Marketing 101